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Open Community Case Study – American Library Association

SocialFish

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

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Open Community Case Study – Empowering the Periphery

SocialFish

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

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10 Steps to Build Your Social Customer Care Strategy

Social Media Strategies Summit

Build a Hub of Answers to FAQs There are likely a handful of questions your customer support team must repeatedly deal with. This strategy makes life easier for your customer support team and helps them respond faster to frequently asked questions (FAQs). Check out our upcoming social media conferences. Featured image by Pexels.

Strategy 130
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Using a Social FAQ to Kick Start Content Marketing

Convince & Convert

Build a Social FAQ. The best way to remove subjective bias and get started with content marketing is to create a social FAQ. In addition to being an exceptionally well run operation, Holiday World (and the attached Splashing Safari water park) are masters of the social FAQ. I love the deprecating annotations on the video).

FAQ 145
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How Much Content Do You Need? Here’s a Formula

Convince & Convert

In the book, I have lots of case studies about answering customer questions, highlighted (of course) by Marcus Sheridan from River Pools and Spas , who revolutionized his business and the swimming pool industry by focusing on teaching, not selling. The Formula For Content Marketing Success. But which questions, and how many?

FAQ 155
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10 Great Social Commerce Examples to Get Inspired

Social Media Strategies Summit

Social Commerce Case Studies to Get Your Creative Juices Flowing. However, there’s a problem – unlike on an e-commerce site, with social commerce, you can’t simply direct them to a dedicated FAQ landing page. Or perhaps you love the sound of it, but want to see it in action? Nike Pre-Releases Air Jordan III on Snapchat.

Examples 221
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The 12 Best Chatbot Examples for Businesses

Hootsuite

This makes them ideal for answering FAQs at any time of the day or night. And it served to give their audience what they wanted: timely answers to FAQs. They needed to automate FAQs to better serve their audience. They chose Acquire Live Chat to act as an FAQ chatbot on their site. Source: Acquire Case Study.