Convince & Convert

NOVEMBER 30, 2023

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. But it can be quite costly, especially if your team fails to continuously invest time into fine-tuning your strategy.

Advertising 105

Advertising Social Media Strategy Tools 105

Webbiquity SMM

JANUARY 23, 2024

Customer-centric strategies. But when customer preferences change daily, how do you ensure your retention strategies drive desired results? Through social listening. In fact, almost 61% of businesses currently have a social listening system. Social listening, and more broadly online brand monitoring, is essential.

Sentiment 142

Sentiment How To Analysis Trends 142

Webbiquity SMM

JUNE 7, 2018

It’s the preferred direct marketing tactic for low cost and high ROI. Content is a vital component of every digital marketing strategy. Developing and documenting an effective content marketing strategy improves your chances of getting quality leads and potential sales. Social Media Marketing.

B2B 217

B2B Brands LinkedIn Influencer 217

Social Media Strategies Summit

APRIL 22, 2021

It’s hard to understate the importance of social media in higher education marketing. Because teens – in other words, the ideal target audience for most higher ed marketing campaigns – use social media a lot. According to Common Sense Media , US teenagers average almost 7.5 Image source . The history and culture?

Education 264

Education Examples Social Media Meme 264

Ignite Social Media

NOVEMBER 2, 2021

It can be difficult to evaluate the success of your social media marketing initiatives when social media is just one of the many marketing tactics you oversee. Empowering yourself with the right questions can help you understand if you have the right team managing your social media marketing.

Social Media Management 212

Social Media Management Questions Social Media Metrics 212

Social Media Strategies Summit

DECEMBER 29, 2022

A communications strategy sets out how you reach, engage, and convert your target audience, including: Who they are. Social media for government should form an integral part of any agency’s communications strategy, with 82% of Americans having profiles on at least one social platform. Why you’re talking to them.

Strategy 130

Strategy Press Release How To Collaboration 130

The Realtime Report

FEBRUARY 17, 2021

What are the most effective types of off-page SEO and how can you take advantage of this digital marketing tactic to build a stronger online presence? One of the most important off-page search engine optimization tactics that you should consider using is to post as a guest author. Building broken links is an interesting strategy.

SEO 219

SEO Engineering Hosting Travel 219

Writtent Blog

DECEMBER 21, 2023

Building a small business content strategy is hard work, but it’s probably about to get much harder. If your entire strategy to date has relied on doing what you competitors already did, a few weeks later, it’s definitely time to pause and reset. Breaking the status quo should play a role in any small business strategy.

B2B 93

B2B Strategy Tips Content 93

Social Media Strategies Summit

JANUARY 23, 2023

Anyone who works in social media for government agencies understands the importance of public trust. Because these same tactics have helped his agency achieve substantial and sustained growth in social media engagement over the past five years: Check out the key takeaways from his presentation. Is it worth it?

Transportation 194

Transportation How To Posterous Team 194

Koka Sexton

DECEMBER 31, 2022

It explores the strategies and tactics needed to create a successful, integrated digital marketing plan , helping you to reach a broader audience and generate more engagement, while strengthening your brand’s online presence. Understanding the Role of Multiple Channels. Maximizing the Reach of Brand Messages.

Strategy 92

Strategy Marketing B2B ROI 92

agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media. To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos.

Skills 195

Skills Social Media Marketing Influencer 195

Waxing UnLyrical

NOVEMBER 14, 2014

Alison Kenney asked this question yesterday in a Facebook group I belong to: “When it comes to your own website, do you think a blog is a must?” ” You’re reading this blog on a business website, so you already know what my answer is. Why do people ask whether or not you should host your own blog?

Hosting 248

Hosting Consultant LinkedIn Energy 248

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Altering existing strategies can be difficult, too. The online landscape — be it platforms or audiences — continuously changes and forces the need to refine new tactics.

Template 52

Template Templates Examples Social Media 52

Webbiquity SMM

NOVEMBER 8, 2022

Social proof is a powerful tool for marketers who know how to use it effectively. This psychological phenomenon has further expanded thanks to the growth of social media. With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy.

comScore 299

comScore Marketing Case Study Review 299

Your Escape From 9 to 5

JUNE 27, 2022

Why some blogs take off and others don’t generate much traffic can seem completely random. In fact, the blogs that generate the most traffic often have several things in common, from content creation to social media sharing tactics. Here are 6 easy tips to drive more traffic to your blog. Know Your Audience.

Tips 75

Tips Flickr Mobile Authentication 75

Oktopost

APRIL 9, 2024

59% of marketers attribute revenue growth to marketing-generated leads , so demand-generation tactics remain a non-negotiable among marketing teams. However, you need to freshen up your strategy to account for the needs and expectations of buyers in the current digital environment.

B2B 62

B2B Marketing ROI Hubspot 62

Small Business Mavericks

JUNE 23, 2012

Guest blogging is a great marketing method. You pick a few high profile, highly trafficked blogs in your niche and send them a query or a blog post and hope they publish it. But guest blogging is not the only marketing method to pursue online. Don’t make your entire plan be about one marketing tactic.

Reputation 161

Reputation SEO Meeting Publishing 161

Oktopost

OCTOBER 8, 2023

In this article, we’ll explore four strategies to effectively nurture prospects through the sales cycle so you can close more deals. It outlines the timing, frequency, and type of communication (such as emails, phone calls, social media interactions, and follow-ups) to systematically move a prospect through the sales process.

