Hootsuite

JUNE 6, 2024

It can also improve customer engagement and brand reputation. Community building Monitoring your social mentions is a great way to talk to your audience. It can help you build relationships with your community. With social listening, you can mitigate customer crises, protect your brand reputation, and understand brand sentiment.

HootSuite 70

HootSuite Sentiment How To Hashtag 70

Kikolani

JUNE 4, 2013

Today, I’m going to look at one that can help you find new people to connect with, identify the most valuable people in your community, cut through the noise, and strengthen relationships with those who are most important to your business or blog. Do you want to monitor specific keywords along with your reputation?

Communities 166

Communities Twitter FeedBlitz Reputation 166

Convince & Convert

AUGUST 30, 2011

Reputations become tarnished — this is the way of the world, particularly when an error occurs after a company brand achieves a leadership position or a human being becomes famous. But when the setback is embraced, reputation damage can be ameliorated and in some cases, even reversed. Mistakes happen. Robert Downey Jr.

Reputation 131

Reputation Issues Organization Company 131

Proactive Report

SEPTEMBER 5, 2012

Peer-to-peer sharing “involves the re-emergence of community,” says Rachel Botsman, co-author of What’s Mine Is Yours: The Rise of Collaborative Consumption in a Time article. According to BlogHer, one of the largest communities of women online, blogs top that list for BlogHer members (who are mostly women).

Reputation 90

Reputation Sample Samples Social Graph 90

Convince & Convert

SEPTEMBER 24, 2013

Over the last ten years, new content types have arisen and lots of great tools have sprung up for creating and marketing content. That means other people can help you to keep your content alive, taking some of the burden off of you and turning your post into a mini-community. Image via BigStockPhoto.com. Content Marketing'

Reputation 145

Reputation Content Curation Storify 145

Ignite Social Media

JUNE 14, 2023

If you’re content is low quality, nothing will help long-term Moreover, actively engaging with your audience by responding to comments or questions and participating in relevant discussions can further enhance your brand’s reputation and foster a sense of community among your followers.

Hashtag 152

Hashtag Social Media Strategy UGC 152

Almost Savvy

AUGUST 3, 2009

To manage our online reputation, we must ask ourselves one question before we click that button: “Am I OK with my mom, my boss, my professors and CNN seeing this?&# FYI-Typing a post of the tiny keyboard hurts after while! Reputation is reputation after all, however it is packaged. All feedback is appreciated.

Reputation 191

Reputation How To LinkedIn Lijit 191

Socialized

JANUARY 31, 2021

Gather reviews: A restaurant’s reputation highly depends upon Google Reviews! So obviously you will require good reviews to keep up your reputation. Team up with your community: Teaming up with your community is a great way to promote your restaurant.

Social Media 130

Social Media Tips Marketing Discount 130

Keyhole.co

FEBRUARY 20, 2024

From understanding audience sentiment towards specific campaigns to identifying potential influencers and engaging with their community, social listening on Instagram empowers brands to stay relevant, responsive, and connected in the dynamic world of social media. Well, now you can do this too.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Social Media Strategies Summit

SEPTEMBER 23, 2022

Let’s kick things off with Harvard College , which has the best reputation of any university on the planet, according to the Times Higher Education World Reputation Rankings. Giving leaders a voice on social media can help you build a community. That’s the sort of content that will help you stand out and build a community.

Education 162

Education Examples Content Nielsen 162

Laurel Papworth

APRIL 14, 2011

Recently, in an online community I am involved in, the members decided to get together in real life (IRL). So the group booked a venue interstate, a dinner, hotels etc and submitted a deposit to the moderator (community volunteer admin) who agreed to organise it all. What would you do in this situation, as a community manager?

Communities 85

Communities Forums Vimeo Hotels 85

Hootsuite

JUNE 28, 2023

Sure, some direct visitors are really typing www.yourcompany.com into their browser. In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. Your direct traffic in Google Analytics is a good estimate.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

NOVEMBER 12, 2023

Brand collaborations, especially co-marketing , are a win-win for your brand reputation. It’s a strategy that leverages each company’s reputation and customer base to introduce its brand to a new audience, driving additional revenue and awareness. For example, e.l.f. and Dunkin’ dropped a donut-inspired makeup line last year.

Collaboration 106

Collaboration Brands Fashion Sports 106

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What do different types of influencer marketing campaigns look like?

Examples 121

Examples Influencer Campaign Marketing 121

agora pulse

DECEMBER 1, 2020

Community management. By offering community management, you can help them accomplish both goals at once. Agencies that provide community management usually respond to social media engagement, answer questions, and run private groups. Offer content creation from your social media marketing agency. Social media management.

Social Media 136

Social Media How To Social Media Management Marketing 136

Laurel Papworth

APRIL 8, 2010

You may not establish terms beyond those set forth in this Statement to govern the posting of content by users on a Page you administer, except you may disclose they types of content you will remove from your Page and grounds for which you may ban a user from accessing the Page. Fanpage vs community vs brand vs groups. Community Pages.

Communities 111

Communities Facebook Widget Web 2.0 111

Sprout Social

SEPTEMBER 14, 2023

#PajamaOutfit #PajamaStyle #PajamaFashion ♬ original sound – aerie Makeup brand Glossier also turned to UGC to build their “Dew it Yourself” series based on content their community was already organically posting about. Ultimately, we didn’t want to tell them how to use their products—it was their story to tell.”

Strategy 118

Strategy Brands Content UGC 118

Keyhole.co

JANUARY 16, 2024

Enhanced brand reputation Monitoring and addressing mentions can help improve your brand reputation. Competitor benchmarking Benchmark your brand’s performance and reputation against competitors to find areas of improvement. This data can then help you make decisions that will boost your brand's reputation.

