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The difference between an audience and a community in new media

Akamai Marketing

Two of those words are “audience&# and “community.&# The maestro directs, he coaxes, he makes the orchestra the best it can be, that’s what a good community manager’s job as well. Why should you care if you have community vs. audiences? Interested in a community vs. an audience? Guess what?

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels. And the more you work on getting members to engage, the more productive they become.

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Are You a Productive Reader? - Stepcase Lifehack

Buzz Marketing for Technology

PRODUCTIVITY. COMMUNICATION. Enter your email address: May 23rd, 2008 in Productivity. Are You a Productive Reader? But are you productively literate? Here are a few more tips about reading productively: Use an index card as your bookmark. Any other advice for more productive reading? CONTRIBUTE.

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My 9 Favorite iPhone Social Media Apps | jasonyormark.com

Jason Yormark

My fav app to find everything on the go, and read reviews from the community. Byline – There are quite a few RSS iPhone apps, but I’ve found Byline to fill my needs quite nicely. You can follow any responses to this entry through the RSS 2.0 You can follow any responses to this entry through the RSS 2.0

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The Office For Mac Social Media Extravaganza!

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Apple , Social Media / The Office For Mac Social Media Extravaganza! Subcribe via RSS The Office For Mac Social Media Extravaganza! The group is very unique in that it’s a Mac product within the halls of Microsoft.

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How to Capture the Excitement That’s Already There

Convince & Convert

Kevin Hunt , Corporate Social Media Manager at General Mills , joins the Social Pros Podcast this week to discuss bringing social power back in-house, managing multiple brand stories at once, and figuring out how to capture the excitement that already surrounds a brand and its products. The RSS feed is: [link]. Listen Now.

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The Marketer’s Toolbox: The 60 Marketing Tools We Use at Buffer

Buffer Social

As a marketing team spread around the world — from the West Coast in the US to the East Coast in the US to Canada, to the UK and Singapore, we always keep an eye on the latest marketing and productivity tools to help us stay connected and do our best work. We use it for our RSS campaigns, weekly digests, email courses, and more!

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