Oktopost

NOVEMBER 16, 2023

75% of B2B buyers use social media to make buying decisions. To tackle this, teams can bring local cultural experts and community insights to add context to regional social data. This lets you monitor external conversations among prospects on public forums, competitor pages, industry hashtags, and more.

Analysis 69

Analysis Data Sentiment Metrics 69

Hootsuite

JULY 24, 2023

Hootsuite’s inbox gives you a single platform to perform all community management. Your Chatfuel bot can ask prospects whether they’re buying or selling, about any special requests, and source their contact information. Using OwlyWriter to generate original social media captions will save you so much time. Try Hootsuite for free.

Real Estate 75

Real Estate Social Media Tools HootSuite 75

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. For them, it’s a way to become thought leaders within their professional communities by sharing insightful and educational content provided by their company. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Rebekah Radice

APRIL 30, 2017

Disclaimer: Some of the links in this post are affiliate links which means that if you decide to buy, I will earn a commission. Lots of websites, social media groups and forums. Legacy: design content that leaves an indelible mark on your industry, audience, and community? BONUS: Want to start your blog today? High demand.

Domain Name 144

Domain Name How To WordPress Meme 144

Hootsuite

MAY 30, 2023

Think of social media marketing for lawyers as the same as sponsoring community events and golf tournaments. Almost half (47%) of consumers say timely responses to their questions will sway them to buy from one brand over another. That includes reviews on websites and forums, comments and posts on social media, and more.

Social Media 79

Social Media HootSuite Template Templates 79

Oktopost

APRIL 10, 2024

LinkedIn audiences have twice the buying power of the average web audience, so getting your LinkedIn plan right before you start blasting content is crucial. LinkedIn marketing agencies help B2B marketing teams develop and execute a targeted LinkedIn plan that drives brand awareness, online engagement, and lead generation.

LinkedIn 62

LinkedIn Marketing B2B Social Media Management 62

Webbiquity SMM

MAY 10, 2011

It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase. According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. An active and helpful support forum? Highlight your company’s community involvement.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

MAY 23, 2017

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Here are nine distinct digital marketing strategies by brands in the B2B space, and how they’re redefining the state of the art in B2B marketing. Did anybody say B2B is boring?

B2B 198

B2B Strategy Marketing Microsoft 198

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). So we need to buy Radian6 or Argyle Social or Involver.” You can’t just buy a license and press a button and have all your mathematical problems solved. Listen Now. It is a cipher.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). So we need to buy Radian6 or Argyle Social or Involver.” You can’t just buy a license and press a button and have all your mathematical problems solved. Listen Now. It is a cipher.

B2B 120

B2B Software Social Media Survey 120

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

AUGUST 2, 2010

I’ll be talking about brand community strategy and how to activate your audience. Danny Brown) Tagged as: brand communities , facebook , facebook strategy , facebook success summit , Speaking Engagements Did you enjoy this blog post? Check out all the details and save 50% (only $297 for a limited time).

Facebook 121

Facebook Social CRM Consultant MySpace 121

Rebekah Radice

APRIL 30, 2017

Disclaimer: Some of the links in this post are affiliate links which means that if you decide to buy, I will earn a commission. Lots of websites, social media groups and forums. Legacy: design content that leaves an indelible mark on your industry, audience, and community? BONUS: Want to start your blog today? High demand.

Domain Name 60

Domain Name How To WordPress Meme 60

Viper Chill

APRIL 26, 2010

Facebook for me is a lot of work, for a small audience of people who are not in the learn, buy or convert mode. That means setting aside time to answer community questions, point people to resources, and find ways to be useful to your audience – whether that’s educating or simply entertaining them. Same rules typically apply.

Social Media 80

Social Media Strategy Digg Forums 80

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. “If we’re going to counsel clients on the role of community, and its ability to garner insights, we need to be able to walk the walk.&#

Social Media 125

Social Media Case Study Strategy Study 125

Kikolani

JANUARY 16, 2011

Question: What is the best type of information to include if you are an apartment community trying to blog so your residents and future residents will follow you? Question: Say your in a forum when you write in your blog and you want people to comment. It just depends on the site and the community!

Questions 167

Questions WordPress Postrank Blogger 167

Techipedia: Tamar Weinberg

APRIL 28, 2010

With the initiative for Facebook to be open and to empower businesses to host pages that celebrate their business, offering deals and giving the community the ability to converse directly with the business or entity these pages represent, you forgot about accountability. And now there are Community Pages! Who the heck needs it?

Facebook 277

Facebook Issues MySpace Privacy 277

Techipedia: Tamar Weinberg

APRIL 8, 2010

Thanks to books like The New Community Rules , written by yours truly, Engage , Social Media 101 , and others, social media marketing is, for the time being, going to still be on people’s minds as they discover this bright and sunny marketing opportunity. Audiences there are large, but they are there to connect, not to buy.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

APRIL 14, 2010

You can’t only write comments on forums. When dealing with emotions, psychology, anthropology, sociology, among other disciplines, you’re bound to make “mistakes&# as you attempt to understand demographics and communities and learn about who will be receptive to what. The creative element is absolutely necessary.

