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The Unfriendliness of Kid-Friendly Social Networks

Socialized

Everyone’s talking about the launch of Togetherville , a social network designed to bring parents and their kids together with the goal of learning responsible social networking. It is designed to deliver to marketers an elusive group of big spenders. Togetherville is also the Web 2.0

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5 Reasons You Need a Personal Branding Strategy and Plan

Pam Moore

One of the most overlooked aspects of social business and social media is the power of the personal brand. Unfortunately, many marketers and business leaders wrongly assume that personal branding is only for those looking to be “famous” or become some type of online or social marketing “guru.” How about called you?

Strategy 167
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How to Create a Reader Avatar for Your Blog

ProBlogger

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.

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11 Tips for LinkedIn recruiting to stand out from the crowd

Sprout Social

You want to have either a professional portrait done or have one that clearly shows your face, even when it’s a small avatar icon. Up your LinkedIn marketing game. Beef up your LinkedIn marketing by posting relevant company and industry updates. Marketing and recruitment go hand in hand. Join relevant groups.

LinkedIn 144
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10 Social Media & Digital Marketing Inspiration Metrics You Can’t Ignore in 2019

Pam Moore

Social Media is About Humans Connecting to and Growing With Other Humans. Underneath all of the bits, bytes, and likes we can't forget why we like social media in the first place. Social networks connect human beings. 10 Social Inspiration People Metrics You Can't Ignore: 1. They can't be fully measured or tracked.

Metrics 96
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5 ways to create better buyer personas with social media data

Sprout Social

The great content marketer Ann Handley advocates for making your customer, rather than your company, the hero of your brand story. To create an effective marketing, sales or social media strategy, you must first have a clear idea of who is consuming your content and why. What is a buyer persona?

Data 140
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The Power Of Direct Relationships

Twist Image

Is it directly with the brand or with an online social network? In contrast, 52% of consumers responded that they are "much more concerned" or "somewhat more concerned" about sharing the same data on social networks." one more thing: the greed of marketers. The greed of marketers. Own the relationship.

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