Buzz Marketing for Technology

JUNE 5, 2013

Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. According to a Bazaarvoice study, 80% of online reviews on a given retail site are written by the top 20% of the site’s most committed and loyal customers.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Sprout Social

JUNE 24, 2019

Friendemic specializes in online reputation tools, using their proprietary review tracking and management product, for many of the world’s largest automotive brands, retail-level dealer groups, individual dealerships and retail businesses nationwide. Koch Communications. Bloomerang. CF Search Marketing. and Canada. eSpark Media.

Automotive 72

Automotive Reputation Social Media Management Retail 72

Kikolani

AUGUST 24, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. 10 B2B Companies That Create Exceptional Content – Examples of B2B companies that create great content and get inbound marketing right. Search Engines / SEO.

Mashup 117

Mashup Resources How To Remix 117

Keyhole.co

MAY 9, 2023

Notice how @shoegallery , a renowned sports apparel retailer (105K+ followers), uses this tactic. In the last ten years, he’s helped e-commerce and B2B SaaS brands generate more than $100 million in new revenue through SEO, content, and conversion optimization. The best entries stand a chance of winning the giveaway.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Convince & Convert

MAY 31, 2013

This week: From ExactTarget , a case study about how women’s fashion retailer Caché used cross-channel marketing to generate enormous sales. ” With a company like Delta Faucet that is B2B but also in a sense B2C, this is even more important. Huge thanks to our amazing sponsors for helping us make this happen.

Case Study 132

Case Study ROI Social Media Team 132

Keyhole.co

NOVEMBER 7, 2023

Let’s consider that you are a retail brand launching a new branch in Chicago. He helps innovative B2B companies implement revenue-driven SEO strategies to scale their organic traffic to 1,000,000+ visitors per month. This allows you to echo the conversations happening on the ground. Don’t wait and start your free trial now.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Webbiquity SMM

OCTOBER 16, 2012

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. Earnest B2B ). Earnest B2B ). Earnest B2B ). Earnest B2B ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. Not a perfect score, but better than the 54% level of B2B tech companies overall. Driving business growth with industry-specific software for manufacturing, distribution, retail & services customers. digidotcom.

Company 149

Company Twitter Software System 149

ProBlogger

JULY 16, 2014

Look at tech companies, larger retail shops, tourist attractions like museums and galleries, B2B service companies – these are the types of firms that might employ a blogger. There was a catchy, SEO headline, sub-headings, lists, and a call-to-action at the end. Check out their website – do they have a blog?

Applications 43

Applications Tips Sample Samples 43

Webbiquity SMM

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( Retailers are the biggest spenders on display ads, accounting for 21% of total spending. MediaPost ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more. No, SEO is still not dead yet.

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

AUGUST 11, 2015

Pinterest drives 25% of all retail website referral traffic. 81% of B2B marketers use Facebook to distribute content. 85% of B2B marketers use Twitter to distribute content. And yet – only half of B2B marketers view Twitter as an effective social media channel. ( The Wonder of Tech ). TechCrunch ). of that total.

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Myrland Marketing

APRIL 6, 2010

While many lawyers shy away from Facebook for business development, if you are practicing retail law: family law, personal injury law, employment law etc – than Facebook is a great place to engage with individuals talking about what you do. I put global objectives across the top. Then assign a ranking — good, decent, marginal.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Sutton concludes, “Clearly, SEO is more effective at attracting attention and ultimately converting people. Social Media Facts & Figures for B2B Sales by Inside View. B2B Marketing and Social Media. billion by 2014.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

APRIL 26, 2012

date was yesterday, called Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing. then search and data and all that propeller hat kind of SEO stuff that was. SEOs were making money in ’97 by optimizing for Altavista, Hotbot, and. Lee, how are you? Thanks for being here.

Social Media 135

Social Media SEO Retail Conference 135

Webbiquity SMM

JANUARY 10, 2011

And though a website used primarily by young people to post embarrassing pictures of themselves and by older people to share cute pictures of their progeny would seem an odd venue for selling after-shave or enterprise software, both b2c and b2b marketers have embraced the platform in droves simply due to its incredible scale and reach.

