Webbiquity SMM

MARCH 31, 2020

Fed up with the cancel culture attacks on anyone who dares express a sensible viewpoint, and the general adolescent nonsense so prevalent on the platform (when a hashtag like #thingspeoplestickuptheirbutts is trending, Twitter does not present itself as a forum for serious business discussion). The post Twitter for Business: Is It Time?

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Webbiquity SMM

MAY 24, 2016

Those were among the key questions I had the opportunity to address in a recent presentation at the Social Media Breakfast – Minneapolis St. The presentation detailed trends within marketing analytics, influencer and advocacy outreach, and marketing technology. Paul ( #SMBMSP90 on Twitter).

B2B 105

B2B Trends Social Media Marketing 105

Webbiquity SMM

DECEMBER 13, 2018

Your brand’s visual presentation should be consistent across your entire online presence. Stuart Cooke is Blog Editor at Irish Parcels , a courier comparison service based in Dublin that provides both businesses and consumers with the best delivery deals. It shows your company culture in its best light.

LinkedIn 179

LinkedIn Company Comparison Meme 179

Webbiquity SMM

AUGUST 27, 2013

In terms of B2B social media, almost any social network on which your prospective buyers are present can produce results; but some are clearly better than others, and regardless of the site, the level of results will reflect the efforts expended there on building and engaging with your following.

B2B 263

B2B Social Networking Research Marketing 263

Webbiquity SMM

DECEMBER 11, 2013

Writing that “A sound strategic planning process is based on consistently applied business objectives that flow through functional areas and support each other,” John Gregory Olson presents a helpful model for planning, and makes a case for the one element that’s more important than strategy.

Strategy 226

Strategy Content Marketing BuzzStream 226

Webbiquity SMM

DECEMBER 16, 2013

This remarkable post from Pam Dyer summarizes the benefits of content marketing, presents a useful six-step approach to the content marketing process, and includes an infographic full of content marketing stats like: • 91% of B2B marketers use content marketing. • 59% of B2B marketers consider blogs their most valuable channel. •

Content 201

Content Marketing B2B Journal 201

Webbiquity SMM

AUGUST 24, 2021

This third and final post in the series presents 37 (actually 40, counting the three above) more intriguing and actionable stats and facts pulled from that research. The post 37 Sensational Facts and Stats About the Seven Most Popular Social Networks appeared first on B2B Marketing Blog | Webbiquity. Facebook Facts and Statistics.

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

Webbiquity SMM

MARCH 30, 2015

At the core of any successful blog is valuable content—helping readers solve a problem, increase their knowledge, work more effectively. But text alone isn’t enough; to really make a blog stand out, it needs to include compelling images as well. As noted on the CyberChimps blog , “a picture is worth a thousand words.

Public Domain 100

Public Domain Wikimedia Creative Commons Hubspot 100

Webbiquity SMM

JANUARY 24, 2011

Convert PowerPoint presentations to Flash, or into YouTube videos? It enables users to perform slashtag searches, so for example, rather than just searching for “social media marketing&# and getting a zillion results of all types, you can search for “social media marketing /blogs&# to see only results from blogs.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Blogging: for any new business blog, traffic typically starts out modest but grows over time.

Social Media 170

Social Media Vimeo Content Hubspot 170

Webbiquity SMM

MAY 31, 2011

According to a recent presentation from HubSpot , “selling is 10X easier once you have established trust.&# Blogs and social networks are just tools. . Demonstrate knowledge (through blogging, guest posts, comments, interaction on social networks, presentations, etc.).

Hubspot 188

Hubspot How To B2B Travel 188

Webbiquity SMM

OCTOBER 7, 2014

But after that success, how do you make the most of Twitter as a traffic driver to your blog posts, landing pages, and other valuable content? Merely providing links to your followers without thinking about presentation isn’t enough. Image credit: Flexspan. Follow him on Twitter @LM_Strain.

Twitter 189

Twitter URL Hashtag Reddit 189

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Blogging: for any new business blog, traffic typically starts out modest but grows over time.

