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Audience Marketing 101: Your #1 Competitive Weapon for 2018 – FREE Webinar

Pam Moore

Trust me, you'll see it listed in almost every 2018 predictions blog post that gets published. Register for webinar now-> Register for Webinar. This is a value packed webinar offering tangible advice and strategies. Webinar Title: “Audience Marketing 101: Why, What and How to Stomp the Competition in 2018”.

Training 158
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15 YouTube Video Ideas to Inspire Your Brand’s Channel

Sprout Social

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals. Webinar presentation. Webinar presentation. Meet the team.

YouTube 132
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3 ways to adapt content for the era of social media entertainment

Sprout Social

From content creation to community management, the responsibilities of social teams have expanded significantly. As a brand, it’s important for you to adapt to this shift and engage your audience in a more authentic and personal way. Plus, 34% prefer videos that are authentic and less produced.

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How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

Reposting user-generated content (UGC) rewards customers who post it while also boosting authenticity on your channels by putting your audience at the forefront of your brand. Clothing brand Aerie has made authenticity a core part of its brand—and naturally, this includes featuring posts from their real customers.

Strategy 125
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Top B2B Brands on Social Media

Social Media Strategies Summit

The tactic of using social ads to promote their “gated content” and drive lead generation may seem commonplace now, but Hubspot leveraged this tactic early on – helping them position themselves as the go-to destination for marketing resources like content calendars, the latest trends, and free webinars.

B2B 150
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How to be a Digital and Social Marketing ROI Rebel – 10 Proven Strategies

Pam Moore

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement. Give us a shout and let's get to work!

ROI 78
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How to Use Instagram Branded Content Tools for Your Business

Later

According to Instagram branded content is “a creator or publisher’s content that features or is influenced by a business partner for an exchange of value (for example, where the business partner has paid the creator or publisher).”. Content creators/publishers must have an “authentic, established presence.”.