Convince & Convert

SEPTEMBER 29, 2014

His post looked at the whole “back to school” process and mindset from a retail perspective. He took us along as he, like so many of us, made the trek to their favorite retailers to load up their children with all the necessary and obligatory supplies and apparel. Marketers Go Back to School, Too. Read the whole entry. »

Apparel 143

Apparel Case Study Marketing Retail 143

Ignite Social Media

JULY 31, 2019

Ignite Social Media received the Audience Honor at the Shorty Awards for both of the categories we applied for: Retail & E-commerce and Large Media Buying Strategy. Shorty Award Audience Honor: Retail & E-commerce. Our Retail & E-commerce Audience Honor was for the work we did with Altar’d State.

Social Media 86

Social Media Case Study Retail Study 86

WebInKnow

DECEMBER 7, 2021

When you can buy most anything you want online, the retailers who serve us seem interchangeable. Recently I placed my first order with Sweetwater , a music instrument and pro audio retailer, and was amazed by how well they treated me. But they don’t have to be.

Retail 137

Retail Marketing Buy Case Study 137

Ignite Social Media

DECEMBER 9, 2019

We are proud to announce that Ignite Social Media has been named a top marketing agency of 2020 by Chief Marketer. We were one of 27 agencies in the social media marketing category. About the Top Marketing Agencies List. About Chief Marketer. Learn more at chiefmarketer.com.

List 78

List RFP Social Media Marketing 78

agora pulse

JUNE 9, 2020

Now, as director of Contentworks Agency , I am now working with several big brands on their Pinterest marketing, and things have changed. Only 28% of marketers use Pinterest. Here’s a rundown of the Pinterest marketing tools you may have missed. Pinterest for Content Marketing. That’s what I used to think.

Engagement 138

Engagement Retail Case Study How To 138

ProBlogger

JUNE 7, 2018

And as content marketing became more and more of a must-have, I started getting a lot of inquiries from business owners and marketers who were frustrated with how to create great content. It’s not a blog monetization strategy in the same way a book or a retail line is. In some cases, you may drop your initial idea altogether.

Case Study 47

Case Study Startup Study Blogger 47

Convince & Convert

APRIL 22, 2014

An innovative brand with a unique business model needs a creative way to market themselves. Unclaimed Baggage found a new way to engage bloggers and grow their brand, while earning their place as our outreach marketing example of the month. They decided that retail and family oriented bloggers located in Alabama were the perfect fit.

Brands 156

Brands Blogger Retail Case Study 156

Buzz Marketing for Technology

NOVEMBER 21, 2012

Business and consumer brands have traditionally approached marketing from two totally different vantage points. While there are always going to be distinct differences between b2b and b2c marketing practices, B2B websites must make some B2C-inspired adjustments to keep up with savvy consumers. 2) Start testing, seriously.

B2B 252

B2B Marketing Case Study Buy 252

Social Media Strategies Summit

MARCH 25, 2021

Well, between 2021 and 2028, the global market is expected to grow by 28% a year to almost $3.4 To put that in context, by 2028, the B2C e-commerce market is projected to hit $7.6 Social Commerce Case Studies to Get Your Creative Juices Flowing. Social commerce is big business. SoulCycle Melds Creative With Commerce.

Examples 221

Examples Retail Instagram Buy 221

Oktopost

DECEMBER 1, 2020

Marketing teams try to answer these questions every day, but is there a way to actually quantify human behavior when it comes to marketing? In the following case study, we will look at the buying process step by step and see how understanding cognitive biases can help shape your marketing efforts and bring your team better results. .

Sites 69

Sites Marketing Case Study Discount 69

ProBlogger

FEBRUARY 5, 2014

Marketing dollars were still being spent in the traditional sense. So you might find anything from a recap of a fun weekend I had, new books or movies I loved, a personal style outfit, new arrivals or must haves from a favorite retailer, advice from a life experience, or simply just something interesting!”. No followers? No problem.

Case Study 49

Case Study Study Content Fashion 49

Sprout Social

JANUARY 27, 2020

Beyond the saturation of beauty bloggers, retailers, foodies and entertainers, there’s plenty of space for marketers to achieve impactful marketing goals for their software businesses. Here’s five stats to get you fired up about social media marketing for your software company. . Not convinced?

