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How Promotion Affects Engagement for Malaysian Insurance Brands

Unmetric

Insurance agents make a living out of their gift of the gab. The report generator was kind enough to give me a detailed analysis of what the top Insurance Brands in Malaysia were up to on Facebook during the month of July 2016. The chart below shows the engagement that each of these brands get on Facebook. Engagement.

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7 Brands Achieving Killer Results on Facebook

Social Media Strategies Summit

There is no shortage of reasons for brands to move away from the social media giant, Facebook. From the algorithm changes to the fake news stories that plagued the 2016 election and the ever-increasing cost of advertising , the environment on Facebook seems to get more challenging every day. Source: Pew Research.

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The Complete List of Advertising Restrictions on Social Networks

Ignite Social Media

For you to manage a successful ad campaign, you must first know the types of content that are restricted or disallowed on social networks. Facebook and Instagram. Here is the list of advertising restrictions that are allowed on Facebook and/or Instagram only after you’ve met Facebook requirements.

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Special Ad Categories: A Guide for Meta Ads

Jon Loomer

When you create a campaign, you are required to specify if you are running an ad to promote a Special Ad Category. Meta first announced Special Ad Categories in 2019. This was largely the result of legal and legislative pressures on Meta related to the types of advertising that were allowed on the platform.

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SEO Agency Launches Google AdWords Campaign Targeting Blueglass

Bill Hartzer

Vizion Interactive , an SEO Agency, has launched a Google AdWords campaign where they are specifically targeting searches for a competitor’s brand name. And, in case you weren’t aware, even employees of BG have received no formal notice and have no idea (for example) if they still have healthcare insurance.

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Facebook Lead Ads: Coming to Desktop, Carousel, Video, CRM Integration

Jon Loomer

I was excited when Facebook announced lead ads in June. Beginning today, Facebook is rolling out lead ads to Power Editor globally. Facebook also announced several enhancements that are coming that could be huge for marketers. Facebook lead ads rolling out: Includes desktop, video, carousel and CRM integration!

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Obamacare And Social Media: 5 Must-Reads

Firebelly

The Patient Protection and Affordable Care Act (aka Obamacare) health insurance exchanges have opened and social media is being used to both promote and debate the new law. Part of that marketing campaign is a social media push, designed to be cool and sexy. Read all about it below. Obama Asks Celebs To Tweet About Obamacare.