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5 Best Practices for Streamlining Your Social Media Publishing Workflow

Oktopost

The more you can do to solidify your brand’s status on social media, the more you are able to pull ahead in terms of thought leadership and share of voice; the more you interact with your audience, the better you can expect your click-through and conversion rates to be. But just knowing something is rarely enough. The solution? The solution?

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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

Brands have many reasons to move away from the social media giant Facebook. From its slowing growth to its constant algorithmic changes , the environment on Facebook gets more challenging every day. But despite all of these reasons to move away from Facebook, there is no denying the platform’s continued influence.

Brands 130
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Will private conversations change Twitter?

Sherrilynne Starkie

Social network Twitter has introduced a new feature: Private Conversations and it just might be a game changer. The group function lets users start conversations with their followers and all participants are not required to be following one another to take part. A version of this article was first published at Thornleyfallis.com .

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization. Luckily, there’s an effective hack for removing this conversion obstacle. Moreover, research shows that: 79% of consumers favor brand messaging that develops a relationship.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

Eighty-three per cent of Canadians are on Facebook and almost 77 per cent use it daily. Or conversely, to keep their names out of the news. Owned Media is self-published content. A balanced communications strategy is going to maximize the return on investment. Where are relevant conversations happening on social media?

Marketing 367
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How to Use Facebook Groups for Your Brand

Ignite Social Media

For personal use, Facebook can be a helpful tool for connecting with friends, family, and others with similar interests. As a business, you’re trying to build a community of people who share a similar passion for your brand or the products/services you provide. Are you currently part of any groups on Facebook? If XYZ Company.

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Tips to Managing Both Your Content and Community

Mindjumpers

Tweet Being a business running an online community as either a blog or a Facebook page, we need to think about two very important things – the content we send out and the community that we’re sending it out to. As publishers, we need to make an effort to include and engage people. Be up-to-date and innovative.