Small Business Mavericks

APRIL 20, 2011

Conduct a little survey and choose the sites that have the most potential for helping you grow your business where you want it to grow. If you are a local business and you are interested in connecting with potential clients locally, you might find a social networking site or forum that services your local area.

Social Media 156

Social Media Small Business Case Study Press Release 156

Lucy Hall

SEPTEMBER 14, 2014

The idea being that you will use the list to create content for your blog, social networks or other platforms in order for you to entertain, enthuse and build your online community. Case Study. People like to see results and love a good case study that shows how something was achieved and how results were driven.

Content 60

Content Tips Case Study Survey 60

Rebekah Radice

JANUARY 9, 2017

Ready to build a strong and loyal social media community? Download Your FREE Social Media Content Calendar! And as Ron Guirguis points out in an Edelman Trust Survey, “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. Case studies.

Template 131

Template Templates Social Media Strategy 131

Small Business Mavericks

MAY 11, 2011

But I recently took a quick survey of About.Me But you can drive traffic to your profile page from your active social networks, which makes it a worthwhile starting place if you are just getting involved in Internet marketing. About Us What’s a Maverick? I’ve always been a proponent of your own domain name. I still am.

Small Business 150

Small Business Domain Name Case Study Press Release 150

Webbiquity SMM

MAY 10, 2011

For those readers who aren’t able to make it to that industry event to hear your product expert speak live, extend the life of that carefully crafted presentation by posting it on a social content sharing site like Slideshare. Display testimonials linked to case studies in your sidebar. Gather market intelligence.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation.

Social Media 127

Social Media Case Study Strategy Study 127

Hootsuite

MARCH 2, 2022

use social for “finding products to purchase.”. An even larger number of social users turn to social networks to research brands: 43.5%. Young women aged 16 to 24 are especially likely to use social for brand research. Smaller social networks are an increasingly important way to fill your funnel.

Retail 104

Retail Social Media Brands Tips 104

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Keyhole.co

JANUARY 27, 2023

LinkedIn LinkedIn is a professional social networking platform catering to businesses and job seekers. This makes it the ideal platform for B2B marketers on social media. For starters, you can easily find and connect with the B2B community. But don’t start delivering your sales pitch.

ROI 52

ROI B2B Social Media How To 52

Rebekah Radice

AUGUST 3, 2015

A survey by MDG Advertising revealed that content including an eye-catching image received 94% more total views than one without. Find a style that works for your brand and each social network. Have a presence across the web, a profile on every social channel. But concentrate on 1 or 2 and GO DEEP to build a community.

Content 130

Content How To Survey Social Media 130

Keyhole.co

SEPTEMBER 20, 2023

First, you must conduct a thorough online search using social media platforms and search engines. Use social listening to track brand mentions across different social networks and forums. Showcase customer testimonials and success stories on your website and promote them on social media.

Reputation 59

Reputation Brands Construction How To 59

Hootsuite

DECEMBER 2, 2019

Head to the business section of most social networks and you’ll find useful case studies. Create a social media calendar. We’ve compiled demographics information for all of the major social networks. More than 40% of digital consumers use social networks to research new brands or products.

Small Business 145

Small Business Social Media Tips How To 145

Adam Cohen

JULY 12, 2010

Wouldn’t you want to leverage that insight to avoid a misdirection in using social media? Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too. Do your customers have a need for community, convenience, or collaboration?

Research 265

Research Social Media Marketing Retail 265

Rebekah Radice

JANUARY 9, 2017

Ready to build a strong and loyal social media community? Download Your FREE Social Media Content Calendar! And as Ron Guirguis points out in an Edelman Trust Survey, “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. Case studies.

Template 60

Template Templates Social Media Strategy 60

Buzz Marketing for Technology

JUNE 27, 2008

online communities. social media. In the interview: Laurence Lock Lee explains how social network analysis reveals the connections between people and the resulting knowledge distribution network. BlackBerry. boris mann. change management. citizen journalism. Clay Shirky. collaboration. Collaborative Technology.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Use social media for content promotion.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

ProBlogger

NOVEMBER 6, 2013

Social networks are the obvious place to make yourself available, but remember that there isn’t a single platform that works in every single niche. Community both encourage interaction through their very name. Use case studies and real-life examples to re-teach old lessons to your readers. Be Available.

Domain Name 51

Domain Name Startup Case Study Google Reader 51

Buzz Marketing for Technology

JUNE 27, 2008

This blog is for volunteers, webmasters and administrators of associations, clubs, charities, communities and other groups. Find a spokesperson or facilitator who is familiar to your audience; ideally, someone who is perceived as a colleague or fellow member of the community. Case studies and best practices. case studies.

