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A Quick Guide to Using LinkedIn for Your Business

Later

To small businesses owners and entrepreneurs, LinkedIn offers a goldmine of potential. With more than 722 million users worldwide, LinkedIn is an ideal platform for building an engaged network and raising brand awareness. To help you get started, we’re sharing 8 ways to use LinkedIn for business: .

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How to Use LinkedIn Stories for Your Business

Later

It’s official: LinkedIn Stories is coming! LinkedIn is following in the footsteps of Snapchat, Instagram, and Facebook by bringing a professional twist to the 24-hour stories format we all know and love. . But what does this mean for brands on LinkedIn? This isn’t the first time LinkedIn has tried their hand at stories.

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Guide on How to Start a Business Blog Part 2

Writtent Blog

You’ve probably heard that blogging can do wonders for your business–improve your SEO, attract more visitors to your website, build trust and brand loyalty, generate more leads and sales, and more. The problem is that figuring out how to start a blog for your business isn’t as easy as starting a personal blog.

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Why LinkedIn Groups Can Be Great for Businesses (and How to Create a Successful One)

Buffer Social

LinkedIn Groups do not have a great reputation. Hence, it can be easy to turn down the idea of creating a one for your business. ” While it is true that there are few good LinkedIn Groups, it doesn’t mean that they aren’t useful for all businesses. .” Why LinkedIn Groups.

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The Power Of LinkedIn For Business

Twist Image

I have a love/hate relationship with LinkedIn. I love the business of LinkedIn and their business model (this was validated earlier in the week, when LinkedIn in posted some impressive quarterly earnings ). Beyond that, it's also somewhat of a challenge when a brand asks about what their play should be on LinkedIn.

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Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity SMM

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. ” Digital marketer Shane Barker writes that though LinkedIn is the clear #1 choice for B2B marketers, “Twitter is a place to ‘see what’s happening’…87% of B2B marketers use Twitter for content marketing. .”

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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. Carrie is active on LinkedIn , posting on average at least a couple of times a week. But her biggest platform is LinkedIn , where she’s amassed around 160,000 followers. Carrie Phillips Who Are They?

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