Software 105

Software Industry Social Media Marketing 105

Oktopost

JANUARY 12, 2021

It also makes it necessary to employ traditionally B2C-oriented marketing techniques to attract new B2B leads and retain your current customers. CX has become an intrinsic part of the B2B marketing funnel. The same rings true in B2B marketing. What is Customer Experience (CX)? What makes your CX stand out? Source: Salesmanago.

B2B 101

B2B Marketing Metrics Survey 101

Webbiquity SMM

JULY 9, 2012

Search for any local restaurant, retailer or other establishment and customer reviews are almost certain to be featured prominently in the results. Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy.

B2B 189

B2B Case Study Telecommunications Study 189

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265

Research Social Media Marketing Retail 265

Kikolani

AUGUST 23, 2013

34 Strategic Ways You Can Use Pinterest to Market Your Book and Your Author Brand – Learn how to use Pinterest to increase awareness of your author brand, drive more relevant traffic to your website and increase your book sales. However, it still holds up as a viable way to market a website online. Search Engines / SEO.

Marketing 128

Marketing Case Study Mashup Retail 128

Convince & Convert

DECEMBER 16, 2014

In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. A huge part of this brand’s marketing strategy is blogger outreach. Sam Zivot is the brain behind all of Lorna Jane’s digital marketing, including blogs, social, email and search strategies.

Blogger 152

Blogger Fashion Case Study Brands 152

Pixlee

DECEMBER 22, 2021

Today, businesses that don’t leverage the internet for sales lose customers, potential revenue, and market share. . The point is: ecommerce is growing quickly, and you can’t market without it. Let’s dive into five core elements you need to add to your marketing stack to compete in online retail in 2022.

UGC 52

UGC Marketing Mobile Review 52

Convince & Convert

DECEMBER 18, 2014

Inspired by “rubbish gifts,” UK-based luxury fashion retailer Harvey Nichols has launched a new campaign called, “Could I Be Any Clearer?” While the goal is to help its customers get exactly what they want, the campaign is a prime example of useful marketing. Social Media Case Studies' Oh, and to Marc Jacobs.

Case Study 135

Case Study Retail Fashion Campaign 135

Small Business Mavericks

APRIL 27, 2011

Unloads Delicious » The Perfect Website For Off-Line Marketing Ever wonder how you can use online sources for off-line marketing? This makes sense since you own a retail shoe shop. Any way you look at it, Meetup is a great way to use the Internet for your off-line marketing efforts. when your store closes.

Marketing 150

Marketing Case Study Press Release Groups 150

Sherrilynne Starkie

APRIL 12, 2018

For example, “We sift through retail register data and are able to pinpoint which customers and which offers will help you optimize your marketing spend” is more compelling than “We drive digital transformation and strategy in a full range of industries across the globe.” Think case studies and references.

Retail 187

Retail Buy Consultant Reputation 187

Harp Interactive

MARCH 16, 2011

With social media now mainstream, we’re experiencing a surge of consumer influence from “social shopping”, consumer reviews and online word-of mouth-marketing. Below is a presentation on the power of social shopping and word of mouth marketing. The New Rules of Social Engagement. Have you implemented social shopping functionality?

Influencer 276

Influencer Bazaarvoice UGC Review 276

Small Business Mavericks

APRIL 3, 2015

A Case Study in Word of Mouth. I thought of this when reading How a Simple Online Marketing Strategy Resurrected Molem Kgomo’s African Doll Business on Destiny. They are beautiful, but major retailers didn’t see a demand for such a small niche. How would they find it? How many sales? About 10-15 a month.

Case Study 70

Case Study Retail Study News 70

Sprout Social

JUNE 25, 2019

That’s where a social media marketing agency can be a lifesaver. Why hire a social media marketing agency, anyway? The amount of information and resources available to modern marketers is staggering. Contrary to popular belief, working with a social media marketing agency isn’t simply a matter of outsourcing.

