16 Enigmatic Business Blogging and Other Marketing Stats
MARCH 15, 2016
As winter comes to an end, so too does the Winter Wonderland of Marketing Stats series that’s been running here over the past few months. This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? Meghan M.
120 Marketing Tactics for Blogs
OCTOBER 5, 2013
Part of a good content marketing strategy, blogging helps you position yourself as an expert in your area. . Content marketing consists of producing and publishing information that builds trust and authority among your ideal customers. It Successful blogs play a pivotal role in delivering your brand message, and help drive sales without using traditional hard-sell tactics.
20 Social Media Marketing Blogs You Should Read in 2013
FEBRUARY 24, 2013
Looking for the best social media marketing blogs? Social media is now mandatory for businesses. I’m always trying to keep pace with the evolving social media marketing landscape, and reading many of the fantastic blogs out there helps me stay on top of best practices. You’ve come to the right place! Here are some that [.].
My Top 33 Digital Marketing Blogs
Convince & Convert
AUGUST 24, 2014
Digital marketing blogs may be numerous, but I find them to still be critical. I’ve been in digital marketing for 20 years, and the only way you can stay relevant that long is to read A LOT. In digital marketing, if you don’t learn you die. Period. subscribe via email, and read (or at least.
Master The Next Wave Of Social
As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind
Increase Blog Traffic with These 12 Ideas
AUGUST 4, 2015
Increase Blog Traffic. Following is a list of 12 things to increase blog traffic and beat the summer doldrums. The people in that group are people I really respect and I decided it was time to get affiliate marketing a fair shake. If you’re still on the fence about it, read Chris Kramer’s affiliate marketing article he wrote here a week ago. By Gini Dietrich.
Nine PR Blogs to Read
DECEMBER 16, 2014
By Gini Dietrich On the ninth day of Christmas, Spin Sucks gave to you… nine PR blogs to read, eight PR up-and-comers , seven must-listen podcasts , six communicator gifts , five communications trends , four free webinars , three strategy games , two Crazies secrets , and the PR win of 2014. PR Blogs to Read Without further ado, here are the nine PR blogs you should read.
11 Content Marketing Tools To Promote Your Blog
MAY 6, 2014
Here’s one by Adam Nowlin, that originally appeared on his blog here , and is reposted with permission for you. —————— Effectively promoting content is often the most challenging variable in the content marketing craze. Meanwhile, some estimates suggest that there are as many as 2 million blog articles uploaded to the internet every 24 hours.
33 Thought-Provoking B2B Social Media and Marketing Stats
FEBRUARY 16, 2016
As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. These changes are affecting tactics, budgets, messaging, and metrics as illustrated in the compilation of B2B marketing facts and statistics below.
13 Great Guides to Growing Your Blog Audience
MARCH 25, 2015
You’ve put extensive effort into your business blog design, content strategy, research, and execution. Why isn’t your blog attracting a higher level of traffic? Find guidance on those topics and more here in a baker’s dozen of the best guides to growing your blog audience from the past year or so. Got a well-written business blog, but a shortage of readers?
104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)
DECEMBER 2, 2014
Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. In response, marketers are producing an increasing amount and variety of content to support all stages of the decision process. What do marketers rate as the single most valuable SEO tactic? Blogging Stats.
5 Social Media & Digital Marketing “Must Haves” for 2016
FEBRUARY 28, 2016
With so many social media and digital marketing options now available, it can be overwhelming to know what you should be doing first. At the same time, it’s also very exciting times for marketers and business owners, to have so many powerful marketing tools to escalate and grow their business, sales and exposure. Social media is the future of marketing. 2. Consumers
47 Superb Social Media Marketing Stats and Facts
JANUARY 19, 2016
Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. Here are four key takeaways (among the many possible) from the compilation of social media marketing facts and statistics below: Social is important today, but even more so tomorrow.
Content Marketing isn’t Just for Marketers Anymore
MARCH 2, 2016
Content marketing isn’t just for marketers anymore. Salespeople, customer service reps, call center agents, on-boarding staff—anyone who directly connects with customers—should be part of the content marketing process. The post Content Marketing isn’t Just for Marketers Anymore appeared first on Spin Sucks. Daniel Glickman shows you why it is important.
7 Steps to Successful Content Marketing [Infographic]
NOVEMBER 30, 2013
Content marketing is a way of communicating with your customers and prospects without pitching your products or services. . Also known as inbound marketing , content marketing is non-interruptive. This form of marketing may create recognition, but it’s rejected by consumers about 90% of the time. . Marketers use content marketing for: Brand awareness (79%).