Social Media 176

Social Media Content Vimeo Marketing 176

Webbiquity SMM

NOVEMBER 27, 2018

Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. presentation downloads, session video) after the event.

Team 160

Team Marketing B2B Eventful 160

Webbiquity SMM

DECEMBER 6, 2010

For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog. These links send more traffic to the blog (which the blogger likes) and spread the company’s fame. Likewise, any other blog or media coverage, or bylined articles by the company, are shared via social media sites.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

FEBRUARY 10, 2011

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. 10 SEO Tips To Get Your WordPress Blog Ranking Highly In The Search Engines by SEOheap. How I Create and Manage A WordPress Website by Graywolf’s SEO Blog. WordPress SEO.

WordPress 182

WordPress Content management systems Message Boards SEO 182

Webbiquity SMM

MAY 1, 2018

“Whether it’s a short clip of someone participating in a contest, winning a giveaway, giving a presentation…capturing and sharing moments from the trade show floor gives people who aren’t attending a way to experience what’s happening at the show.” Feel free to follow him on Twitter.

Platform 152

Platform Engagement Hashtag Eventful 152

Webbiquity SMM

FEBRUARY 16, 2011

Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”. Stephanie Frasco recommends having an SEO keyword-heavy profile, blogging, using applications and engaging in conversation among other practices for maximizing your impact through LinkedIn. The 9 Worst Ways to Use LinkedIn for Business by HubSpot Blog.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Webbiquity SMM

MARCH 12, 2012

Many “traditional” journalists now write blogs; does that make them bloggers? And some multi-author blogs have morphed into hybrid portal/news/blog sites that are difficult to categorize. How can you make a press release more friendly to blogs, Twitter and search engines? by Blogging PRWeb.

Vocus 188

Vocus Press Release Tips Blogger 188

Webbiquity SMM

JUNE 20, 2019

Employee brand ambassadors can help share the employer brand you have built and present career opportunities to those searching. The post How to Convert Employees into Brand Ambassadors on LinkedIn appeared first on B2B Marketing Blog | Webbiquity. Consider using an employee referral software to help simplify the program.

LinkedIn 166

LinkedIn Brands How To Training 166

Webbiquity SMM

MARCH 6, 2013

During the examination, she used a home kit and found lead present on a bolt on a baby food blender made by Baby Bullet. One mom even took it a step further, using parenting blog to chronicle the full story. After three attempts to get answers from the company via phone and email, the mom turned to social media. Parents were outraged.

Social Media 188

Social Media Small Business Guidelines Forums 188

Webbiquity SMM

APRIL 11, 2012

This is apparent from the large number of abandoned blogs, orphaned Facebook pages, silent Twitter feeds and the like littering the social media landscape. Only four of the 10 have blogs, and of those, three have had a total of four or fewer new posts in the last 60 days. Building readership for a blog takes time. Experiment.

Social Media 176

Social Media B2B Exercises Hubspot 176

Webbiquity SMM

DECEMBER 12, 2012

Once you’ve finished with Marc Pitman’s post above, Mark Traphagen presents a five-step process for taking your business presence on Google+ to the next level, starting with 1 four-item list on optimizing your page for SEO followed by upgraded the visual appearance of your page and filling your stream with quality content.

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

APRIL 19, 2011

But the list below is a summary of the most common mistakes based on both my client experience and research for this recent presentation: How to Achieve B2B Social Media Success. Search traffic to blogs increases over time as the blog establishes authority and amasses content. Expecting instant results.

Social Media 193

Social Media Sysomos Case Study B2B 193

Webbiquity SMM

JUNE 6, 2016

If you’re feeling especially giving, you can present them with an award or gift to truly show how much you appreciate their efforts. You can follow her on Twitter @LizVGreene or catch her latest misadventures on her blog, Instant Lo. You can recognize your advocates during meetings, in speeches, emails, or the company newsletter.