Facebook 210

Facebook B2B Privacy MySpace 210

Convince & Convert

AUGUST 26, 2015

It barely loses to social media and SEO in inbound effectiveness, and surpasses every other outbound lead source by a significant percentage. It seems like blog posts, social media, and SEO have far surpassed email marketing in terms of priorities, but email is probably still your best bet to convert leads and upsell existing customers.

Case Study 60

Case Study Study Marketing B2B 60

Convince & Convert

FEBRUARY 25, 2010

And it gets to something a lot of retailers struggle with — how do I make remarkable content when I'm just reselling someone else's stuff. And while not every retailer is quite as niche as ThinkGeek, *every* retailer can and should add their own spin on the products they sell. Obviously, ThinkGeek has personality.

Social Media 117

Social Media Case Study Strategy Study 117

Writtent Blog

NOVEMBER 22, 2013

One of the most effective ways for B2B brands to enchant their customer base can be to shine the spotlight on their clients. Even more importantly, your customer can reap the SEO and exposure benefits of being featured in your blogging. Make Your Customer the Star. Invest in Customer-Focused Education.

Content management systems 81

Content management systems Hubspot Case Study Education 81

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. B2B Marketing Insider ). B2B Social Media Marketing Stats and Facts. eMarketer ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

DECEMBER 2, 2014

What do marketers rate as the single most valuable SEO tactic? Despite all the hype about online, 67% of B2B content marketers consider event marketing to be their most effective strategy. B2B content matters. 86% of B2C marketers and 91% of B2B marketers use content marketing. 5 SEO Stats. NewsCred ). NewsCred ).

NewsCred 273

NewsCred Statistics Social Media B2B 273

Webbiquity SMM

AUGUST 5, 2013

B2b vendors? What tactic do 92% of SEO professionals view as effective? WordPress Hosting SEO ). B2B Infographics ). Three-fourths of marketers planned to increase strategic efforts on social media and social networking sites this year, with 68% also focusing more on SEO and 63% on blogs. WordPress Hosting SEO ).

Statistics 214

Statistics Social Media B2B SEO 214

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), SEO: Strategy. SEO: Information. In honor of my birthday, I now have 300 posts to share. Leveraging Other Social Media Sites.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

agora pulse

APRIL 28, 2020

He is the founder of Social Chefs , a company providing social media marketing training for customers in the B2C and B2B space. He is also the host of #SocialChatter, the longest running weekly social media marketing talk show, with Phil Gerbyshak and co-founder of the Launch Your Live podcast with Jim Fuhs.

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Webbiquity SMM

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different. Facebook pages that use the words “collaboration&# or “blogger&# have on average three times as many fans as pages about SEO or optimization. Within the U.S.,

Research 191

Research Social Media B2B Statistics 191

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

There’s this thing we also call offsite optimization , which is a big term for SEO but also can apply to growing your blog. B2B correspondence should be polite and respectful foremost. You don’t just build your blog on your blog. Every single blog-related correspondence you have with someone matters to your bottom line.

Blogger 177

Blogger Press Release Advertising Review 177

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Viper Chill

APRIL 26, 2010

Develop a content marketing strategy that allocates resources for SEO, network development, content promotion off the blog, commenting on other blogs, quickly responding to comments made on the blog, automatic distribution and syndication, repurposing of content and encouraging social popularity. Is it even worth pursuing?

Social Media 80

Social Media Strategy Digg Forums 80

Convince & Convert

APRIL 7, 2010

Some great ideas: from @theblackfin from @mikefraietta from @bradmays In addition to the chat, I also came across this fantastic presentation about Foursquare (note the SEO benefits) from Chuck Reynolds. note that Chuck is the official WordPress and SEO consultant to me here at Convince & Convert. All rights reserved.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Techipedia: Tamar Weinberg

MARCH 24, 2010

Aaron Wall Aaron Wall is a search engine optimization expert and is the founder of the very famous SEO Book ebook-turned-training program. B2B Lead Generation Strategies September 13, 2010 at 2:06 pm { 155 comments… read them below or add one } Tim Ho March 24, 2010 at 10:20 am Very valuable article! And do it often.

Influencer 278

Influencer How To Press Release Blogger 278