B2B 131

B2B Education Meeting Engagement 131

Oktopost

APRIL 11, 2022

Monitoring and analyzing the strategies of other companies in your niche will help you identify room for improvement and optimize your own strategies. In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis. Competitive pricing strategies.

Analysis 118

Analysis Price Influencer Sentiment 118

The Realtime Report

NOVEMBER 30, 2022

6 Must-Do Strategies for Increasing. We’ve got some simple – tried and true – strategies for increasing brand awareness that you should already be doing. Make sure your business’s brand awareness strategy includes a range of targeted marketing efforts to help you achieve your marketing goals.

Strategy 91

Strategy Brands Loyalty SEO 91

The Realtime Report

NOVEMBER 29, 2022

6 Must-Do Strategies for Increasing. We’ve got some simple – tried and true – strategies for increasing brand awareness that you should already be doing. Make sure your business’s brand awareness strategy includes a range of targeted marketing efforts to help you achieve your marketing goals.

Strategy 91

Strategy Brands Loyalty SEO 91

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. This information can be used to shape a data-driven strategy. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. What is social media intelligence?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. Marketing competitor analysis is the process of researching and analyzing your competitors’ marketing strategies and tactics to identify their strengths and weaknesses.

Analysis 106

Analysis Sentiment Marketing How To 106

Pam Moore

JULY 10, 2017

The reality is that content is the core of not only the social and digital web but of humans. Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Social Media Audience Analysis Worksheet.

Content 166

Content How To Marketing Training 166

Ignite Social Media

FEBRUARY 17, 2021

Today, we’re focusing specifically on the world of social media marketing, looking at what aspects of the industry have been altered in response to COVID-19. Social Media Monitoring. Any insights would then be used to guide future content and strategies. Social listening has once again evolved.

Social Media 176

Social Media Marketing Influencer Team 176

Ignite Social Media

DECEMBER 14, 2022

Here are some tactics to consider to get the most out of social media marketing during this special time of year. Additionally, creating holiday-themed visuals can also spice up social media posts. Create a Social Media Countdown. Here are some last-minute tips. Focus on Relevant Content.

Social Media 161

Social Media Strategy Marketing Hashtag 161

Pam Moore

JUNE 30, 2019

Have you been spinning your wheels trying to utilize social media to grow your business? Do you feel as though you know the tactics and strategies yet are still struggling with how to align social media to your business for real results? You landed on the right blog post today and will find answers!

How To 113

How To Marketing Metrics ROI 113

Kikolani

JUNE 21, 2016

Title suggestions: Content Marketing Tactics to Increase Blog Traffic. Content Marketing Traffic Boosting Tactics . Why is blog traffic important? Just take a look at this amazing blogging statistics meter from worldometers.info. Sharing on more than one Social Media channel. . Over 1 milion posts!

Strategy 93

Strategy Content Marketing Influencer 93

Sprout Social

FEBRUARY 12, 2024

Plus, the three critical components of an effective influencer marketing strategy you need to know. 3 elements to a successful influencer marketing strategy An influencer marketing campaign uses individuals with a strong social following to promote a brand. This also means establishing consistent messaging across all platforms.

Influencer 107

Influencer Marketing Collaboration ROI 107

Sprout Social

DECEMBER 2, 2020

In order for social media marketing to work, you need an audience. Use the strategies in these Sprout resources to help you refine your strategy to expand your reach and successfully engage your social media audience. Planning & strategy. How to create a content marketing strategy.

Social Media 126

Social Media Hashtag Instagram Engagement 126

Pam Moore

OCTOBER 11, 2019

Blogging and content marketing is an incredible and proven way to build your business and your brand authority. The only guarantee we have today with the social networks and digital marketing is change. The truth is these lazy tactics never really worked that well anyway. Why it must have a beginning, middle and end.

Strategy 60

Strategy Training Template Templates 60

Keyhole.co

MARCH 11, 2024

Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s engagement and reach. Regular analysis of your LinkedIn activities is crucial for understanding your audience’s behavior, optimizing your content strategy, and enhancing your overall presence on the platform.

Template 52

Template Templates Analytics LinkedIn 52

Ignite Social Media

AUGUST 12, 2021

Quality content creation is key in any business’s social presence and strategy. To put it simply, nobody has enough time to create unlimited content and your best messages will likely resonate on more than one social channel. Don’t post every piece of content to every social channel your brand is on. Getting Started.

Instagram 161

Instagram Curation URL Platform 161

Pam Moore

SEPTEMBER 14, 2018

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live in person industry events with a goal of hoping to learn the path to success in the online world? just as you are reading this blog post, it is only ONE blog post. Here’s why.

Social Media 163

Social Media Marketing Training Industry 163

Oktopost

MARCH 7, 2022

There is no shortage of imperative marketing tactics that if you don’t do right now, your B2B organization will crash and burn. We also know the world of social listening is one that can make or break our brand’s reputation. Like actual listening, social listening can be the glue that holds your marketing strategy together.

B2B 155

B2B Sentiment Analysis Reputation 155

agora pulse

AUGUST 17, 2020

Planning a social media marketing strategy may sound overwhelming. Are you planning to boost your social media marketing performance? Or maybe you are going to start your very first social media campaign? Whatever the case may be, your first step is setting up an effective social media strategy.

Social Media 171

Social Media Strategy Marketing How To 171

Pam Moore

MARCH 7, 2017

“Why can’t we just skip the social media strategy stuff and create some buzz for this amazing offer we have?” When I hear you ask this question, what I really hear is “we don’t want to invest in a real strategy or bother with executing a plan that will bring results. Download it now! .

Social Media 167

Social Media Analysis Communities Strategy 167