Content Marketing is More Than Just Blogging
AUGUST 23, 2012
Content marketing is about more than just blogging. According to Jeremy Williams, you all should be going crazy over this blog post now. According to Jeremy Williams , social media director for the Indiana Office of Tourism Development (and my boss when I do travel writing for IOTD), blog posts with photos get more traffic than blog posts without. And video?
Five Ways to Draw Traffic to a Blog Post
MARCH 22, 2016
As buyers spend more time with online articles, blog posts and reviews, and rely less on advertising for product information , companies have quickly caught onto the fact that they need great content to attract new customers and retain their current ones. Here are five methods you can use to get your blog posts more exposure amongst your audience and beyond.
10 PPC Blogs Every Marketer Should Read
Convince & Convert
AUGUST 3, 2015
When I first started my own digital ad agency, all I had was a strong passion for marketing. ” That was when I came across these words in a Moz blog: You offer SEO, Web Design, and PPC. If there was one thing I wanted to do in my life, it was digital marketing. didn’t just survive—I flourished, and I owe my existence to these PPC blogs. Clix Marketing.
Content Marketing Strategy? Think Like A Reporter
APRIL 12, 2016
Although 93% of B2B companies are doing content marketing, less than half view themselves as successful with it. However, companies with a documented content marketing strategy are three times as likely to say their efforts are “very” or “extremely” effective as those without one. So—creating a content marketing strategy is vital. The Inverted Pyramid.
20 Brilliant B2B Marketing and Digital Business Stats and Facts
AUGUST 25, 2015
B2B marketers today certainly live in “interesting times” (in the sense of the not-actually-Chinese curse ). While search, social media, ecommerce and content marketing have dramatically altered the roles of buyers and sellers, a number of traditional channels (that is, pre-dating millennials) remain highly effective. Image Credit: B2B Marketing Insider. Not quite.
Improve Your Marketing With Hashtags
AUGUST 21, 2015
Yet even as most people have come to know what they are, many people still don’t understand how to use hashtags to improve marketing for their business. Start using hashtags to improve your marketing! Sign up HERE to get my blogs directly to your inbox! The post Improve Your Marketing With Hashtags appeared first on yMarketingMatters. makes your own content discoverable.
Introducing The Modern Blogging Masterclass
NOVEMBER 5, 2015
Today we launch our very first (hopefully of many) online course… The Modern Blogging Masterclass. What is The Modern Blogging Masterclass? What is The Modern Blogging Masterclass, you ask? The post Introducing The Modern Blogging Masterclass appeared first on Spin Sucks. By Gini Dietrich. Alright, boys and girls…ladies and gents. It’s for everyone.
Blogging Most Certainly Is Not Dead
JUNE 14, 2016
People still want to say blogging is dead, but au contraire! The post Blogging Most Certainly Is Not Dead appeared first on Spin Sucks. by Paula Kiger Related Stories Main Principles of Conversion Content Marketing. It's the same song, different tune. The truth is far from that. Gini Dietrich explains.
How to Promote Blog Posts: 200+ Ideas from Eight Experts
FEBRUARY 17, 2014
Company blogs have become virtually essential, and very powerful, component of digital marketing. In addition to their SEO benefits and role in maximizing web presence for brands , blogs produce sales and leads. Which blog post promotion tactics are most effective? Is it still worthwhile to get listed in blog directories, and if so, which ones?
Blogging and Content Marketing: Results Versus Personality
SEPTEMBER 25, 2011
A corporate blog has a purpose. So, it’s obvious you want to get results with your blog. However, the rules and best practices of efficient blogging should not undermine vision and personality. Blogging is a balancing act. Blogging Content marketing blogging content marketingIn fact, it can serve several purposes. Content is produced by people for people, with a focus on [.].
Five Intriguing Inbound Marketing Stats [Infographic]
JUNE 30, 2015
Inbound marketing is fundamentally about making your company’s website an active component of the sales process rather than static “brochureware.” The most successful marketers though are likely combine both approaches in a coordinated manner. SEO (54%) was cited as the second most important inbound marketing tactic. Inbound Marketing Tactics.
The TOP 25 Must-Read Internet Marketing Blogs
JANUARY 27, 2014
Thanks to the growing number of blogs popping up online, digging through the abundance of content to find resources that consistently provide value is challenging. As you can see in the following graph from Statista , the total volume of posts and blogs is continously growing – and – yes, it can be easy to miss important stuff from leading internet marketing blogs.
