Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. presentation downloads, session video) after the event.

Team 160

Team Marketing B2B Eventful 160

Convince & Convert

APRIL 13, 2011

Guest post by Eric Schwartzman , coauthor of S ocial Marketing to the Business Customer , the first book devoted exclusively to B2B social media communications. When it comes to selling soap, marketing to Facebook’s 500 million members is a no brainer. How do you know if your market is active in social media?

B2B 131

B2B Social Media Proposal Google Reader 131

Hootsuite

MARCH 11, 2020

57% of LinkedIn users access the site using mobile devices. While that number is actually low when compared to Facebook ( 88% ) or YouTube ( 70% ), it’s still important that marketers make sure to optimize their content (e.g. links, forms, video) to mobile. LinkedIn age demographic. Source: Digital 2020. 30,000-$49,999: 20%.

LinkedIn 139

LinkedIn Social Media Marketing HootSuite 139

Visually SM

OCTOBER 29, 2020

Facebook, LinkedIn, Instagram: it’s essential to understand which of those social channels are best to communicate with your audience. For instance, you might want to drive conversions and sales through your Facebook page and create brand awareness with your LinkedIn profile. Know how your audience consumes content.

Social Media 130

Social Media Engagement Strategy How To 130

Waxing UnLyrical

APRIL 11, 2011

If you have a small business with a storefront in a small town, do 600 million Facebook accounts do you any good? In April 2010, Facebook had a statistic that said users spend 55 minutes each on the site per day. What about 30 billion pieces of content exchanged per month on Facebook? pieces on Facebook? mobile app.

Social Media 212

Social Media How To Hubspot Compete 212

Twist Image

JUNE 24, 2016

I've been on the road working, nurturing, tweaking and developing a brand new presentation that I've titled, Algorhythm - The Pulse of Creativity, Data And The Future of Brands. This is compounded when attendees are choosing sessions on their mobile devices, and these conference apps have very limited details beyond the session title.

Marketing 45

Marketing B2B Conference Mobile 45

Oktopost

SEPTEMBER 13, 2022

Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 To help you, we’ve compiled a list of the six best B2B social media platforms for financial services based on our research and experience. Though Facebook is the oldest platform on this list, it has a lot to offer for financial services.

Platform 84

Platform Social Media Insurance Education 84

Small Business Mavericks

SEPTEMBER 21, 2015

While 73% of B2B marketers use video in their content marketing strategy, they aren’t using video exclusively. It’s interesting to note that three of them were: Mobile optimization will become more important than ever (it has). Here’s why. Search engine marketing has the largest share.

Video 70

Video Marketing Case Study Mobile 70

Social Media Strategies Summit

NOVEMBER 14, 2019

In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. The results, which showcased employee development and mobility, were shared on the company’s LinkedIn feed in a simple, yet eye-catching graphic. Would you add any to this list?

Class 100

Class LinkedIn Brands Microsoft 100

Twist Image

MARCH 17, 2017

We will move away from the Internet and mobile (as the pipe), and the way in which we connect to information and one another will come from this new tech stack. Facebook has Oculus. While the adoption of this technology is growing is specific areas like B2B manufacturing, healthcare, transportation, etc. mobile browser.

Transportation 51

Transportation Apple Microsoft B2B 51

Convince & Convert

JULY 7, 2014

It’s secure, mobile-friendly, super easy to use, and affordable. Addvocate.com the Breather mobile app Breather – Quiet on Demand Breather is the brain-child of the uber-smart Julien Smith. It’s a game-changer for B2B. They gained 50 B2B clients in just one year, and are picking up momentum quickly.

Startup 168

Startup Crowdsourcing Badge B2B 168

Twist Image

MARCH 17, 2017

We will move away from the Internet and mobile (as the pipe), and the way in which we connect to information and one another will come from this new tech stack. Facebook has Oculus. While the adoption of this technology is growing is specific areas like B2B manufacturing, healthcare, transportation, etc. mobile browser.

Transportation 49

Transportation Apple Microsoft B2B 49

Convince & Convert

DECEMBER 8, 2015

All signs in 2016 point to video that is quick, disposable, and omni-present. Rise of mobile video, per Nielsen. I eschew that and instead offer just one content marketing trend that I believe will massively disrupt the business in 2016. The 2016 Content Marketing Trend is Low-Res Video.

Trends 60

Trends Content Nielsen Marketing 60

Convince & Convert

MARCH 8, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. My thought of the week is all about this new Facebook thing. I’ll tell you, my perspective on a lot of the Facebook changes. Jay: Right.

Company 121

Company Instagram B2B Survey 121

Sprout Social

NOVEMBER 2, 2023

Facebook Shops, Instagram Shopping and TikTok Shop data also provide valuable insights into how customers find products and engage with content via social commerce. Pro tip: If you have distinctively different personas—such as, if you serve both a B2C and B2B market—set up different customer journey maps.

Examples 100

Examples Template Templates How To 100

Pam Moore

JUNE 2, 2017

Of course we also help you master every top social network such as Facebook, LinkedIn, Twitter, Instagram and more! Feel confident in how you present yourself and your brand online. Step 1: Check out the information page and video here. 1+ million connections across social, we walk the walk! Establish thought leadership and trust.

Training 167

Training Communities Social Media Real Estate 167

Convince & Convert

AUGUST 25, 2011

I’m doing a session on The NOW Revolution , a consolidated version of that as a burst session, and a special session on ExactTarget’s new Facebook page application. Marketing Sherpa B2B Summit (September 26-27 Boston). Marketing Sherpa B2B Summit (September 26-27 Boston). Facebook Success Summit (October 5-25).

