Ignite Social Media

OCTOBER 13, 2020

Participants were able to send a free box of mac and cheese to a friend, ostensibly to encourage community during the pandemic. Related to the point above, who do you think is publishing the UGC the brand is repurposing on their own channels? Sending hot and steamy noods lets people know you care. Wrong Audience.

Campaign 106

Campaign Brands Press Release UGC 106

Ignite Social Media

APRIL 12, 2022

We recently came across a press release that surprised us with the following headline: Salesforce and Sprout Social partner to manage full social media presence. Personally, I’ve used Social Studio for a few clients over the past five years for community management work and still do today.

Questions 78

Questions Press Release Compete Tools 78

Social Media Strategery

JANUARY 23, 2012

Unfortunately, as many have already discovered and many more will continue to discover, successful communities are dependent on many variables, from the accessibility, speed, and reliability of the technology to your community managers. What group/community receives the most visits and/or posts on a particular day? 10% to 49%.

Communities 121

Communities Wiki Microblogging Press Release 121

Convince & Convert

JANUARY 15, 2018

In a recent, inscrutable, Kremlin-esque press release , Mark Zuckerberg and team announced that they are changing the Facebook algorithm and will henceforth. The key phrase in the press release is that Facebook is prioritizing posts that “spark conversations and meaningful interactions among people.”

Facebook 167

Facebook Press Release Feed Feedly 167

Adam Sherk

JUNE 5, 2009

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. I can’t imagine they would, especially when virtually no one outside of the developer and SEO communities is even aware that this change has taken place.

Publishing 100

Publishing Google NoFollow Guidelines 100

Waxing UnLyrical

DECEMBER 16, 2013

Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement. Why: Social media strategist and author of SMART News: how to write press releases for the digital age Sally Falkow joined us for this month’s (December 3) #measurePR chat.

Storify 216

Storify Press Release Case Study Hashtag 216

SocialFish

JANUARY 11, 2011

We have some great stuff in the works, including a new Open Community case study series by Deirdre Reid , and an interview series where we’ll be talking to several top association CEO’s about the ideas in our little book. Community Management Resources. The Art of Creating a Social Media Press Release.

Postrank 170

Postrank Handbook Case Study Press Release 170

Sherrilynne Starkie

FEBRUARY 1, 2014

The Government of Canada’s announced that it’s retiring the traditional format; surely this means the press release is finally dead. Instead, Canadian government communicators are using a more digital-friendly format that’s shorter, snappier and is designed for use in social channels. Wikipedia). How to fire your PR agency.

Press Release 295

Press Release Wikipedia Skills Blogger 295

Small Business Mavericks

APRIL 21, 2011

Press releases – Write and publish a press release online every time your company does something remarkable. About Us What’s a Maverick? Social networking – Pick two or three social networks and be active on those networks about an hour every day.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Proactive Report

JANUARY 11, 2012

A statement in the first point absolutely floored me: While a press release does not necessarily need to be well-written. … What could possibly lead anyone to the conclusion that a press release doesn’t have to be well-written? The purpose of a press release has changed; that I am the first to acknowledge.

Skills 111

Skills Press Release Yahoo Nielsen 111

Waxing UnLyrical

APRIL 3, 2015

My community came up with some good ones. Emily Stivers : Press releases. Founder and publisher of Waxing UnLyrical, Shonali Burke is President & CEO of Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Press Release 100

Press Release Consultant Metrics Communities 100

Webbiquity SMM

MARCH 13, 2019

When we released Press Release Grader the other day, a few blog posts and a few Tweets later, 20+ bloggers blogged about it and many more public relations (PR) professionals told their Twitter followers about it. It’s where you publish your smartest thoughts. It is reprinted and updated with permission.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Small Business Mavericks

FEBRUARY 8, 2011

And, the Huff-Post press release states that $300 million of that will be cash. Now, it’s a content publisher. And content publishers are the ones who are making money online. About Us What’s a Maverick? The big talk of the day is the AOL acquisition of Huffington Post. Remember when AOL was just an ISP?

Press Release 79

Press Release Case Study Small Business Adwords 79

Small Business Mavericks

APRIL 19, 2011

Or find websites within your niche that publish articles. Where are they publishing? What are they publishing? About Us What’s a Maverick? Even niche-related blogs. Articles are still good marketing tools. But distribution channels change, and the methods that article marketers use should change right along with them.

Hubpages 156

Hubpages Marketing Case Study Press Release 156

Mindjumpers

JUNE 8, 2011

Not necessarily because you have to share an actual press release here, but rather since it can take form of a great news source. Think about what you publish and write from a perspective that can be appealing to the media. This also means that a business blog can be of interest to the media. Develop social news backgrounders.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

Brian Solis and Deirdre Breakenridge just published an excellent book, Putting the Public Back in Public Relations. Email facilitates communications. There’s no effort in adding thousands of email addresses to an address book, performing a mail merge, and sending off a generic press release. Guess what?

Press Release 129

Press Release How To Radian6 Blogger 129

Adam Sherk

AUGUST 11, 2010

This is particularly appealing for publishers with content that may be of interest to specific audiences as opposed to the wider Digg user base. Will it work with local news? NBC is trying to find out. In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets.

Digg 166

Digg Marketing News Press Release 166

Small Business Mavericks

APRIL 30, 2011

That is, I believe that writing articles and publishing off of your website with links back to your website is a good way to promote yourself online. About Us What’s a Maverick? » Kudos To HubPages Anyone who has read my blog for very long knows that I am a strong advocate of article marketing. But I guess not.

Hubpages 156

Hubpages Small Business Case Study Press Release 156

Webbiquity SMM

DECEMBER 12, 2012

Lisa Peyton highlights three examples of successful Google+ brand pages such as the NASA page , where “The active space and science community on Google+ may support speculation that platform users are mostly tech-savvy early adopters. With Google+ Communities, Google launches its own version of Facebook Groups by VentureBeat.

