Buzzlogix

JANUARY 11, 2018

Achieving B2B mobile marketing success in today’s digital economy means marketing a mobile experience. This includes both mobile-friendly websites and mobile apps. The reality is that you can’t let B2B mobile marketing opportunities pass you by.

B2B 40

B2B Mobile SMS Tips 40

Oktopost

JANUARY 13, 2020

Nowhere is this more true than in B2B marketing, where buyers aren’t (as) swept up by trends and viral ads. B2B buyers are increasingly using social media and user generated content to research their major purchases. This presents B2B marketers with a new playground. 60% of advertisers on Quora are B2B.

B2B 119

B2B Advertising Campaign Statistics 119

Convince & Convert

JUNE 7, 2017

B2B companies have an attention problem. As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. Account-based marketing opens up room for innovation and risk-taking. Click To Tweet.

Campaign 147

Campaign Marketing B2B Conference 147

Oktopost

AUGUST 3, 2021

Metrics associated with your KPIs can inform every aspect of your B2B marketing strategy. So it’s no surprise that more than two-thirds of marketers cite measuring metrics as their top priority. To draw accurate conclusions that lead to actionable insights, you will need to leverage the power of a marketing dashboard. .

B2B 62

B2B Marketing Metrics Adwords 62

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. What can Twitter do from a marketing perspective? Lots of things.

Team 160

Team Marketing B2B Eventful 160

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

The Realtime Report

AUGUST 1, 2014

This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research. For example, research shows that B2B decision makers today use an average of 10 different sources when making purchase decisions about complex, enterprise-wide technology solutions. Shifting the B2B Media Research Model.

Strategy 178

Strategy B2B Marketing Research 178

Webbiquity SMM

DECEMBER 16, 2013

Content marketing is more than just text of course, and infographics have become one of the most popular non-text formats. How do infographics fit with other content marketing tactics? How do infographics fit with other content marketing tactics? Infographics About Content Marketing.

Content 201

Content Marketing B2B Journal 201

Webbiquity SMM

FEBRUARY 2, 2016

Digital marketing budgets continue to rise, often at the expense of offline advertising spend. But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. Spending on digital marketing is projected to increase by 12% to 15% on average.

Hubspot 100

Hubspot Marketing B2B Survey 100

The Realtime Report

SEPTEMBER 13, 2022

First-to-market live e-retail video SaaS establishing new industry standard, ushering in the relational economy era by combining the simplicity of a call with the power of e-Commerce for superior online shopping interactions rivaling in-store experiences; Game changing e-Tail tech far exceeds first round funding target. Merilee Kern.

Retail 91

Retail Video Microsoft Loyalty 91

Convince & Convert

MAY 27, 2014

As content marketing explodes, so too, does the volume of noise. To date, there haven’t been many great examples of humor in B2B. In 2012, I wrote about a supply-chain management software company called Kinaxis. Imagine a portable GPS with an identity crisis in the wake of mobile apps that render it obsolete.

Conversation 167

Conversation B2B Marketing GPS 167

Oktopost

MARCH 22, 2022

Using peer-to-peer referrals to promote a business’s products and services is an excellent way for individuals to market to the people in their professional and personal networks. An advocacy marketing strategy involves mobilizing and engaging a company’s customers, staff, and other partners to promote products and services.

Marketing 88

Marketing Loyalty Case Study Cost 88

Twist Image

MARCH 15, 2017

You can't throw a marketing professional down a flight of stairs without the words "digital transformation!" B2B and B2B are both dealing dealing with how this works - both internally to move the operation forward and externally in terms of what the consumer sees, buys and connects with. All consumers are (mostly) mobile-first.

B2B 80

B2B Case Study Mobile Data 80

Sprout Social

JULY 6, 2022

Mobile commerce: what it is and why you should care. Interestingly, top times on Twitter for financial institutions were highly varied, perhaps reflecting a global audience’s ready engagement with short updates on news and markets worldwide. Social media marketing for franchise businesses. Consumer goods social media resources.

Twitter 106

Twitter Tourism Travel Education 106

Social Media Strategies Summit

FEBRUARY 21, 2019

In this interview with opening keynote speaker Melinda Byerley , serial entrepreneur and the founder of Timeshare CMO , she shares insight on how 20 years in tech has shaped her marketing philosophy, her work on #DVDNation , and some common misconceptions on influencer marketing strategy. How do you define influencer marketing?

Influencer 100

Influencer Authentication Guidelines Communities 100

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. 2018 content marketing trends, statistics and predictions.

Template 167

Template Templates Trends Content 167

agora pulse

JANUARY 22, 2021

As a social media marketer, it’s been incredible to watch Instagram flourish over the past few years, evolving from a simple (if popular) photosharing app to become one of the most popular social media marketing sites on the market. Social media managers often overlook these important Instagram features.

Features 124

Features Instagram Hashtag Social Media Management 124

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

BeingOptimist

MAY 22, 2023

These technologies are already being applied to developing creative and captivating mobile applications that provide consumers with individualized experiences. This article will explain what AI mobile app development entails and why you need AI integration if you’re trying to enter this market and build an AI app.