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Oktopost

DECEMBER 5, 2022

Social media marketing is more about creating meaningful connections, sharing updates, and building a community. On the dashboard, you’ll see new and lost backlinks, trust scores of linked pages and referring domains, link types, and other significant information for keeping track of your backlink profile.

SEO 115

SEO Social Media Reputation Real Estate 115

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation 125

Reputation Chemicals Issues Consultant 125

Sprout Social

MARCH 14, 2022

Depending on the type of industry they’re in or the demographics of their customers, some brands may place more emphasis on specific cultural moments than others. The marketing and advertising industry hasn’t always had the best reputation for inclusive campaigns. Inclusivity is becoming non-negotiable for consumers.

Campaign 107

Campaign Brands Communities Industry 107

Waxing UnLyrical

JULY 11, 2019

You’ll likely notice that certain colors, font styles and types of images appear very commonly: this is due to long-established associations (green to nature, purple to luxury, red to passion, etc.). Your purpose should be communicated, however subtly, through everything you do and every representation of your company.

Company 210

Company Brands UGC How To 210

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. If your brand’s community is more active on one network versus another, that can help narrow down which influencers your brand should partner with to capture share of voice.

ROI 100

ROI Influencer Marketing Survey 100

Buffer Social

MAY 24, 2023

percent of podcasts globally, but I’ve also built a business around the podcast that makes multi-six-figures of annual recurring revenue from sponsorships, ads, and our private community, Majic. A few years in, it's this vibe that followers often say attracted them to join the community.

Project 76

Project Startup Collaboration Communities 76

Keyhole.co

FEBRUARY 3, 2024

Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation. However, a negative mention can severely tank your social media reputation when you’re playing the social media game.

Social Media 59

Social Media How To Metrics Sentiment 59

Oktopost

DECEMBER 19, 2022

No other channel goes further in creating real relationships with your customers, and a community around your brand. It can badly damage your brand’s reputation and you could permanently lose access to that account. ↑ It’s one of the most common types of social media attacks and it helps hackers to take control of your accounts. ↑

Social Media 126

Social Media How To Policies Authentication 126

Hootsuite

JANUARY 13, 2022

And there’s no other content type that’s more authentic than UGC from your customers. Audiences will quickly sniff out the false sentiment, which could seriously damage your brand reputation. Helps establish brand loyalty and grows community. Types of user-generated content. Acts as a trust signal. Well Traveled.

UGC 145

UGC Content HootSuite Authentication 145

Sprout Social

JANUARY 12, 2022

Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. Here are the most common types of word of mouth marketing that consumers encounter in the wild: Social shout-outs. There is no “best” type of word of mouth. Good question!

Conversation 133

Conversation Review Marketing How To 133

The Realtime Report

DECEMBER 20, 2019

If criminals often find success in your parking lot, the reputation of your business being unsafe will start to grow. And that can affect how much support you receive from the community. The right type of signage gets people’s attention. And that’s a concern for business owners, customers, and pedestrians of all types.

Reputation 103

Reputation System Activities Energy 103

Sprout Social

JUNE 7, 2023

In fact, The Sprout Social Index™ 2022 shows that posts about products are the most effective type of content among consumers. nba #tipoff #basketball #chicagobulls #pov #nba ♬ original sound – Chicago Bulls This further solidified their place amongst the passionate sports fan community.

Brands 108

Brands Sentiment How To Analysis 108

Waxing UnLyrical

NOVEMBER 2, 2017

As guest moderator, I chatted with Angie about how she started in measurement, what some of the biggest barriers to proper measurement are, and what the PR measurement community can learn about gender bias from the advertising measurement community. link] #measurepr. Angela Jeffrey (@ajeffrey1) October 12, 2017. link] #measurepr.

Research 193

Research Advertising Questions Communities 193

Sprout Social

MARCH 19, 2020

Agencies of all types are brought on to handle a multitude of responsibilities for their clients. Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities.

Social Media 105

Social Media Strategy Case Study RFP 105

Hootsuite

SEPTEMBER 7, 2022

Users share complex ideas and the Reddit community breaks them down. Manage brand reputation. Improve community engagement. University social media strategists may want to manage brand reputation or increase traffic. Build a community. Communities can take many forms, too. Community-building.

Education 95

Education Social Media Tips HootSuite 95

Keyhole.co

FEBRUARY 13, 2023

Creating quality content to expose your brand’s reputation also comes under social media marketing. Also, you can get to know the type of content that will gain the interest of your audiences. By working on the objectives, brands could build a good reputation and customer base. This is called social media marketing.

Social Media 52

Social Media Strategy Marketing Metrics 52

Sprout Social

OCTOBER 11, 2022

Social and world events impact your presence and community. Do you have any data or insights from your community to justify going quiet for a few days? The university’s Twitter account paused any content that was not relevant to Black Lives Matter and the protests, allowing their community to focus on the issues at hand.

Eventful 109

Eventful Social Media How To Sports 109

Oktopost

SEPTEMBER 4, 2020

Also, you’ll begin to understand what types of content may resonate with each. In the other hand, LinkedIn offers the type of B2B targeting you can get only with LinkedIn. Facebook Groups and Communities can be a great place to find an audience for intelligent writing and commentary on your industry and its related topics.

B2B 151

B2B LinkedIn Facebook Statistics 151

Visually SM

AUGUST 19, 2020

As you are probably aware, each social media platform caters to a type of audience and content, and you should consider that when building your strategy. Many social media platforms cater to reviewing the type of service you provide, like TripAdvisor. Figure out where your audience is. Follow up with your competitors.

Social Media 130

Social Media Brands Reddit Platform 130