Webbiquity SMM

JUNE 1, 2021

High-performance digital marketing campaigns are a mix of proven strategies that yield results and a deep understanding of the market landscape. Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. What sets them apart? But it’s vital to develop a strategy first.

Tips 352

Tips Marketing Privacy Influencer 352

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. Kik, a cross-platform mobile messaging app. Kik is a cross-platform mobile application used for instant messaging. followers on IG and over 2M subscribers on YouTube.

Platform 271

Platform Social Media Influencer Trends 271

Buzz Marketing for Technology

JUNE 5, 2013

According to a study by Google (who came up with the ZMOT concept), before deciding whether or not to buy: 50% of shoppers used a search engine to get more information on a product or brand. Having a good product and a solid awareness campaign is no longer enough; now there’s a more informed and discerning customer base to cater to.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. TikTok's popularity has exploded since its 2016 inception.

Trends 147

Trends Strategy Marketing Authentication 147

The Realtime Report

JANUARY 9, 2013

A recent campaign by Securian Financial Group illustrates how social media can be a great tool for the financial services industry. The brand chose a relevant topic, engaged with the public, and used social media platforms – Facebook, Twitter, YouTube – to reach out to potential customers. Choose Relevant Content .

Social Media 186

Social Media Strategy Case Study Airlines 186

The Social Media Incubator

JULY 24, 2014

This week: Facebook added a new feature to bolster their news service, Weird Al Yankovic provides a great marketing case study, and Google is giving prominent search placement to users. Come back to an item with the “More” tab on mobile, or clicking on the “Saved” section on the lefthand side of the desktop version.

Marketing 179

Marketing Case Study YouTube News 179

Akamai Marketing

JUNE 28, 2009

Hawaii is celebrating its 50th year as a state this year, the Weiner mobile started in 1936, making the Weinermobile the older of the two. Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. The Oscar Myer Weinermobile makes an appearance in Hawaii this week. I doubt it.

Mobile 124

Mobile Klout Policies Tourism 124

Buffer Social

SEPTEMBER 4, 2018

YouTube requires a unique focus. The best practices for YouTube video won’t necessarily be the same as they are on Facebook or Twitter. We have some really interesting YouTube stats for you on how to improve your brand’s performance on YouTube. Part III: 5 Interesting YouTube Facts You Can’t Miss.

YouTube 71

YouTube Instagram Video Facebook 71

Keyhole.co

JANUARY 27, 2023

In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. A study by Statista reveals that the majority of B2B marketers around the world report that LinkedIn produces the highest ROI for them. But it’s not just a priority; it’s also effective.

ROI 52

ROI B2B Social Media How To 52

Hootsuite

DECEMBER 20, 2019

The only platform that has Facebook beat with this demographic is YouTube, with 74%. Compare that with 38% on YouTube, 15% on Pinterest, and 11% on LinkedIn. A recent study by Facebook researchers set out to understand the negative effects of social media and inform the design of supportive tools. Seven in 10 U.S. In the U.S.,

Social Media 111

Social Media Facebook Marketing HootSuite 111

Firebelly

FEBRUARY 24, 2010

The study’s key findings include: 22% (108) of the primary corporations listed in the 2009 Fortune 500 have a public-facing corporate blog. The study’s key findings include: 22% (108) of the primary corporations listed in the 2009 Fortune 500 have a public-facing corporate blog.

Social Media 165

Social Media Twitter Paid Search Study 165

yMarketingMatters

OCTOBER 18, 2015

It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. YouTube and You Tube Advertising. Pinterest (Videos hosted on YouTube and Vimeo are pinnable and playable on Pinterest ) and Pinterest Promoted Pins, Cinematic Pins.

Video 133

Video Marketing Vimeo YouTube 133

Socialmedia.biz

FEBRUARY 11, 2019

More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. The Role of Experiential Cognitive Processing. The post Social Media Helping People Understand Climate Change Globally appeared first on SocialMedia.biz.

Social Media 88

Social Media Sentiment Analysis Study 88

Sprout Social

JUNE 26, 2023

For example, by studying customer data , retailers can anticipate ebbs and flows in footfalls based on location, events or seasons and allocate resources accordingly. These insights help you develop more effective targeted marketing campaigns and a higher level of personalization in products and services.

Sentiment 103

Sentiment Analysis Patterns Price 103

Waxing UnLyrical

DECEMBER 18, 2013

And while social media has certainly changed the face of political campaigns, it has not replaced other traditional forms of communication. That said, the issue of funding often poses problems for smaller campaigns or new candidates. But that’s when a smart social media campaign comes into play. Engagement and amplification.

Social Media 223

Social Media Campaign Exercises Compete 223

agora pulse

DECEMBER 13, 2018

Studies show that 92% of consumers have a more positive image of a company when it supports a social or environmental issue. In its Equality campaign it focuses on social change and inspires people to act. Takeaway: Think about voice search when planning campaigns. Marketers Will Invest Heavily in YouTube Influencers.

Social Media 132

Social Media UGC Adwords Influencer 132

Firebelly

SEPTEMBER 2, 2010

You’ll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right. We look forward to seeing you in Dallas!

Social Media 190

Social Media Paid Search Reputation SMS 190

Convince & Convert

JUNE 16, 2014

link] For more of this series (and others) please subscribe to my YouTube channel. Terry: Do you think communicators are missing opportunities if they don’t have conversion activities or call to actions plans in their campaigns? You can run some correlation studies on that, but it’s difficult to point to it exactly.