Social Media 267

Social Media SEO Blogger Communities 267

Kikolani

NOVEMBER 29, 2010

I have included many well known female influences as well as some that are just starting out but have a very promising future in the blogging world that I have come across online, found in other lists, connected with in forums like the Third Tribe and the BlogcastFM Green Room , or met at events such as Blog World Expo and Social Media AZ.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

APRIL 28, 2010

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. Someone in your company should be assigned to monitor and respond to ALL reviews and forum posts , positive or negative.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Webbiquity SMM

JANUARY 9, 2012

Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager. Top 7 Ways to Save Time on Twitter by OPEN Forum. Twitter for B2B Marketing. 9 Twitter Tips for B2B Marketing Success by Modern B2B Blogs.

Tools 201

Tools Twitter Tips B2B 201

Convince & Convert

MARCH 10, 2010

So many of his points fit neatly into sound bites, that it seemed a natural – and relevant – forum for a conversation. From that spark of an idea, long before live chats and interviews on Twitter became commonplace, we end up here. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 116

Social Media eBook Strategy Social CRM 116

Convince & Convert

APRIL 13, 2010

That experience made me explore different industries, which lead me to B2B PR. That experience made me explore different industries, which lead me to B2B PR. I told him, “No matter what I do, I never get anyone to meet with me or want to buy from me&#. There will never be a pitch as bad as bagel necklaces.

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

MAY 31, 2012

B2B Magazine, which also has a website, B2B Online, put out a little research this week that said that amongst B2B companies, 33% of them have “fully embraced social media marketing.” They asked B2B companies, “What was your best social media format? As a B2B company, Eric, what do you think?

B2B 113

B2B LinkedIn Posterous Social Media 113

Convince & Convert

MAY 11, 2010

You can survey your customers, although that’s not always the best approach because the questions are not fresh in their minds – they’ve already made their buying decision. For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate.

FAQ 137

FAQ Content Consultant Social Media 137

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Buzz Marketing for Technology

JUNE 27, 2008

From its humble beginnings as an area on the web development discussion forums at SitePoint , to being spun off from the SitePoint Marketplace a few months ago, 99designs has experienced astonishing growth to become a leader in its market. The site is forum-based and relies on a "design team" (pre-approved designers) to fill out its crowd.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Webbiquity SMM

JANUARY 3, 2011

Sean Donahue notes that, “If you’re still on the fence about the importance of a company blog, consider this trend: Many B2B marketers report that their team’s blog — not the company homepage — is now the most popular entry point for online visitors,&# then provides tips for maximizing company blog success. by MarketingSherpa.

Tips 176

Tips Sysomos SEO WordPress 176

Convince & Convert

AUGUST 31, 2010

And in the end you can’t help but humanize the whole process of brand building if you buy into this as the right pathway for business growth. The u30pro chat that I moderate with Lauren Fernandez have amazing discussions every week as far as I’ve gathered from the community. What about forums? Insightful.

Conversation 116

Conversation Social Media Social CRM Consultant 116

Techipedia: Tamar Weinberg

JANUARY 5, 2009

8 Simple Rules for Social Media Marketing in Business to Business Markets (Stuntdubl): Todd talks about how you can make social media marketing work well in the B2B world, but you can certainly extend his post to just about any sort of SMM. Link Buying Guide: Directories, Ads, and Reviews (Search Engine Journal): Need to buy links?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

JULY 14, 2010

There is no question social media does an organization good, just persevere and know there is a vibrant community there to support your work. Now, Google creates perceptions and it is our job to engage the communities and instill what perceptions we want seen. The change has come from how people create their perceptions.

Social Media 134

Social Media Strategy Metrics Organization 134

Convince & Convert

JULY 22, 2010

This allows Yelp to strengthen loyalty among Elite Squad members, offers an impetus for wanna-be-members to post additional reviews; and, makes the site content stronger – keeping the broader community active and engaged. Do you know of other companies that are leveraging their customers to grow their businesses exponentially?

Social Media 128

Social Media Strategy Influencer Case Study 128

Convince & Convert

SEPTEMBER 8, 2010

Stemming from the IRC and discussion forums of old, it was routine (accepted and expected even) to have an online pseudonym. finally shut down Geocities last year, a decade after buying it for $3.5 Nearly all the once mighty, now defunct social network or community sites unfurled and died after being purchased. The goals shift.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

SEPTEMBER 21, 2010

s to ask before buying, ESP! I'm sounding like a physician but in a real sense that's essentially what you're doing to arrive at a proper regimen to ensure social media's contribution to B2B or B2C marketing and ultimately the business' health. "How much time will you be able 2 dedicate?"

Social Media 155

Social Media Radian6 Strategy SM2 155

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? 93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying. B2B Marketing Insider ). B2B Marketing Insider ). B2B Social Media Marketing Stats and Facts. B2B PR Sense Blog ).

Statistics 226

Statistics Social Media B2B Journal 226