The Social Media Incubator

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Apps of the Week: Customizing Your News

The Social Media Incubator

We are more likely to find 15 minutes in the day to skim through an app that organizes articles that peak our interest or that may be relevant to our business marketing strategy. Zite looks at the attributes of an article and how it is shared across the web, pairs it with your interests, and puts it into your articles to read.

News 134
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App of the Week: Pocket

The Social Media Incubator

Formerly known as Read It Later, Pocket is a great app for saving something for later use when you’re just too busy to read an article or watch a video. If you find an interesting article, video or image and want to view it later, you can put it in your pocket. Let us know!

Mobile 139
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Can Marketing Lessons Be Learned From Weird Al Yankovic?

The Social Media Incubator

On July 21, Facebook added a new feature that allows users to save articles, videos, links, and even pages, for later reading. Nearly 4,000 articles were written about Weird Al last week, accumulating more than 3 million shares! Facebook Gets a Fresh Look as News Service. Weird Al’s experiment led to a debut at No.

Marketing 179
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Tips for Facebook’s Algorithm Change

The Social Media Incubator

According to a post from Facebook’s Newsroom , the social network will be “doing a better job of distinguishing between high-quality article on a website versus a meme photo.” The algorithm will also provide related articles to the high-quality ones posted in a user’s News Feed. So what can you do?

Tips 140
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Content Marketing – What is it and How Does it Work for Business?

The Social Media Incubator

Content marketing includes writing articles, blog posts, guest posts on other blogs, articles and content for your website, creating videos, creating podcasts, press releases … anywhere you can create and publish content online.

Hubpages 111
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The Value of Transparency through Social Media

The Social Media Incubator

Last week Pappas posted an article that discussed the average consumer’s need for honesty from companies and their brands. Pappas article stated that Domino’s shares jumped from roughly $9 to $23 after the new campaign. The results?

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Pricey Top-Level Domains vs. Strategic SEO

The Social Media Incubator

In a recent article in Ad Age , reporter Judy Shapiro explained that the Internet Corporation for Assigned Names and Numbers (ICANN) proposed the release of a new Top-Level Domain (TLD) Program. TLD’s are what falls at the end of a domain: com,net,org,biz, and so on.

SEO 117