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Strategy Note: Facebook F8 2019

Ignite Social Media

This week, Facebook held its annual developers conference to announce the road map for their suite of products and platforms. The focus of the F8 announcements supported this statement and how Facebook is building a more privacy-focused social platform. With this direction, there was an emphasis on Groups, Messenger, and WhatsApp.

Strategy 127
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Social Media Marketing: The Know How's

Social Media Marketing

The millennials and their millennial means of communication have brought to the fore a new avatar of social media in the face of marketing through the Google Adwords and Sponsored ads which is beneficial both for the brand and the consumers. This new avatar of social media is called Social Media Marketing.

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What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

In 2021, NFT users doubled to about 550,000 , and the market value of NFTs grew by 37,000%. Meta recently expanded digital collectibles to 100+ countries on Instagram and Facebook, Twitter allows NFT profile pictures , TikTok experimented with selling NFTs , and Reddit just launched their own NFT marketplace. How do you pronounce NFT?

Marketing 119
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5 Reasons You Need a Personal Branding Strategy and Plan

Pam Moore

Unfortunately, many marketers and business leaders wrongly assume that personal branding is only for those looking to be “famous” or become some type of online or social marketing “guru.” When was the last time that branded Twitter avatar called you back? Want the blueprint for social marketing success right now?

Strategy 167
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How to Create a Reader Avatar for Your Blog

ProBlogger

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.

Avatar 42
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What brands and BTS can teach you about partnerships and social media marketing

Unmetric

At Unmetric, we do something called the #UnmetricBrandStars on Twitter and Facebook. While these posts are well-received on Facebook , only a small number of people engage on Twitter. Musicians and boy bands always have a group of loyal fans, but no group seems as strong as the BTS Army. BTS’ loyal fanbase—the army.

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How to Build a Brand Community for your B2B Business

Oktopost

Facebook Groups. Facebook Groups offer convenient business pages which allow comments and questions from your members. The benefit of using this social media behemoth is that virtually everyone is on Facebook, so there’s a good chance that your ideal customers can easily find you. LinkedIn Groups.

B2B 121