Applications 40

Applications Mobile Team Data 40

agora pulse

OCTOBER 19, 2016

Social media and content marketing go together like tea and digestive biscuits and one without the other just won’t work. In this article I’m going to tell you why social media is important for content marketing and give you 5 practical ways optimize your content marketing results. Check how your blog looks on mobile.

Social Media 60

Social Media Content Marketing Real Estate 60

Keyhole.co

MARCH 9, 2023

Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. HubSpot HubSpot is an all-in-one stack of marketing, sales, and service tools.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

SEPTEMBER 13, 2022

In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 billion in 2020. But what platforms are best for financial services?

Platform 84

Platform Social Media Insurance Education 84

Convince & Convert

JULY 7, 2014

Addvocate is a leader in the fast-growing field of employee social enablement and advocacy software. If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. It’s secure, mobile-friendly, super easy to use, and affordable.

Startup 168

Startup Crowdsourcing Badge B2B 168

Sprout Social

NOVEMBER 2, 2023

To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. When coupled with social media market research , they help brands: Provide an overview of the resources your customers use. Generate marketing campaign ideas.

Examples 104

Examples Template Templates How To 104

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Keyhole.co

JANUARY 17, 2023

Now, on top of planning a data-driven strategy, managing your social media campaigns, influencer marketing, and social listening, you can also schedule and execute your social content strategy. Start with a free trial to test run Keyhole’s software before diving in with a full account for your brand and your social media team.

Social Media 52

Social Media Tools Price Social Media Management 52

Hootsuite

JANUARY 13, 2021

To help you crack the social media acronym code, we’ve collected the top social media acronyms, initialisms, and abbreviations every marketer should know. B2B: Business To Business. SEM: Search Engine Marketing. Search engine marketing is a method of advertising on the Internet. SMM: Social Media Marketing.

Social Media 145

Social Media List HootSuite Content management systems 145

Waxing UnLyrical

FEBRUARY 19, 2014

If an employer owns any hardware (like computers and mobile devices) or software (like an interoffice messaging or voicemail application) or the network you access the Internet through, it can monitor their employees’ use, including personal files and communications that pass through that system.

Social Media 240

Social Media Privacy Training Policies 240

Convince & Convert

DECEMBER 20, 2011

The team at Awareness (who offer social media management software I like a lot), recently published a terrific, free ebook of 2012 social media predictions. Paul Gillin ( B2B social media guru). Tim Hayden (my tequila and poker friend, and mobile marketing impresario ). The Year of Mobile – Seriously.

Social Media 121

Social Media eBook Mobile Data 121

MegaBytee

MARCH 8, 2021

In fact, it has made marketing so easy. Social media marketing is done properly and can help you to achieve your business goals in a better way. . There are some important questions that every marketer must explore before choosing the right social media channels for their business. But also it serves for advertising as well.

Social Media 52

Social Media CPC How To Forums 52

Writtent Blog

FEBRUARY 20, 2014

The average marketer today uses 12 different content marketing tactics. Ten years ago, only a handful of us had even heard of content marketing. You need to consistently come up with more content marketing ideas to publish even more engaging content. Let that statistic just sink in for a minute. Co-Creation.

Content 104

Content Marketing Screencast Tumblr 104

Oktopost

JUNE 22, 2021

It’s no secret that a flooded email inbox comes with the territory of being a B2B marketer. Between social media messaging, video conferencing apps, and workplace communication tools such as Slack, B2B marketers have no shortage of tools to streamline effective communication. The B2B Email Marketing Advantages.

B2B 113

B2B Marketing Newsletter ROI 113

Writtent Blog

DECEMBER 22, 2013

No one needs conferences more than digital marketers. Inbound marketing is a rapidly-changing field, which is why opportunities to learn the latest strategies and best practices from thought leaders are invaluable. IRCE: Forward Mobility. Adobe Summit: The Digital Marketing Conference – March 24-28, 2014.

Conference 60

Conference Marketing Education Hubspot 60

Twist Image

AUGUST 8, 2014

The hardware is now driving software. Adding more functionality into Facebook is essential but it won''t help them scale in the way that the public markets will demand. In June of this year, IDC issued a report which stated that the computer has been relegated to an accessory for mobile devices. mobile device. smartphone.

Privacy 96

Privacy Applications Mobile Journal 96

Bill Hartzer

JUNE 24, 2009

Zuberance , a Word of Mouth marketing company that provides an on-demand platform that enables B2B and B2C marketers to identify and mobilize their Advocates, generating leads and sales, is hosting a free webinar on June 24th (today) 11 AM Pacific Time about how to turn “word of mouth&# into actual sales.

B2B 102

B2B How To Technorati Case Study 102

Writtent Blog

JULY 18, 2013

Visual content marketing has never mattered more, particularly in an era where consumers are increasingly savvy, connected and crunched for time. It’s never mattered more to incorporate multimedia elements in your marketing strategy. Lori Kozlowski – @LoriKozlowski. Her recommendation? Heidi Cohen – @HeidiCohen.

Content 95

Content Marketing Meme Hubspot 95

Convince & Convert

OCTOBER 5, 2015

Then, this thing called the internet hit the scene, and the world saw a relatively quick mass-movement toward marketing businesses online. The same plot has rung true with mobility and multi-device support for websites and cloud-based applications. Although 31% of global internet page views occur on mobile devices, 88.2%

Mobile 60

Mobile iPad SEO Sites 60