Techipedia: Tamar Weinberg

JULY 21, 2009

Since he was reasonably happy with the service provider, he referred it to his friend. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. Yep, that’ll get fans in the seats. So, I peeked at YouTube.

Social Media 120

Social Media Content Analysis Sports 120

Almost Savvy

MARCH 1, 2009

I frequently jot down where and when I met the person for future reference. The internet is loaded with examples of 3D and irregularly shaped cards, but I think you need to think through the desire to stand-out with the practical matter of how someone slips the card into their pocket for future reference).

Real Estate 267

Real Estate LinkedIn Meeting Tools 267

Convince & Convert

APRIL 6, 2010

It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. Twitter Lists How your company or product are referred to in consumer-created Twitter lists can yield important taxonomy insights. And great example about the eyeglasses. Thanks again.

Brands 143

Brands Content Social Media Consultant 143

Techipedia: Tamar Weinberg

MARCH 12, 2009

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. You reference Cruise Critic, where a lot of this post’s visitors have come from today.

Brands 133

Brands Message Boards Travel Forums 133

Convince & Convert

JULY 28, 2010

Taxi Mike is Here to Help During my recent vacation in Canada, I stumbled upon a fantastic example of marketing via helpfulness, from Taxi Mike in Banff, Alberta. It’s Coffee In another example of Canadian excellence in creating marketing success through helpfulness, a Starbucks in Richmond, B.C. It’s a Bird.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Strategy Social CRM Company 117

Techipedia: Tamar Weinberg

MAY 5, 2010

Don’t shy away from giving your community the information needed to find you elsewhere both online and offline. Share the 10OFF discount code for everyone, for example. Encourage Community Interaction In the simplest form, have a Facebook wall and ask your fans questions or share cool company or even personal insights with them.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

MAY 28, 2010

Blogging helps you build community (especially via comments), establish thought leadership, bring links to your website (both internally, perhaps to products or to other articles on your blog, and externally, when people like what you say and opt to link to you), and get you some nice traffic. Give to your community. Customer Service.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Take my husband’s grandfather as an example. These examples above illustrate a typical usability question faced by Facebook users (well, except for Grandpa). Neighbor typically refers to those living nearby but may also be affiliated through religious organizations. And yes, IRC does refer to Internet Relay Chat.

Facebook 233

Facebook LinkedIn Social Networking Microblogging 233

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

In the past few months, I’ve dealt with companies who are unfortunate victims of bad links in Google, but those links refer to incidents that are years old (and are even resolved). Reply petnos May 10, 2008 at 3:32 pm This is a good example for people will face the situation you were in. They will act on a good way i think.

Reputation 125

Reputation Chemicals Issues Consultant 125

Techipedia: Tamar Weinberg

JANUARY 5, 2010

I painstakingly go through these resources with the hopes that these posts will serve as references for you in years to come. The article has examples of how social media worked too. How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

MARCH 23, 2010

You should know if first-time visitors are disproportionately likely to visit your Ebook page, for example. Example: Subscribe to our RSS Feed cos next weeks post will be just like this one – but TWICE as awesome. Pay attention to your statistics with regard to calls to actions. You see where I'm going here. Excellent point.

Social Media 119

Social Media Strategy Consultant RSS 119

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

By putting effort into the writing process, you reap the benefits of a community that supports you because you lift them through your words. Search Engine Roundtable is an excellent example of a successful unique blog in a saturated market. Want another tip on how to write well? Read a lot. Smashing Magazine ), among other things.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

APRIL 14, 2010

For example, your website, without a doubt, needs SEO. When dealing with emotions, psychology, anthropology, sociology, among other disciplines, you’re bound to make “mistakes&# as you attempt to understand demographics and communities and learn about who will be receptive to what. The term itself is rather tired.

Social Media 267

Social Media SEO Blogger Communities 267

Convince & Convert

JUNE 22, 2010

link] La cultura corporativa es clave en el éxito de una campaña #SMM [link] Community Managers RT @tcreativo: ¿Crees o no crees en #SocialMedia? link] La cultura corporativa es clave en el éxito de una campaña #SMM [link] Community Managers RT @tcreativo: ¿Crees o no crees en #SocialMedia? jaybaer wants to know Do You Believe?

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

MAY 11, 2010

Send it out to existing customers via email, so they can refer fence-sitters to it. Maybe you guys have other examples where that is not so. I have a great example: One that Facebook killed because it wasn't in line with their mass media-based (impressions and “size of network&# used to create it) values system.

FAQ 137

FAQ Content Consultant Social Media 137

Techipedia: Tamar Weinberg

JULY 8, 2008

These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JUNE 30, 2008

After using both Plurk and Twitter pretty heavily, I’ve come to the conclusion that Plurk is best at its features for community-building, whereas Twitter succeeds more with its interface that bolsters information-sharing. link] fore example uses cliques to collectively create a more selective audience to hold a dialogue with.

