Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). B2B Lead Blog ). The most popular social media sites for distributing B2B content are LinkedIn (used by 83% of B2B marketers), Twitter (80%) and Facebook (also 80%). Earnest Agency ).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

MAY 10, 2011

According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. After the webinar (if it’s been recorded), write a follow-up post answering questions from the event and directing visitors to the recorded version online. Speaking at an event? Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

AUGUST 23, 2010

Social Media ROI – How 3 B2B Technology Companies Are Achieving Revenue Results by MarCom Ink. Kim Cornwall Malseed summarizes the social media wisdom and ROI results gleaned from a panel of b2b marketing pros including Holger Schulze of SafeNet, Frank Strong of Vocus and Susan Cato of CompTIA. Share this on Mixx. Tweet This!

ROI 193

ROI Social Media Vocus Metrics 193

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? The statistical similarity shocks me.

Social Media 150

Social Media B2B Strategy Consultant 150

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more. Why use social media for B2B marketing. Wondering if B2B social media marketing is right for your business?

B2B 98

B2B Social Media Tools Tips 98

Convince & Convert

SEPTEMBER 11, 2015

A recent survey by BrandFog revealed that when executives are active on social media, consumers develop a higher level of confidence in the company’s leadership. In a B2B situation, this becomes even more important. Approximately 100 characters on an exciting, fun, or out of the ordinary office event. Real Life Example: .

Loyalty 60

Loyalty Twitter Brands Sample 60

Buffer Social

JUNE 16, 2016

We surveyed and spoke with more than 150 of the world’s best social media managers and put together a selection of 75 answers here. Huge thank yous to all the social media managers who responded to our survey. Event planning. Much love to the authors of this Medium post for inspiring us to write this article!

Social Media 40

Social Media Social Media Management Project Marketing 40

Keyhole.co

AUGUST 10, 2023

For example, Erica Schneider, one of the most recognized voices in the content marketing field in recent years, has developed a reputation and a thriving business by offering writing and editing tips on LinkedIn. And by sharing your wins on LinkedIn, you showcase your achievements and build a positive reputation.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

For example, Erica Schneider, one of the most recognized voices in the content marketing field in recent years, has developed a reputation and a thriving business by offering writing and editing tips on LinkedIn. And by sharing your wins on LinkedIn, you showcase your achievements and build a positive reputation.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Writtent Blog

DECEMBER 6, 2023

You’ll get publicity from marketing the event and from the event itself. Host free events. Give them what they want and get some free publicity by hosting a free event. Use this list of 109 ways to get media attention to make the most of any event. Survey your customers for great ideas.

Small Business 98

Small Business Marketing Compete Directory 98

The Realtime Report

OCTOBER 5, 2021

Also revealing from The Deloitte Global 2021 Millennial and Gen Z Survey is that a full 20%–one in five Millennials overall—feel discriminated against all of the time, or frequently, because of an aspect of their background.

Travel 91

Travel Tourism Airlines Film 91

Convince & Convert

JULY 28, 2010

Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Not too different than this guy I met at an AZIMA event who was just freely sharing his hard earned knowledge. Have them document EVERY question they receive. When you find a pattern, create content to address it.

Social Media 151

Social Media Strategy Consultant B2B 151

Convince & Convert

JULY 20, 2010

Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline. About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research.

Social Media 142

Social Media Strategy Consultant Blogger 142

Oktopost

JUNE 25, 2019

However, when you’re talking about long-term, high-value purchases like B2B software , it’s not only possible — it may be the smartest direction to take your marketing efforts. In ABM, marketing departments create campaigns, content, events, and promotions that target only one specific customer or account. How Does ABM Work?

Marketing 101

Marketing B2B ROI Conference 101

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Sally Falkow reports research on new influences in the B2B buying process (e.g.,

Tips 179

Tips Press Release Reputation B2B 179

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Note that the survey population was 12 and up, including a representative portion of seniors).

Social Media 161

Social Media Statistics Strategy Research 161

Convince & Convert

MAY 5, 2010

link] Kristi Hines I think that is probably the best way to get into the minds of the people your advertising is targeting, as opposed to the 1 – 10 rating surveys or expecting your demographic to come to a corporate website to voice their real opinions. Setting the bar very high for agencies indeed.

Social Media 127

Social Media Case Study Strategy Study 127

Convince & Convert

MAY 11, 2010

You can survey your customers, although that’s not always the best approach because the questions are not fresh in their minds – they’ve already made their buying decision. Or, you could survey Web site visitors, gathering data in real-time. You can use a few methods to determine which questions to answer.

FAQ 139

FAQ Content Consultant Social Media 139

Oktopost

APRIL 26, 2022

Employer branding posts could also cover company events, organizational policies, or individual employees. You’re much more likely to consider a position if you think the company’s reputation is attractive. If you want to focus on the environment, you could start by contributing to nonprofits or organizing company charity events.

Brands 62

Brands Overview Team Reputation 62

Convince & Convert

APRIL 14, 2010

Talk to your customer service department, or survey your customers and document the top 10 problems that customers have with your product or service. Or do you think that reputation through relationships is enough to expand your market? Or do you think that reputation through relationships is enough to expand your market?