Brands 100

Brands Loyalty Survey Newsletter 100

Webbiquity SMM

OCTOBER 13, 2010

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. blogs, microblogging sites, social networks, etc.). Results can be exported to Excel for further sorting and analysis.

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

MARCH 8, 2012

As it turns out, many of the elements of storytelling apply to writing customer stories, new releases, blog posts and other marketing content as well. When writing a news release, blog post or other content, ask yourself—what’s the “hook” that will draw readers in and make them care?

Social Media 186

Social Media Course News Travel 186

Webbiquity SMM

NOVEMBER 2, 2010

This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. “Participating in social media isn’t just about creating a page, making a blog post, posing a question, or tweeting. This hard work behind the scenes makes the ‘overnight’ successes seem so easy.&#.

Review 152

Review Social Media Marketing Handbook 152

Webbiquity SMM

MARCH 7, 2019

Don’t forget to include it on all relevant social posts across your platforms and on any physical promotional materials such as bags, t-shirts, posters, and presentation templates. • The post Three Creative Ways to Use Social Media to Promote your Event appeared first on B2B Marketing Blog | Webbiquity.

Eventful 145

Eventful Social Media Badge Hashtag 145

Webbiquity SMM

AUGUST 23, 2010

determining which topics generate the highest traffic and comment activity on a company blog, what time of day is most productive for tweeting, etc.). Scott Frangos presents a concise but clear outline of basic social media ROI measurement objectives, tools and analytics. Is the Wrong Question by Golden Practices Blog.

ROI 193

ROI Social Media Vocus Metrics 193

Webbiquity SMM

JUNE 20, 2011

It’s why posts like 20 Ways to Generate ROI from a Corporate Blog have to be written to help people who are “doing everything right&# but still not seeing business results from social media make adjustments to their efforts. because there are more blog comments to respond to, more Twitter followers to check out, etc.).

Social Media 205

Social Media ROI Social Networking Foursquare 205

Webbiquity SMM

JUNE 17, 2014

” B2B marketers need to become more adept at presenting the professional, social, emotional, and personal value of their products and services. ” 6 Persuasion Techniques: Science in B2B Marketing by Ideas@Work Blog. Everything We Thought We Knew About B-to-B Marketing Is Wrong by Forbes.

B2B 219

B2B Strategy Marketing Metrics 219

Webbiquity SMM

AUGUST 1, 2011

While there were a few 20- and 30-somethings, and even some teens, in the crowd, the vast majority had hair that was grayer or less present than mine. Looking around the theater, I felt… young. The target audience for the show is definitely the post-retirement, AARP, RV-driving, early dinner crowd.

Discount 147

Discount Metrics Compete Groups 147

Webbiquity SMM

JANUARY 3, 2011

How can you improve your blog’s position in search engines? Discover the answers to all of these questions and more here in the final selection of the best guides and tips for business blogging from the past year. Blogging Guides, Tips and Techniques. The Step-by-Step Guide to Guest Blogging by 2 Create a Website.

Tips 176

Tips Sysomos SEO WordPress 176

Webbiquity SMM

MARCH 31, 2015

A well-written and consistently updates business blog is a vital core element of a successful content marketing program. As noted below, blogs are among the most effective tools for increasing website traffic, generating leads, and acquiring customers. What are the key elements of a successful business blog?

Tips 100

Tips Statistics Hubspot Resources 100

Webbiquity SMM

MARCH 29, 2022

According to Blogging Wizard , 56% of B2B marketers use Quora to present their brands as thought leaders and customer-centric businesses. You can also gather relevant content ideas to publish on your website to get indexed for those keywords and attract relevant visitors to your blog. Keep an eye on your competitors.

Brands 204

Brands NoFollow Marketing How To 204

Webbiquity SMM

MARCH 25, 2015

You’ve put extensive effort into your business blog design, content strategy, research, and execution. The longer answer(s) are presented below. Why isn’t your blog attracting a higher level of traffic? Business Blogging: Five Reasons You Have No Readers by Spin Sucks. Simple—but not easy.

Survey 100

Survey Blogger Influencer Engineering 100