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A healthcare team’s guide to HIPAA compliance on social media

Sprout Social

Failing to comply with HIPAA regulations is costly—both financially and to your brand’s reputation. Craft policies and train your team Start by consulting with your legal and compliance teams, and make them a key partner in validating the legality of your strategy, campaigns and content.

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How to Track Social Media ROI for the Financial Industry

agora pulse

On the other hand, the returns can be calculated not only in terms of gross revenue, but also in terms of brand awareness and reputation, customer satisfaction, generating leads, new followers and subscribers, website traffic and others. Tracking the ROI of a social media campaign can show you what is working for your company and what isn’t.

ROI 87
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How to track social media ROI for the financial industry

agora pulse

On the other hand, the returns can be calculated not only in terms of gross revenue, but also in terms of brand awareness and reputation, customer satisfaction, generating leads, new followers and subscribers, website traffic, etc. Tracking the ROI of a social media campaign can show you what is working for your company and what isn’t.

ROI 75
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The Importance Of Diversity In Modern Day Marketing Campaigns

Convince & Convert

70% of millennials choose to buy from brands that exhibit diversity in their marketing campaigns. It’s about time to recognize and cater to your varied audiences for a positive reputation , increased customer loyalty, and more conversions. Create targeted micro-campaigns that address these groups specifically.

Campaign 134
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9 Mistakes To Avoid In Content Marketing For Brands In Financial Services

Keyhole.co

They won’t trust shady, no-name brands for credit repair, loan applications, estate planning, insurance management, and debt consolidation, among other pressing financial needs. So if you feel like your marketing campaigns aren’t converting, reassess your content first with social media analytics.

Brands 52
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What’s Social’s True Value to Business? We Asked 2,162 Marketers.

Hootsuite

Through social listening you can get real-time insights into shifting trends, consumer sentiment, competitive intelligence, and risks to brand reputation. For example, Mapfre, a global insurance company, uses social analytics to better understand what customers are thinking about. Make social listening part of your strategy.

Marketing 144
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Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.