Social Media 95

Social Media How To Marketing ROI 95

Hootsuite

MARCH 16, 2020

When it comes to hot social marketing trends, nothing is hotter than TikTok. These can include a shoppable component for retailers. . Custom Influencer Package: Ad appears as part of sponsored content created by a TikTok user with influence in your market. . Review TikTok inspiration studies. important; }.

Advertising 141

Advertising Marketing Campaign Hashtag 141

Convince & Convert

AUGUST 27, 2013

Marketers often spend hours selecting and producing visual content to post on Facebook brand pages. We used Taggs’ visual content marketing software to index 3,656 brand images published on Facebook since the start of the year. We collected these images from 14 leading Facebook consumer brands in retail and restaurant sectors.

Research 163

Research Engagement Facebook Retail 163

Sprout Social

MARCH 1, 2023

Everyone—from marketers to social media users—loves creators. According to a Q1 2023 Sprout pulse survey, over two-thirds (79%) of marketers plan to spend up to 50% of their total social budget on content creators. Another 39% of marketers work with creators on a monthly basis. your potential customers) can come in handy.

Products 91

Products Team Focus Group Collaboration 91

Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Inspiring examples of Black Friday / Cyber Monday marketing.

Social Media 67

Social Media SMS UGC Marketing 67

Twist Image

NOVEMBER 12, 2017

No case studies. He's worked in fashion, retail, sports and beyond. case study. digital marketing. digital marketing agency. digital marketing blog. marketing blog. marketing podcast. case study. digital marketing. digital marketing agency. david usher.

Case Study 45

Case Study Fashion Retail Sports 45

Adam Cohen

MARCH 30, 2011

With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. They all in many ways were first to market, which in an industry like marketing tends to benefit those who create the buzz first. Most Commented.

Social Media 244

Social Media Airlines Sentiment Conference 244

Convince & Convert

FEBRUARY 18, 2015

Are we about to finally crack the mobile marketing code? The way an Apple iBeacon works is that a store, a retailer, a hotel or resort, has a little device that sends out offers to your smartphone if you have the appropriate app installed. very interesting case study here about Shazam iBeacon program with Office Depot ).

Mobile 60

Mobile Marketing Discount Retail 60

Pixlee

MAY 2, 2019

For many retailers, it takes millions of dollars and years testing, tweaking, and focus-grouping before coming to market. But with community-driven marketing, brands can hack this process and save an untold amount of time and money with three key steps. Community Building. Focus on Content.

Retail 68

Retail Authentication UGC Case Study 68

Twist Image

APRIL 2, 2014

The book tells the tale of how technologists and financial analysts have built computer algorithms and hardware to help game the stock market. Ironically, this could be one of the best, biggest and most profound case studies of big data and business. This is what digital does that makes the future of retailing so fascinating.

Retail 94

Retail Brands Price Loyalty 94

Techipedia: Tamar Weinberg

FEBRUARY 11, 2015

What is the value of social media as it relates to retail ROI? AddShoppers ** is one of the coolest technologies I have ever seen for the e-commerce space and is the only offering I have encountered that has such a breadth of data on social ROI in online retail environments. Marketing Social Media' This is really cool data.

Social Media 100

Social Media Retail Apparel ROI 100

The Realtime Report

AUGUST 28, 2012

The online entertainment retailer says those fans are worth 24% more in direct sales than non-Facebook fans — and that direct sales through Facebook have increased 80% in the last year. Customers that purchased on Play.com via a Facebook referral spent 30% more than the average customer, reports Marketing Week.

Retail 170

Retail Facebook Activities Social Media 170

Hootsuite

APRIL 6, 2022

All the time you spend reading through DMs and replying to customer inquiries can be put to better use: brainstorming new marketing campaigns, building financial reports, taking a well-deserved potato chip break. Instagram chatbot for retailers. Automate lead generation and sales. a diverse consumer base.

Instagram 90

Instagram How To Retail FAQ 90

Convince & Convert

DECEMBER 13, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The solution he came up with was to be very specific, to choose case studies carefully, so that people could absorb his message. Listen Now.

Social Media 148

Social Media Content Case Study Retail 148