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10 Ways to Boost Your Social Media ROI

Social Media Strategies Summit

Social media ROI is a bane for most marketers. In fact, it is the biggest concern of 55% of marketers, according to a Sprout Social survey. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. The first step is to define the goals of your social media marketing.

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The Complete Guide to B2B Social Media Management

Oktopost

Once upon a time, the streams of the freewheeling social media world and the seriousness of high-stakes B2B marketing didn’t cross. But as we approach 2021, it’s safe to say that those days are ancient history — and both flow through the marketing river together. The best solution is to break it down into a step-by-step process.

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9 Steps To Solid Brand Awareness Strategy[2023]

Keyhole.co

“A brand is a name a company uses to represent a specific product or business for marketing purposes.” Develop a memorable brand image Each company must create a distinctive brand identity for audiences to recognize it instantly. And he uses the same color scheme for his NP Digital website.

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How to develop a content marketing plan

Sprout Social

If you can’t answer these questions, then you need a content marketing plan. According to one recent study , only 40% of B2B marketers have a documented content marketing strategy. Whether or not you are in that 40%, it’s a good idea to establish or revisit an existing content marketing plan. But you’re not alone.

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Three Secrets to Creating More Sharable Content

Webbiquity SMM

Today’s digital consumer is bombarded with information every time they go online or open an app. Motorcycler’s “Top 9 Funniest Motorcycle Ads” is an excellent example of a list post that is relevant to the site’s target audience but purely entertaining in nature. You can also use lists to entertain your reader.

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9 Ways to Increase Website Traffic

Postcron

With all the focus on social media, you might be tempted to ask if it’s worth the effort to increase traffic to your company’s website. There’s no doubt that social media marketing is one of the best ways to increase your brand awareness, but the numbers also show that websites and web traffic still matter —a lot.

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Top 8 Influencer Marketing Trends Coming in 2020

Later

Wondering what big influencer marketing trends are coming in 2020? . We’ve rounded up predictions and the top influencer marketing trends in 2020, according to social media experts: Influencer Marketing Will Be Bigger Than Ever in 2020. Influencer Marketing Trend #1: Video Content Will (Continue To) Be King.