Social Media 130

Social Media Consultant Health Care Questions 130

Hootsuite

AUGUST 6, 2021

Your average social marketer isn’t typing out dank memes all day—they’re creating content that drives new leads, responding to customer questions, and protecting their brand’s reputation online. more to overall sales than the previous year, according to this year’s CMO Survey. of the marketing budget by 2026.

HootSuite 130

HootSuite Marketing Social Media Management Skills 130

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Marketing Salary Survey: Social Media Marketing by Aquent. Social Media Facts & Figures for B2B Sales by Inside View. Just 63% put social media marketing on the list, though that was up from 51% in a similar survey done in early 2010.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

MAY 26, 2010

I think this is the case for many companies that just jump in feet first without surveying what they're getting into. link] Make It Happen Event RT @juliehood: 14 Things I Think I Think About Social Media via @jaybaer [link] (Do these resonate with you? Now for more coffee. I agree with tools vs. strategy.)

Social Media 136

Social Media Consultant Video Strategy 136

Convince & Convert

MARCH 3, 2010

Social is an Ingredient, not an Entree Help clients find ways to add social components to existing marketing (print, outdoor, broadcast, direct mail, email, search, live events) – rather than viewing social media as a freestanding silo. Think Different Here’s 6 ways to differentiate agency social media services: 1.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

JUNE 11, 2010

About Damn Time Great idea to do the survey, makes it easier to see early on that people are feeling it for the water theme suzyoge 1. About Damn Time Great idea to do the survey, makes it easier to see early on that people are feeling it for the water theme suzyoge 1. Time for Real Time or 2. Time for Real Time or 2.

Upcoming 126

Upcoming Project News Social Media 126

Social Media Strategies Summit

DECEMBER 14, 2023

Source: shopsolarkits.com Intelligent Content Collaborations Can Generate Massive Credibility Brand authority, trust, and reputation are critical to end consumers. According to a 2023 survey commissioned by Slickdeals, 35% of consumers make purchasing decisions on impulse. 61% are happy to recommend products made by brands they trust.

Content 221

Content Marketing Loyalty Collaboration 221

Rebekah Radice

FEBRUARY 1, 2016

Customer Surveys. Staying consistent with your blogging efforts is the only way to establish your reputation and build blog credibility. Unless the vendor is highly reputable, purchasing an email list is worse than a waste of time. This is great for B2B market, but only when used intelligently. Average age: 44.

How To 114

How To List Social Media SMS 114

Convince & Convert

FEBRUARY 23, 2012

An oldie in the sense that it’s from I think August 2011, but it’s from a B2B marketing. It’s from a 2011 marketing survey by the Corporate Executive Board. They surveyed about 2,500 B2B consumers or buyers. Jay : That’s Dead Sea Scrolls in our business. Eric : I know. Just think back to that time.

Social Media 119

Social Media Adwords B2B Training 119

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media – even a simple reputation monitoring program – is a time intensive proposition that requires daily vigilance. You may BE a winner; Survey says… [link] MoJo DoJo » Social Media: Things to know before diving in [.] Social Media is Inexpensive False. Social Media is Fast False. strategy) [.]

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Convince & Convert

SEPTEMBER 8, 2010

I’m rarely spammed on Facebook, except with friends’ Farmville updates and surveys. link] Ari Herzog A 3-day Labor Day festival occurred here over the weekend, and the organizer — because the event included many musical acts — set up a MySpace URL advertising its activities, artists, and times.

MySpace 138

MySpace Facebook Social CRM Consultant 138

Webbiquity SMM

MARCH 31, 2015

Yet blogging requires considerably less expense and effort than other top marketing tactics like live events, webinars, and video. B2B Blogging: Beyond the Basics by MLT Creative on SlideShare. Put together a blog post or other resource that lays out the answers”), events, and “out of the box” ideas.

Tips 100

Tips Statistics Hubspot Resources 100

Convince & Convert

FEBRUARY 9, 2010

A survey of 4,875 adults (500 U.S.) I feel that once we dive down into the polling and the methodology, we'll find that the definition of “friend&# for the purposes of these surveys will have contexts different enough to render the comparisons (and thus the “trend&# ) meaningless. Secondly I don't trust the source.

Social Media 119

Social Media Strategy Survey Social CRM 119

Convince & Convert

JULY 22, 2010

According to a recent Social Media and Online PR Report from Econsultancy , 86% of companies surveyed planned to spend more on social media marketing in 2010, but only 25% say they have gained “real, tangible value&# from the medium.

Social Media 130

Social Media Strategy Influencer Case Study 130

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Webinars, virtual events and other digital communications channels are driving trade shows and other live events to extinction, right? B2B Marketing Insider ). B2B Social Media Marketing Stats and Facts. B2B PR Sense Blog ). Social Media Today ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

AUGUST 5, 2013

B2b vendors? B2B Infographics ). Social media users are more social than non-social-media-using-internet-users in real life too: social networkers are 18% more likely to work out at a gym or health club, 19% more likely to attend a sporting event, and 26% more likely to give their opinion about politics and current events.

Statistics 214

Statistics Social Media B2B SEO 214

Convince & Convert

JUNE 30, 2010

When they wake up, 59% of consumers check their email account before anything else online, according to new research from ExactTarget (disclosure: client) , in a sweeping survey of 400+ Americans.

Social Media 129

Social Media Strategy Automotive SEO 129