Webbiquity SMM

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? How your social media marketing budget stacks up to your peers and competitors? The Biggest Challenge in B2B Social Media Marketing. Per the report, there are: 93.6 575,000 tweets published.

B2B 225

B2B Social Media Marketing Influencer 225

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

Brands 129

Brands ROI Authentication UGC 129

Sprout Social

JANUARY 10, 2024

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. Some industries attract more complaints than others. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints.

Reputation 106

Reputation System Brands Knowledge Base 106

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. How do they identify brand mentions for competitive analysis? For example, in the sentence “Sprout Social, Inc.

Brands 85

Brands Sentiment Analysis Marketing 85

Webbiquity SMM

JUNE 7, 2018

In survey after survey, year after year, lead generation is a top priority for B2B brands. In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Image Source: The 2017 State of Inbound Report. Guest post by Brandon Brown. Email Marketing. Leverage LinkedIn.

B2B 217

B2B Brands LinkedIn Influencer 217

Sprout Social

MAY 15, 2020

You know what’s unique about your brand, but in a crowded social landscape, it’s a constant challenge to find the right messaging that rises above the noise. Unfortunately, finding the time to distill social data is also an ongoing challenge for marketers. How social stacks up across industries.

Industry 123

Industry Real Estate Social Media Sports 123

Hootsuite

APRIL 25, 2024

Content curation is when you source and post content from other brands and creators. Plus, you can align yourself with brands you admire or your audience loves by sharing their posts. There are a few easy ways you can try your hand at content curation: Share an article by industry thought leaders with your own thoughts on it.

Curation 75

Curation Social Media Management Tools Social Media 75

SocMed Sean

MARCH 3, 2022

Pinterest began as a social network that allowed users to visually share and discover new interests and inspirations by posting images or videos to their boards or the boards of others. However, after having reported 11 quarters of consecutive user growth, Pinterest began to experience a decline, losing 24 million users in Q2 2021.

Strategy 195

Strategy Marketing Automotive Campaign 195

Ignite Social Media

FEBRUARY 11, 2019

To put this into perspective, eMarketer notes that this will bring social ad spending to nearly 50% of TV ad spending ($69.17 Brand Implication : Due to the expected increase in Social Media spending this year, marketers should consider the impact of increased competition into strategies, goals, and budgets in 2019.

Report 112

Report Advertising Social Networking Trends 112

SocMed Sean

MARCH 1, 2022

Since its introduction in 2006, YouTube has become one of the largest social networks and continues to grow. This popularity is an opportunity for marketers to leverage YouTube to grow their brands in 2022. Is YouTube Facing Challenges As A Social Network? Which Industries are Present On YouTube?

YouTube 204

YouTube Strategy Automotive Marketing 204

Unmetric

MARCH 13, 2017

Social media content of the auto industry is perceived to be fueled by vanity shots of vehicles. The truth, however, is that strategizing for a car brand and trying to differentiate from a very crowded market is no ‘drive’ in the park. A big part of content for the auto industry is around car launches. Kia - Soul.

Comparison 72

Comparison Brands Report CSR 72

Sprout Social

MAY 19, 2021

Creating a social media interaction strategy is essential for long-term customer satisfaction. Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways. As social continues to evolve, the ways audiences engage with brands will grow alongside it.

Engagement 136

Engagement Brands Review Influencer 136

Sprout Social

OCTOBER 25, 2022

What does it take to build brand awareness? Today, we have brand mascots faking forbidden romances, sponsored dance challenges and internet beefs over—ironically enough— chicken sandwiches. Building a memorable brand takes some big swings but you have to walk before you can run. What is brand awareness? Our advice?

Strategy 131

Strategy Brands Hubspot Survey 131

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. Reddit is a social network with a forum-style discussion structure.

Reddit 100

Reddit Brands Meme Forums 100

Webbiquity SMM

NOVEMBER 12, 2019

And you’d certainly never talk about your brand or product at a business conference or networking event…while wearing noise-cancelling headphones. Why then do so many brands fail to do basic brand monitoring on social networks, and across the Internet more generally? Here are five reasons why.

Brand Monitoring 155

Brand Monitoring Brands B2B Review 155

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. 45% report 2+ accounts on Twitter, with 11% reporting over 5 profiles.

Survey 225

Survey Report Social Media ROI 225

Webbiquity SMM

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. This also applies to other professional / social networks (e.g.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy.

Template 79

Template Templates Social Media RFP 79

Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

Reputation 59

Reputation Brands Construction How To 59

Mindjumpers

SEPTEMBER 10, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 5 Popular Posts About Social Media 3 Infographics on Why You Should Use Social Networks as Marketing Tools » 4 Ways Social Media Has Changed The Fashion Industry Posted by Sara Hansson Sep 10th, 2010 Tweet Fashion weeks have past by all over the world.

Fashion 251

Fashion Industry Social Media Blogger 251

Hootsuite

JUNE 1, 2022

Making some dang money through brand partnerships by leveraging a really great brand pitch deck. If you’re new to the influencer game, you might be wondering: “How exactly do you get those brand partnerships ?” The real key to landing the collab of your dreams is to perfect the art of the brand pitch. Sure you can!

