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17 Pop Culture Moments That Blew Up on Social Media in 2023

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This year Forekast , in partnership with Something Great Marketing , explored the events that shook social media to its core, captivated our feeds, and reminded us that you never know what trend is just around the corner. Apple suggests they’re on track for a release in early 2024. But not every trend was a welcome one.

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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Let’s envision this scenario: a user has a support issue about an Apple product. Apple has no such protocol in place, and at this point, there is no engagement. I’m going to stop there, though. No acknowledgment.

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Wearables May Not Be The Marketer's Next Playground

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Everyone is going to have the iWatch from Apple, right? As usual with Apple , we don''t even know if it really exists (even though news outlets are claiming that it has been delayed until 2015 ). It''s much more directed by utility (a topic discussed in depth in my second business book, CTRL ALT Delete ). business book.

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Thinking Smarter

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People often laugh when they hear that I am reading all of my books exclusively on my iPhone with the Amazon Kindle and Apple iBooks apps. I read over thirty books last year, and it would have never happened if I had to carry them all around with me in my backpack. Marketing innovation? comic books. Architecture?

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Follow These 8 Amazing Black Creators on Social Media

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She has written for the New York Times and has three books forthcoming with Penguin Random House. When you see an illustration created by Jade Purple Brown in your feed, you know it’s hers. Jade has worked with brands like Apple, Nike, Sephora, and Vans, and is also featured in the WeTransfer x Squarespace docuseries Make I t Real.

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As Seen On TV - Media Hacking The Tube

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As I read the article in The Guardian, another news item from The New York Times ' Media Decoder titled, New Service Will Stream Local TV Stations in New York , came across my feeds. If you're reading this (and you made it this far in the post), you are the antithesis of everything Clay Shirky writes about in his book, Cognitive Surplus.

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The Psychology of Marketing: 18 Ways to Use Social Proof to Boost Your Results

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Science plays a key role in marketing, especially the science of psychology. We have written about the 15 psychological principles in marketing and studied seven social media psychological research. The use of social proof can be found in many areas of both offline and online marketing. Social proof. Let’s get started!

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