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Snapchat Insights: How to Use the Analytics Tool (And What to Track)

Hootsuite

Check out Snapchat Insights, a built-in analytics tool that gives you powerful information that shows how strong your Snapchat performance is. You can look at the amount of engagement you’re getting and other Snapchat analytics to help build a successful Snapchat strategy. Tap the Insights tab to access your Snapchat analytics data.

Analytics 144
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Pinterest for Business: How to Go Beyond Pretty Pins and Engage More Customers

agora pulse

This makes them ideal for the retail, and food and beverage sectors. Analytics: Social media managers and advertisers will love Pinterest’s analytics panel for viewing impressions, click-throughs, popular pins, and more. Pinterest for Retail. Tips for Retailers. Promoted Videos. Shopping Ads. Health and Beauty.

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Why is Unmetric “like wallpaper”?

Unmetric

It seems like quite an unusual comparison, to be told that your product is “like wallpaper.” To find out, Unmetric CEO, Lux Narayan caught up with the person that made that comparison: Larry Cohen , SVP of Performance Analytics at Reprise Digital. appeared first on Unmetric Social Media Analytics Blog.

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Endless Aisles

Twist Image

I was recently in New York City giving a presentation at the National Retail Federation 's Big Show 2012 event. I was part of the Shop.org First Look series and talked about the massive changes that retail will face as technology, Social Media and mobile collides at the retail level. Virtual shopping in a physical store.

Retail 91
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4 ROI Formulas To Help Earn You a Promotion

Hootsuite

Here’s an example of a simple ROI calculation: Let’s say we’re an online fashion retailer. And one of the best ways to demonstrate your results is with a year-over-year (YOY) comparison. The problem is that tools like Google Analytics or Optimizely will automatically calculate your conversion rate for you.

ROI 113
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#measurePR Recap (March 2016): Meet the Measurement Mavens

Waxing UnLyrical

at a retail store that the number of people who walked by window matters. Community member Amanda Roe also had this to say: @shonali A3:always include competitive comparison; align w/co’s goals & how relationships positively impact sales. shonali A2, p.2 2 – Try telling a mgr. Sales matter. Gerard Corbett chimed in: A2.

Meeting 100
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How To Use Competitive Benchmarking To Boost Your Social Media Marketing Strategy

Keyhole.co

If you compare a year-old brand in clothing retail to that of Gap, which has been around for decades, your competitive benchmarking will fall short. So next, we’ll talk about how to handpick competitors for your brand so you get the right estimates for comparison. How to identify your main competitors on social media?