Remove Communities Remove Content Remove Diagrams Remove Information
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Four Ways Content Writers Can Change the World

Waxing UnLyrical

From the time I wrote an essay in second grade that blew away half of the elementary school teaching staff, to what felt like thousands of rounds of high school debate, to my current job at the helm of a fast-growing stable of content writers, language has been an intimate part of my existence. Leverage content for causes.

Content 262
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No One Puts Social (PR) In a Corner

Waxing UnLyrical

As I was working on a strategy memo yesterday, I started noodling with Venn diagrams (I love those things) to illustrate what a truly social PR strategy should look like. If you can, please let me know in the comments, and then I’ll create an updated version of the diagrams. This is intentional. Bringing Paid into the mix.

Diagrams 100
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Create the Ultimate Social Media Report That Impresses Your Clients (and Boss)

agora pulse

When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy. In-the-know marketers can easily understand in-depth information. Creating a community. Create a community. Top-performing content. Community management.

Report 147
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Reasons Why You Can’t Do Without a Company Blog

Mindjumpers

However, it’s a fact that it has become easier for users to find the information they’re looking for on blogs and social networks. They are fans or followers of brands they like in order to receive relevant content at the place, where they like to spend most of their time. Can Communities Serve As Perfect Add-On For Your Blog?

Company 206
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Monday Roundup: the #IABC15 (IABC World Conference) Edition

Waxing UnLyrical

Never mind… With some of the best and brightest minds in business communications all congregating at Baghdad by the Bay, I thought it would be neat to feature some of the speakers in this week’s roundup. Intranets Reimagined: What Content Are Your Employees Most Interested In? Why: Because I made Venn diagrams!

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5 Steps to Thinking More Socially About Communications

Dave Fleet

Your new social hub, or your Facebook Page, or your engagement plan may be the nice, glamorous part of your approach to social media, but be careful not to completely neglect incoming information in favour of outbound messages. Social media outposts don’t come with a built-in, ready-to-go audience – you need to build your community over time.

CPM 413
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Creating a marketing strategy

Koka Sexton

Lead generation is done through newsletters, your programs, the campaigns, paid ads, things that actually drive users onto your site or to download a piece of content. Content marketing. Content marketing. The content marketers role is really to produce the assets that are going to be driving the leads. Your website.

Strategy 103