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Top B2B Brands on Social Media

Social Media Strategies Summit

For B2B brands, social media is growing in importance: 66% of B2B marketers report that LinkedIn is effective, 66% say they plan to boost their organic usage of Instagram, and 56% rate YouTube as important to overall brands success ( Articulate ). 1 Hubspot is a Resource for Marketing Decision Makers. TAKEAWAY: Be a resource.

B2B 150
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How to Use Instagram to Drive Traffic to Your B2B Website

Webbiquity SMM

A lot of B2B marketers make the mistake of thinking their brand has no place on Instagram. What people fail to realize is that Instagram is a rich resource for potential views and sales—that is, if one knows how to read the numbers and play the game. Guest post by Natasha Ponomaroff. Craft your Profile. www.yourcompanyname.com).

B2B 149
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B2B Social Media: 4 Ways to Sell the Value to Management

Convince & Convert

Guest post by Eric Schwartzman , coauthor of S ocial Marketing to the Business Customer , the first book devoted exclusively to B2B social media communications. Follow these four steps and you’ll be on your way to securing the budget and resources you need to get the job done. Are they blogging on their website?

B2B 129
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30 Must-Read Growth Hacking Resources for Digital Marketers

Writtent Blog

Google Trends indicates that the term began to gain traction in 2013, and is quickly gaining some serious traction in search: Whether you choose to apply growth hacking in real life or would rather stick with more conservative and mainstream marketing tactics, here are 30 great resources to help you explore the idea : 1. Startup Marketing.

Resources 111
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12 (of the) Best Content Marketing Infographics of 2013

Webbiquity SMM

What are some of the best tools and resources to help marketers create compelling infographics? Line Up Your B2B Content with your Customer’s Goals by Business2Community. ** 5 STARS. 59% of B2B marketers consider blogs their most valuable channel. • by Whole Brain Marketing Blog.

Content 201
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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity SMM

What follows is loss of resources, energy, and enthusiasm. Short, bite-sized content pieces from your blog posts aren’t just more shareable but easy to consume. What follows is a traffic spike in relevant, high-quality visitors to your blog post. A proven system that yields results, regardless of industry segment?

Tips 352
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Why it’s easier for B2B to measure content marketing

Convince & Convert

If you’re selling Steam Whistle beer and you have some sort of content execution, you don’t know necessarily who read this blog post and whether that generated beer sales. For example, we talked about the Columbia Sportswear mobile application. They’ve got to fill out paperwork or talk to a salesperson.

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