Template 145

Template Templates Brands Influencer 145

Hootsuite

AUGUST 11, 2022

Brand awareness: It’s one of those concepts you know you need to understand, but perhaps you find it somewhat… hard to pin down? Brand awareness = people being aware of your brand. And what’s the exact brand awareness definition that makes sense for your business? What is brand awareness? You’re not alone.

Brands 120

Brands HootSuite Film Instagram 120

Hootsuite

JULY 12, 2022

Owly got a serious makeover, we dialed our photography style up to 10, and we’re embracing our role as your guide to social. And all that strategy got us thinking about the relationship between social and brand identity. That’s a good thing—and it’s entirely because of social media. hot dog combo.

Brands 114

Brands HootSuite Module Meme 114

Keyhole.co

APRIL 4, 2022

The growth and rise of TikTok as a social media platform have been astonishing. As reported on App Annie , for the first time users spent more time on TikTok than on Facebook in terms of app usage. This is both good news and bad news for brands. Identify relevant influencers related to your industry. Socialinsider.

Analytics 52

Analytics Report Tools Price 52

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. With this in mind, planning your B2C content marketing tactics necessitates an in-depth understanding of what end-buyers want from brands during their shopping journeys.

Content 221

Content Marketing Loyalty Collaboration 221

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. If the comments are positive, then your brand has won some free publicity that will win you new customers. Knitters were often at the forefront of these complaints.

Examples 59

Examples Brands Sentiment Reputation 59

Social Media Strategies Summit

DECEMBER 15, 2022

In a report published in February 2022 , Mediafly revealed that interactive content yielded 28% more views and 52.6% Quizzes and surveys are another excellent interactive format to add to your website or social media feeds. Not entirely convinced that interactive is the way to go? Just check out these findings.

Engagement 212

Engagement Content Survey Publishing 212

Hootsuite

APRIL 17, 2023

Both of these important social media metrics track how much your content has been viewed, so you can understand your social media growth — but they don’t do it in exactly the same way. 1 Analytics Tool for Growth Beautiful reports. Start free 30-day trial What’s the difference between reach and impressions on social media?

HootSuite 145

HootSuite Metrics Analytics Instagram 145

Kikolani

JUNE 9, 2010

It is safe to say that social networking has gone mainstream and is here to stay. There are only 3 countries on the planet that have a higher population than Facebook has users which proves the overall popularity of social media. That being said, where is social networking heading? Increased Usage and Popularity.

Social Networking 146

Social Networking Mobile Applications StumbleUpon 146

Oktopost

OCTOBER 26, 2023

For financial services firms, establishing a robust and trustworthy brand image is pivotal for sustained success. Unlike other industries, the financial sector operates under the watchful eye of regulatory bodies such as FINRA, SEC, IIROC, FCA, and PRA, imposing strict guidelines on communication and transparency.

Reputation 125

Reputation B2B Guidelines Policies 125

Sprout Social

AUGUST 1, 2019

Reporting and analytics are key to any social strategy. Whether it’s reviewing content relevancy, looking at your share of voice or tracking your audience engagement, data helps your brand make smarter decisions on social. Of all the social networks, Facebook arguably gives you the most amount of data to work with.

Report 80

Report Facebook How To Overview 80

Rebekah Radice

SEPTEMBER 5, 2017

It could make the difference between an oops you can’t recover from and a strategy that builds brand awareness, conversation, and engagement. In this episode of the Brand Authority podcast, you’ll learn how to quickly establish your social media brand strategy. Subscribe to Brand Authority Podcast in iTunes.

Social Media 111

Social Media Strategy Brands How To 111

Bill Hartzer

NOVEMBER 6, 2023

This cutting-edge solution not only streamlines the social listening process but also dramatically reduces the time analysts spend on it, marking a significant leap in the industry. With their latest innovations, they are changing the landscape of social listening, offering a brighter future for data-driven decision-making.

Data 102

Data Metrics Features Social Networking 102

Sprout Social

FEBRUARY 7, 2023

Decision makers want to see proof of success and the measurable benefits your company will gain by launching a brand amplification program. Keep reading for statistics on employee brand advocacy that will grab the attention of multiple leaders across your C-suite. And employees want to post about their companies.

Buy 94

Buy Curation Statistics Survey 94

Buffer Social

OCTOBER 10, 2023

I am a professional writer, took LinkedIn personal branding courses, and joined their official creators’ program – and yet, I struggled to consistently post my entrepreneurial journey of building Merrative. Such ideas come from his research, understanding of the industry, reading books, and experience as an entrepreneur.

System 115

System LinkedIn Content Industry 115

Hootsuite

NOVEMBER 21, 2023

The thing is, your own performance analysis is much more valuable when placed in the context of what’s happening overall in your industry niche. Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. Clear data.

Analysis 86

Analysis Tools Social Media HootSuite 86

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Social media copywriting varies greatly by industry and brand. How do they expect us to sound?

Social Media 127

Social Media Template Templates Skills 127