23 Outstanding Social Media Marketing Guides
DECEMBER 16, 2014
Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. What trends and changes in social media do marketers need to stay on top of? by bowden2bowden blog.
Business Blogging: Five Reasons You Have No Readers
FEBRUARY 11, 2015
By Eleanor Pierce It’s a common complaint: You have a business blog , but no one’s reading. Maybe your blog’s boring, hard to find, or poorly written. But maybe the reasons no one reads your blog are a little harder to suss out. Business Blogging: You’re Too Clever for Your Own Good Look, I love clever wordplay as much as the next nerd. You read other blogs.
The Inseparability of Content Marketing and Social Media
MARCH 31, 2016
While social media is often viewed as a separate strategy from content marketing, in truth, it is one of the most important tool marketers use when deploying their content marketing plan. The post The Inseparability of Content Marketing and Social Media appeared first on Spin Sucks. Marcus Jensen comes with five tips to help you spread the word about your content.
The End Of Blogging?
OCTOBER 14, 2015
The other week, I celebrated 12 years of blogging (not a typo). have posted anywhere from four to seven items a week, over on my Six Pixels of Separation blog , every week. To know me, is to know that I am still deeply passionate about my blog, writing and the digital publishing experience. I was there when it first started (remember Blogger ), embraced the power of RSS feeds (remember those?), For years, we've been seeing the "conversation" shift from the comments section on blogs to places like Facebook, Twitter , Snapchat , YouTube and beyond. my blog)?
7 Blog Post Ideas for Nonprofits
NOVEMBER 19, 2015
If you maintain a blog for your nonprofit, chances are you’ve come up short on ideas more than a few times. Well, in fact there are lots of creative ways to keep your blog active and interesting. Here are some top ideas for writing awesome blog posts for your nonprofit: Photo Essay. Whatever it may be, why not share it with the rest of the community through your blog?
How To Market Your Business With A Blog
Small Business Mavericks
DECEMBER 5, 2011
Everywhere you turn, you can hear someone talking about a blog. Whether they are writing a blog or they are reading a blog, one thing is for sure. Blogs are wildly popular. You might as well jump on the bandwagon and market your business this way. Blogs are like websites, but you have social interaction with your viewers. Many blog sites are free and easy to use, too. Each time you post a blog, it looks as if it is an individual web page. We have a lot of experience and can get you off to a good start with your new business blog.
Best Tips for Successful Social Media and Digital Marketing in 2014
JANUARY 10, 2014
Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business. Email List and Email Marketing. Blogging solves this problem! Every
14 Brilliant B2B Marketing Strategy Guides
JUNE 17, 2014
Much has been written about how the internet in general, and the explosion of content marketing in particular, has changed the nature of b2b marketing. How should b2b marketers adjust their strategies to keep up with this evolution? Which long-held beliefs of b2b marketers need to be discarded? Most marketers cannot deliver on these and almost no customer believes them.”
A Holiday Guide for the Content Marketer
NOVEMBER 9, 2015
As a content marketer on top of your game, you’ve probably already come up with a killer strategy full of interesting seasonal content for the holidays. However as this talented marketer, you also know, in order to really do a great job in your content marketing this season, you’ll need to produce timely content along with this traditional holiday content. By Cosette Jarrett.
15 Fantastic Books on Social Media Marketing
MAY 16, 2015
Do you want to learn more about social media marketing? New features are constantly being added to Twitter, Facebook, LinkedIn, and Pinterest, all of which increase your daily responsibilities as a marketer. There are many books out there that purport to teach you everything you need to know about social media marketing. 15 Must-Read Social Media Marketing Books 1. The New Rules of Marketing & PR David Meerman Scott offers examples of success from organizations around the world. Social Media Marketing Branding Content marketing Social media marketing
Original Research is Fundamental to Content Marketing
FEBRUARY 24, 2016
Inbound marketing is the most effective method to use if you want to build a following of people that will advocate for your brand. The post Original Research is Fundamental to Content Marketing appeared first on Spin Sucks. But with so many people creating content that everyone is searching for, it becomes very difficult to produce something that breaks through all the noise.
Become a Content Marketing Fox
JUNE 17, 2015
By Michael Gerard According to a survey by Curata , more than three quarters of content marketers plan to boost their content marketing investment in the coming year. We have a name for content marketers that are the most savvy with their content marketing budgets: FOXES. However, a third of content marketers have never completed a content audit.