Twitter 199

Twitter Microblogging MySpace Comparison 199

Convince & Convert

JULY 22, 2010

Let’s look at a few examples of companies that have done this successfully: Yelp’s Elite Squad: Yelp operates a social networking, user review, and local search website for members to post reviews and get user feedback on local businesses and restaurants.

Social Media 128

Social Media Strategy Influencer Case Study 128

Convince & Convert

SEPTEMBER 21, 2010

I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). What I mean is that California for example always shows up with the most posts. Historical data seemed more robust as well.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

SEPTEMBER 21, 2010

In #23 for example – which is about building a dynamic Facebook fan page – if that headline was “Ways to Make Your Facebook Page More Engaging&# would it have made this list? All blog owners should do this to see what their community prefers. Every community is different and will respond to different triggers.

Social Media 141

Social Media Strategy Social CRM Consultant 141

Techipedia: Tamar Weinberg

JUNE 16, 2010

For example, they use a green background on Twitter, black background on their YouTube channels and maybe red on their Facebook fan page landing tabs. For example, I’ll put “I tweet. Examples of baits are: graphics, eBooks, whitepapers, scripts, website themes, coupon codes, etc. Are my profiles well branded?

Questions 277

Questions Social Media How To Postrank 277

Almost Savvy

OCTOBER 31, 2008

In my previous role as a online community advisor, our demographic was an inverted bell curve, we had about an equal number of 60+ and 20- members. When one views community contributions as a standalone, which we had during an extended software upgrade where the age functionality was disabled, many amazing things occurred.

Blogosphere 175

Blogosphere LinkedIn Virtual World AJAX 175

Almost Savvy

OCTOBER 31, 2008

In my previous role as a online community advisor, our demographic was an inverted bell curve, we had about an equal number of 60+ and 20- members. When one views community contributions as a standalone, which we had during an extended software upgrade where the age functionality was disabled, many amazing things occurred.

Blogosphere 175

Blogosphere LinkedIn Virtual World AJAX 175

Convince & Convert

FEBRUARY 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You Know Your Customers Enough to be a Social Media Hit?

Social Media 117

Social Media Case Study Strategy Study 117

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

Bloggers might be well served to understand that if I approach someone in the professional mainstream media with a story idea, there is no way that any self-respecting reporter would ever respond by trying to refer me to the advertising sales rep. There is supposed to be a wall between the two. That’s a really brilliant point, Barb.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

JULY 29, 2010

The problem has been growing for about 20 years as more and more products and services have become commoditized–and Google is the ultimate example with free search. This post didn’t seem to fit with your ethos, but it did prompt me to buy “the new community rules&# on kindle. It happens in religious communities too.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

With Twitter being so incredibly large and vast, there are different types of mini-communities. Reply Tamar Weinberg February 16, 2010 at 1:01 pm Yup, you’re the perfect example for this, Michael. Let me use a good example that’s relevant to me: Facebook. Call them cliques if you will. Many don’t overlap.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Convince & Convert

SEPTEMBER 21, 2010

I was using you as a great example of a blog with focus and intent during my panel discussion, and this comment from you showed up on my phone at the exact same time. I was using you as a great example of a blog with focus and intent during my panel discussion, and this comment from you showed up on my phone at the exact same time.

Social Media 167

Social Media Strategy Consultant Conference 167

Techipedia: Tamar Weinberg

MARCH 10, 2010

A few weeks ago, another person connected with me on Facebook who was referred to me by a social media buddy I never actually met. Content Marketing : Content marketing refers to writing relevant articles on your site (or having good site copy) that can bring awareness to your website property. “What are good companies to target?

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

MARCH 4, 2008

The big language barrier still exists, for example, when you refer to Java (“not coffee, not the island, but the programming language!&# ) Semantic search : webmasters may not spend a ridiculous amount of time trying to describe what things mean since there’s no motivation for them to do so. Everyone laughs.]

Conference 100

Conference StumbleUpon Engineering Flickr 100

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Why Social Media Belongs in Your Internet Marketing Campaign (Bruce Clay): The Lisa goes through three successful examples of good social media applications and illustrates why they grabbed her attention. For example, Rule #1 is “Thou Shalt Be Honest.&# What are Social Media Marketing and Social Media Optimization?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

To learn FBML you’re going to want to check out Facebook’s documentation and reference on FBML tags. There is a large reference of these tags on their developer wiki. Keep in mind that the Static FBML application only supports a subset of what the full FBML reference indicates is available. My name is.

Facebook 279

Facebook How To Applications URL 279

Convince & Convert

SEPTEMBER 21, 2010

See an example at the bottom of this post (the little squares that animate when you put your cursor over them). For example, how many views did your video get on each site, and how long on average did viewers watch your clip on each site? Katie Morse Community Manager @misskatiemo [link] [link] Katie Morse Jason – great post!

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

AUGUST 4, 2010

Folks, you simply must read the “Tale of Amy B&# that Chuck references above for the perfect example of how NOT to handle negativity online. I'm not saying I'd provide him with free pizza for life and a carton of Lucky Strikes (Mad Men reference), but I wouldn't pee all over him either. Your point is dead-on.

Social Media 130

Social Media Strategy Comments Course 130