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Use social media for content promotion.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

Social media came to being recently mostly because individuals from all over the world realized that they can congregate online — for free — to talk about things that they’re passionate about. The report surveyed over 2,200 adults and found that many are dedicated to their work. Thank you so much for replying.

Social Media 217

Social Media Foursquare Marketing Flickr 217

Later

SEPTEMBER 12, 2019

Building a loyal fan base and community around your brand. UGC Best Practices #5: Encourage UGC That Builds Community. UGC is also about building a community, so if you’re looking to harness its power, you need to make your audience feel they’re part of something bigger than a simple repost. View this post on Instagram.

UGC 60

UGC Content Instagram Hashtag 60

ProBlogger

APRIL 26, 2017

In fact, a recent survey of computer users across 33 rich countries showed that only 5% of the population could do complex computer tasks, while 14% are “below level 1”. To solve this problem, limit your sharing buttons to your top 2-4 networks. Partly, this is because your readers don’t even know how to share content.

Blogger 53

Blogger Conversation Nielsen Study 53

Buzz Marketing for Technology

JULY 24, 2008

From shared databases to communities of practice: A taxonomy of collaboratories. Journal of Computer-Mediated Communication , 12 (2), article 16. From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories. Zimmerman, A., Nathan Bos. Applied Physics Laboratory. Johns Hopkins.

Communities 180

Communities Sample Samples Project 180

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Sprout Social

JANUARY 20, 2021

Analyze industry and brand-relevant conversations on social media. Consulting peers—either in person, or online via product review websites or social networks—is consistently among the most trusted ways for buyers to source information. Get tips, tools and more keyword research benefits here. Dig into ratings and reviews.

B2B 107

B2B Research Sentiment Marketing 107

Convince & Convert

JULY 22, 2010

While many businesses are excited about opportunities to reach their customers on the social web, few actually believe they have done so successfully. Avoids Getting Mired in Tactics, Metrics or Technology: The successful firms above recognize that social media should be used as a tool for achieving business goals.

Social Media 130

Social Media Strategy Influencer Case Study 130

Convince & Convert

MAY 24, 2013

This week: From ExactTarget , a free guide called “ Get Serious About Email Marketing “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. How did you get involved in social media? via BusinessWire. Four Your Information.

Avatar 127

Avatar Travel Social Networking Case Study 127

Webbiquity SMM

MAY 23, 2017

Share your expertise: Online communities and forums. They effectively use content to establish subject matter expertise in this area and to build a community of like-minded people who can share and add to the conversation in order to become a thought leader in this space. Use social media to humanize your brand.

B2B 198

B2B Strategy Marketing Microsoft 198

Convince & Convert

SEPTEMBER 20, 2010

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. Private brand communities vs. Facebook. Linkedin Groups vs. Twitter. Podcasts vs. YouTube. link] Jay Baer Thanks for the comment.

Social Media 150

Social Media B2B Strategy Consultant 150

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

MySpace 138

MySpace Facebook Social CRM Consultant 138

Convince & Convert

APRIL 14, 2010

Social Media Success = Find a Way to Remove Friction Start today by conducting a Helpfulness Audit for your company. Talk to your customer service department, or survey your customers and document the top 10 problems that customers have with your product or service. Sounds like a great case study. Thanks for the comment.

Social Media 130

Social Media Consultant Health Care Questions 130

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. I'd love to write up a case study on you guys when you're ready.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Viper Chill

MARCH 1, 2010

Analytics & Research In a survey across thousands of large companies who actively monitor their stats online, only 35% stated that they actually changed their website based on what they saw. Google Trends I rarely build new sites these days (I buy profitable ones, instead) but my most recent was in December, with my $1m case study.

Resources 77

Resources Netvibes Marketing Delicious 77

Convince & Convert

APRIL 27, 2012

It’s from a major national random representative survey of Americans 12 plus. This is our 20th such survey, and we’ve been tracking a lot of these things for six years now. Tom : I think it’s a useful case study for everyone listening to this podcast, to think about how easily those things are gained.

Insurance 115

Insurance Journal Research Hashtag 115

Webbiquity SMM

NOVEMBER 12, 2013

are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. The primary measurement of social media success is increased website traffic.

Statistics 226

Statistics Social Media B2B Journal 226

Sprout Social

OCTOBER 17, 2016

It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. Choosing Your Social Networks. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Convince & Convert

JUNE 30, 2010

When they wake up, 59% of consumers check their email account before anything else online, according to new research from ExactTarget (disclosure: client) , in a sweeping survey of 400+ Americans. I think anyone should look at them for a perfect case study on how to best use social media.

Social Media 129

Social Media Strategy Automotive SEO 129