Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation 125

Reputation Chemicals Issues Consultant 125

Pam Moore

MAY 15, 2019

Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. However, they wound up falling to spammy tactics and end up hurting the brand reputation without the brand marketer even knowing. This is up from $1.7

Influencer 109

Influencer Brands How To Marketing 109

Hootsuite

JUNE 15, 2023

social recruiting — reaches more qualified candidates and builds your employer reputation. However, since Facebook is the world’s most popular social platform , there are still ways to use it successfully for social recruiting, especially as part of a paid ads campaign. Already have an engaged Reddit community ?

HootSuite 93

HootSuite How To Hashtag Applications 93

Ignite Social Media

FEBRUARY 2, 2023

Lesson 3: Reputation is fragile, so plan for mistakes. Chrysler had just launched their Imported from Detroit campaign, had just paid Eminem millions of dollars to drive around Detroit in a Chrysler, was trying to build the reputation of Detroit as quality automakers, and then this tweet came out. There’s this tweet here.

Influencer 85

Influencer Social Media Hubspot Travel 85

Hootsuite

JUNE 28, 2023

You can use social media to establish yourself as a thought leader, build your reputation, and tell your audience what you stand for. In plain English, that means it’s easier to make sure your marketing campaigns reach the right people. Social media gives you another point of contact with your community.

Social Media 82

Social Media HootSuite Marketing Health Care 82

Pam Moore

MARCH 19, 2020

Influencer marketing is a dynamic, living and breathing community where interactions, transactions and relationships ignite between content creators, brands and customers. Learning how to tweak, rinse and optimize your marketing campaigns, content and social programs will help you be more agile. Community still reigns and always will!

Trends 78

Trends Video Marketing Influencer 78

Diva Marketing Blog

MAY 18, 2011

What I was curious to explore was what women who work in a corporate world think of personal branding and how they use it to build their reputations inside of their job and outside as well. . I am currently responsible for the marketing and sales efforts at a Centex branded community in the Coastal Carolinas Division.

Social Media 73

Social Media Brands Insurance Forums 73

Techipedia: Tamar Weinberg

MAY 5, 2010

Don’t shy away from giving your community the information needed to find you elsewhere both online and offline. Let it be posted on every social platform of choice and then watch as it seeds through other communities (which is likely to happen and shows that your marketing is viral). Give them a reason to want to communicate.

Facebook 279

Facebook How To Marketing URL 279

Writtent Blog

MARCH 10, 2014

Through obsessive PR efforts and networking, articles authored by Energy Micro became a reputable resource, rapidly improving the brand’s positioning in their market. The Flaming Vegan is more of a community than a site or blog, but their results from contracting Good Blogs to step in and assist were positively remarkable.

Content 85

Content Marketing Energy Case Study 85

Jeff Esposito

AUGUST 16, 2010

The Human Rights Campaign is currently asking that the company donate an equal amount of money in support of gay-friendly candidates. Dispute this, there are some things that they can do to keep their reputation and political ties intact. State your position – One way to silence critics is to be 100 percent transparent.

Issues 34

Issues Policies Reputation Insurance 34

Sprout Social

DECEMBER 19, 2023

For example, a social media manager at a global retail brand will have a very different day-to-day than a social media manager working at a regional insurance company. Community manager What’s the difference between a community manager and a social media manager ? It takes a lot to get influencer content over the finish line.

Social Media 106

Social Media Social Media Management Influencer Team 106

Techipedia: Tamar Weinberg

JULY 8, 2008

This will help a great deal in planning and managing successful marketing campaigns. There are other times when marketers may have to launch a multi-platform outreach campaign. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly. Others aren’t.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

APRIL 28, 2010

With the initiative for Facebook to be open and to empower businesses to host pages that celebrate their business, offering deals and giving the community the ability to converse directly with the business or entity these pages represent, you forgot about accountability. And now there are Community Pages! Who the heck needs it?

Facebook 277

Facebook Issues MySpace Privacy 277

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

The point is that consumers now have a more potent aggregate power: someone with a problem can now reach others with the same problem faster, build a community around this shared problem easily, and mobilize lots of people behind the common cause more efficiently. Not just being talked about but be an active voice in the community.

Social Media 105

Social Media Marketing Digg MySpace 105

Convince & Convert

APRIL 14, 2010

Nationwide Insurance has a terrific iPhone app that allows you to document a vehicle crash in real-time, including photos, collection of the other drivers’ insurance information, and other key details. They aren’t trying to sell you more insurance – at least not at that point – they are being helpful.

Social Media 128

Social Media Consultant Health Care Questions 128

Convince & Convert

SEPTEMBER 21, 2010

On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? You can manage the entire campaign from a national level and then assign mentions based on location and other factors to individuals on a local level. Joseph | RepuMetrix Inc.

Social Media 155

Social Media Radian6 Strategy SM2 155

Oktopost

APRIL 5, 2022

That includes obvious factors like salary, health insurance, and paid time off, but it also covers less measurable elements such as company culture and the opportunity to work from home or set your own hours. Learn more: 7 Employer Brand Examples to Inspire Your Campaigns. It boils down to: Why should someone work for you?

Insurance 13

Insurance How To Skills Policies 13