B2B 158

B2B Content Marketing Metrics 158

Firebelly

AUGUST 18, 2010

Youll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right. Firebelly Vice President Chantelle Flannery will also be at the conference signing copies of her book Corporate Blogging for Dummies.

Paid Search 135

Paid Search Reputation SMS Conference 135

Sprout Social

NOVEMBER 11, 2019

Food for thought: Gen Z spends more time on YouTube versus the likes of Netflix. Although influencer campaigns mostly began as an avenue for marketing to millennials, consider that Gen Z is totally on board with being sold to be influencers. The same study notes that 36% of Gen Z will “do something else” while a digital ad is playing.

Marketing 88

Marketing How To Authentication Discount 88

Buffer Social

JANUARY 25, 2018

Social media is going mobile. If you prefer to read a slide deck, here’s the full slide deck: This report wouldn’t have been possible without the amazing studies, research, and data available. Social media is going mobile. Facebook studied the behavior of 100 people while they were watching TV at home.

Social Media 111

Social Media Trends Report Survey 111

Convince & Convert

APRIL 16, 2015

Last year, for the first time, it surpassed the number of YouTube videos that were uploaded to pages on the site. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet).

Video 60

Video Tips Facebook YouTube 60

Firebelly

MARCH 5, 2010

You have to focus on Universal Search, Real-Time Search, Social Media and the Mobile Web. Women Use Social Mobile More Than Men By Tiphereth Gloria Nielsen posted these mobile social stats from December 2009 about the gender differences when accessing social networks via mobile devices. Where do you start? points from 22.5

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Facebook still leads, with YouTube following.

Social Media 165

Social Media Tumblr Authentication comScore 165

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. according to a study by 360i. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. A 61 percent increase in advertising revenue - 41 percent of which was from mobile advertising.

Social Media 162

Social Media Flipboard Journal comScore 162

Webbiquity SMM

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. After that, it falls off sharply; 61% use YouTube, 39% are on Google+, 26% utilize Pinterest (really?) e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Sprout Social

JUNE 17, 2019

However, before you get too carried away, you should be aware of the following social media trends (and to some degree, expectations) — they’ll greatly impact how you’ll want to launch and run your personal brand campaign. It enables you to group like-minded content and themes in campaigns to keep engagement high. Embrace authenticity.

Trends 111

Trends Social Media Brands Authentication 111

Twist Image

MAY 9, 2012

"In a study of 7,000 consumers and marketing executives representing 125 consumer brands across 12 industries, CEB identified a significant disconnect between current marketing strategies, including customer engagement, and preferred consumer buying behavior. youtube. avinash kaushik. brand engagement. brand narrative.

Marketing 111

Marketing Loyalty Analytics YouTube 111

Oktopost

JUNE 21, 2022

According to 74% of B2B marketers in a recent study, influencer marketing positively impacts a customer’s relationship with the brand. A recent study showed that B2B brands could realize an 11x return on investment with influencer marketing over the return on other marketing tactics. Why is influencer marketing key for B2B?

Influencer 88

Influencer LinkedIn B2B Industry 88

Razor Social

JUNE 21, 2019

For example, you may use YouTube regularly, but a tool you’re interested in doesn’t support it. Additionally, providers often share case studies on how businesses like yours use their tool. The best social media management tools have mobile apps that allow you to stay connected on the go. Image source: Seriously Social.

Social Media Management 71

Social Media Management Social Media Tools How To 71

Social Media Marketing

MAY 15, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 162

Social Media Flipboard Social Networking Foursquare 162

Buffer Social

JUNE 30, 2017

But since we’re celebrating the positive impact of social media on people’s lives and on the world for this campaign, these are all particularly meaningful and important moments in the social media history. Feel free to jump to a certain moment(s) in the social media history! The Birth of Facebook. I know I have!

Social Media 111

Social Media MySpace Hashtag News 111

Buffer Social

AUGUST 22, 2019

According to Google’s mobile site speed comparison tool , it’s a lot slower than competitors sites,” Allsopp shared. Use paid social to drive traffic to campaign-specific landing pages. When you follow a YouTuber, let’s say Casey Neistat, he’s built up your trust over hundreds (if not thousands) of hours of content and attention.

Marketing 71

Marketing YouTube SEO Engineering 71

Buffer Social

DECEMBER 10, 2018

Social media, your website, YouTube , you name it. Studies show nearly 70 percent of online consumers look at a product review prior to making a purchase. One of the best ways prove this is by creating case study videos that feature your satisfied, loyal customers. Utilizing product tutorials. Brian : Right.

Products 110

Products Video Brands Content 110

Socialmedia.biz

JUNE 8, 2018

Using the software, you can measure the results of your social media marketing campaigns. You can use it to measure your online campaigns. When publishing analysis and research reports, this software focuses mainly on the major social media sites, including YouTube, Twitter, and Facebook.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Convince & Convert

MAY 29, 2018

45 percent of people watch more than one hour of Facebook or YouTube videos per week. 92 percent of mobile video viewers share videos with others. YouTube videos. YouTube: 16:9 or 4:3 ratio, 854 x 480 pixels, 12 to 360 seconds, audio on by default. Well, you’re on the right track and asking the right questions.

Platform 150

Platform Campaign Video YouTube 150

Firebelly

OCTOBER 26, 2009

2-Social Media-There are all sorts of new studies, techniques, applications, etc. . #1, it opens up Q & A with people that have been wanting to try it. #2, 2, someone else may be at Fogo, which leads to a Tweetup. #2-Social coming out daily.

Paid Search 107

Paid Search YouTube Eventful Twitter 107