Eventful 128

Eventful Social Media B2B Conference 128

Sprout Social

APRIL 9, 2020

Different industries have different challenges, and this week we’re sharing examples of how brands in the B2B, B2C, non-profit and higher education spaces have used social to keep their customers and audiences aware, supported and engaged as we all ride this out together. We’re all in this together, and we need each other more than ever.

Resources 134

Resources Communities Instagram Overview 134

Twist Image

FEBRUARY 10, 2011

Forget about whether or not you should be more engaged on Twitter or Facebook. The difference between traditional media channels and the digital channels (Web, Mobile, Tablet-Touch) happens at the level of interactivity. Brands do this (both B2C and B2B). b2b marketing. It sounds simple enough. It sounds simple enough.

B2B 108

B2B Journal Publishing Mobile 108

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. Why Employee Advocacy Matters for B2B.

B2B 144

B2B Survey ROI Metrics 144

Rebekah Radice

APRIL 13, 2015

Find Your Market on Facebook. No matter the chatter about Facebook being dead — it’s still the most active social network, boasting over 1.3 Implementing a Facebook marketing strategy requires that you understand your target market, demographic and the results you are hoping to achieve. billion users.

Social Media 130

Social Media Strategy How To Real Estate 130

Oktopost

JUNE 22, 2021

It’s no secret that a flooded email inbox comes with the territory of being a B2B marketer. Between social media messaging, video conferencing apps, and workplace communication tools such as Slack, B2B marketers have no shortage of tools to streamline effective communication. The B2B Email Marketing Advantages.

B2B 113

B2B Marketing Newsletter ROI 113

yMarketingMatters

NOVEMBER 9, 2017

He gathered together a bevy of high calibre presenters with such wisdom to share, not only on business, but on life, and how to integrate both. Chieh is founder and CEO of @BoxedWholesale and spoke on how he built a B2C business in his garage to a nationally scaled business fulfilling both B2B & B2C. It’s contagious.

Conference 124

Conference Price Compete SMS 124

Hootsuite

MAY 11, 2023

Present a case study featuring a successful customer Another great B2B YouTube video idea is to feature a case study focusing on one of your successful customers. Showing off the apps you have installed and how you use them can be a great opportunity to share knowledge about mobile productivity with your followers.

YouTube 103

YouTube Video Film Sports 103

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Relationship-based sales.

B2B 185

B2B Social Media Review eBook 185

Razor Social

NOVEMBER 30, 2016

Imagine two scenarios: Person A: They are not following you but they see an update reshared by a fan on Facebook. Providing tailored communication based on mobile browsing. As your visitors are increasingly visiting your website using their mobile devices, it’s important to consider how you integrate in a mobile environment.

Marketing 40

Marketing Widget SMS Mobile 40

Sprout Social

SEPTEMBER 28, 2016

Mobile messaging apps are taking over, or are they? billion monthly active users on Facebook, 500 million on Instagram, 450 million on LinkedIn and 313 million on Twitter. Regardless if you’re a B2B or a B2C company you need to understand what social networks your audience is most active on and target those channels.

Social Media 40

Social Media Metrics B2B Team 40

Danny WhatMough

SEPTEMBER 18, 2012

That’s why attempts to ‘help’ manage information, whether through search or Facebook EdgeRank are seen as not just a nice to have but a vital solution in the securing the future of the web. Before you put together your next 100 page whitepaper, think about whether there might be a better way to present that information.

Issues 63

Issues Study Skills B2B 63

Webbiquity SMM

MAY 23, 2017

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Here are nine distinct digital marketing strategies by brands in the B2B space, and how they’re redefining the state of the art in B2B marketing. Did anybody say B2B is boring?

B2B 198

B2B Strategy Marketing Microsoft 198

Writtent Blog

SEPTEMBER 3, 2013

There was an audible gasp when HubSpot Co-Founder and CTO Dharmesh Shah opened his keynote presentation with a slide that read “inbound marketing is not the answer.” Agency owner and presentation specialist Nancy Duarte pointed out an interesting truth: your audience wants to love your content. 1 Minute – Check Facebook Messages.

Conference 72

Conference Marketing Hubspot Metrics 72

Buffer Social

NOVEMBER 30, 2016

Facebook pages. Their free social media class covers the use of email marketing, affiliate marketing, using social media tools such as Twitter , blogging and podcasting , and how to use Facebook to create a business page and get it noticed by current and potential customers. Monitoring strategies for Facebook, Twitter, and more.

Class 40

Class Skills Social Media Marketing 40

Jon Loomer

JULY 23, 2019

Facebook’s library of guides and resources is vast, yet these references can be a bit intimidating to navigate. After I put together A Short Reference of Facebook One-Sheeter Guides , I realized there were some advertisers who could use some help in navigating Facebook’s reference resources in general.

Curation 167

Curation List Automotive Real Estate 167

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Convince & Convert

MAY 25, 2010

link] Sathya Hi jay, could i see the presentation in a bigger size. This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. Thanks for bringing it to CA conference! link] [link] Abbie S.

Marketing 124

Marketing Social CRM Conference Social Media 124

Bare Feet Studios

OCTOBER 6, 2008

Viddler.com – great for building communities and groups, embedded comments travel with the episodes; developing B2B features and services You can also do web cam recording right in to the browser at Viddler too. To speed things along, I am going to post the links mentioned and the recorded Skype video.

Overview 40

Overview Video Viddler Conference 40

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). . ” — 2018 Trends: B2B Marketing , Edelman. Yes, but wait—this one is different.

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

JUNE 14, 2011

A common issue for B2B vendors: how do you sell “boring stuff&# online? Facebook is better for B2B than many businesses realize (the one point of Steve’s on which I remain skeptical). • Lee presented a session on search and social media. 92% of b2b buying cycles start with search. Don’t be boring!

B2B 164

B2B Sentiment SEO Klout 164