Google 216

Google Tips Bookmarklet SEO 216

Twist Image

SEPTEMBER 30, 2011

Because of those columns, I've found myself on the hit list for a whackload of PR professionals who pitch an array of endless and useless press releases (more on how I feel about that here: Attention PR People: Here's How To Pitch A Writer ). Ultimately, you don't look smart pitching a story on a topic that was just published.

Press Release 103

Press Release Journal Publishing List 103

SocMed Sean

JUNE 23, 2017

One important way to boost the awareness of your app is to implement digital PR techniques by publishing press releases that include clear, concise value statements about your app, while also linking directly to the download pages on the Google and Apple app stores.

Organization 182

Organization Mobile Apple SEO 182

Small Business Mavericks

APRIL 17, 2011

These include forums, blogs, community websites where industry news can be published, wikis, etc. About Us What’s a Maverick? It means this: That you set up Web properties beyond your own business website that give other people a platform as well. The Internet is a huge place.

Company 142

Company Wiki Case Study Press Release 142

Laurel Papworth

MAY 31, 2012

You’ll see how to build a social media monitoring dashboard, set up social media press release site, learn the difference between a 9 step social media strategy, a 5 step campaign and so on. monitoring a social media news room (no more PDF press release!) and a demonstration of tools to make your life easier.

Course 66

Course Social Media Press Release Film 66

agora pulse

OCTOBER 6, 2020

Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Gear up to help a community or charity this December for a feel-good factor that will benefit everyone. Instead, they will support it by writing articles, press releases, tweeting, and promoting.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Small Business Mavericks

APRIL 29, 2011

Rewrite it so that it isn’t duplicate content and distribute it to a few publishers around the Web to see if someone wants it. About Us What’s a Maverick? Sometimes you can turn a popular blog post into an article. There are many ways to revamp and repurpose old content.

Content 156

Content Hubpages Case Study Press Release 156

Small Business Mavericks

APRIL 7, 2011

Perhaps EzineArticles is saying it won’t publish articles that exceed a certain percentage of keyword density because it wants to control spam in its directory. About Us What’s a Maverick? I understand all the other guidelines and agree with them. But this guideline sends a signal that keyword density is important.

Small Business 156

Small Business Directory Guidelines Case Study 156

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. So it seemed like a natural progression for Instagram to release Instagram Live features that would help support small businesses and communities during this time. .

Features 109

Features Instagram Badge Influencer 109

Twist Image

JANUARY 18, 2017

In my first business book, Six Pixels of Separation (published in 2009), I put forward something that I had previously written about on my blog - and an idea that (still to this day) gets me excited about brands, consumers, technology and how marketing connects it all. Don't sound like a press release. press release.

Brands 40

Brands Press Release Privacy Journal 40

Laurel Papworth

OCTOBER 20, 2010

I’m speaking in Canberra next week - a workshop on social media and government one day and presentation on online communities and voters/constituents the next. How can you provide press releases that will be read and passed on through social media sites, blogged by bloggers and published by journalists.

Gov 2.0 75

Gov 2.0 Conference Social Media Press Release 75

Small Business Mavericks

MARCH 3, 2011

Here’s a unique concept in publishing. I’m assuming this novelist got a good response in Croatia because his novel is now going to be published in print. But what if it had been published in English on Facebook? But the Internet offers novelists and publishers a new tool for marketing and publishing.

Case Study 79

Case Study Press Release Marketing Small Business 79

Small Business Mavericks

FEBRUARY 23, 2011

It means you update your website on a periodic basis, you engage with customers through social media, you write articles and publish them online. About Us What’s a Maverick? Proactive online reputation management is staying active. In effect, you always have something going on.

Reputation 156

Reputation Case Study Press Release Small Business 156

Bill Hartzer

SEPTEMBER 22, 2010

When your company issues a press release, keep these bloggers inside your outreach plans. If a blogger receives a press release straight from a company in their business, most likely they will pay attention to it. An additional technique bloggers can teach corporate marketers is to make technology your friend.

Press Release 112

Press Release RSS Blogger Airlines 112

Waxing UnLyrical

MARCH 26, 2012

Do not send press releases. There was a strong correlation between the publishing of the blog posts and search traffic via keywords such as “international women’s day ecards,” “women’s day ecard,” and so on. Then there was the fact that the actions we hoped people would take were digital actions. Do not send blanket pitches.

Case Study 256

Case Study Blogger Study Campaign 256

Hootsuite

APRIL 26, 2023

Source: CDC That means organizations covered by HIPAA cannot publish or share any protected health information on social media without the relevant individual’s specific, written authorization. For example, you could share: healthy living tips staff profiles, or updates about how your organization supports the community.

Social Media 93

Social Media Health Care Tips Policies 93

Small Business Mavericks

FEBRUARY 16, 2011

Anyone who has used Twitter knows that it can lead to some additional traffic if you publish a click-generating tweet. About Us What’s a Maverick? But what is even more interesting is the power of a retweet or a third party tweet as it relates to SEO and traffic.

Case Study 79

Case Study Press Release Small Business SEO 79

Small Business Mavericks

FEBRUARY 26, 2011

I really like this paragraph from Wired Magazine’s article on the topic: While it’s too early to tell how effective the change will be, the mere fact that it’s still too early to tell means the change isn’t nearly radical enough to represent a real reset of the economics of publishing on the net. About Us What’s a Maverick?

Google 150

Google Content Case Study Press Release 150

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. So it seemed like a natural progression for Instagram to release Instagram Live features that would help support small businesses and communities during this time. .

Features 82

Features Instagram Badge Influencer 82