And if you’re a retailer, hopefully you haven’t just primed your in-store and online offers, but your mobile presence as well. While mobile commerce stats have been rising for quite some time, many retailers have yet to nail its optimal experience. Nearly every retailer has an abundance of sales and products planned for the holidays to both entice your current customers and bring in new ones. Many holiday retail consumers use their handheld devices to compare prices and promotional offers. Posted in Customer Experience eCommerce Mobile. won’t return. MORE >>

You see, it's easy to be an armchair quarterback and say that the newspaper industry, the music industry, the book publishing industry, the retail industry, a traditional advertising agency. My guess is that the next five to ten years are going to make the past decade's disruption seem minor in comparison. retail. Do you like the saying, "adapt or die" ? There are days when it is the soundtrack of my life and then there are days when I shake my head at what the connotation truly means. and almost every other industry should adapt or die. Think about it. Not risk. MORE >>

Leading retailers, meanwhile, are monitoring the in-store movements of customers, as well as how they interact with products. These retailers combine such rich data feeds with transaction records and conduct experiments to guide choices about which products to carry, where to place them, and how and when to adjust prices. Methods such as these helped one leading retailer to reduce the number of items it stocked by 17 percent, while raising the mix of higher-margin private-label goods—with no loss of market share. But retailers aren’t alone. Confronting complications. MORE >>

Below we took all the information we could find on advertising through particular online media to provide a comparison. Related posts: Online Advertising Comparison – SMH.com.au/Fairfax Fairfax Online Advertising Comparison – StumbleUpon Facebook Advertising – Find Managers 8 ways law firms can use social media 9/10 People Like Brands on Facebook Tags: Advertising , digg , reddit , Social Media 4 Responses to “A Comparison of Social Advertising – Digg, Facebook, Reddit&# #30Thursday post #3! Digg.com Reddit.com Facebook.com smh.com.au MORE >>

The ditigal world offers not technology for technology's sake.but it allows us to give people an enhanced relationship from the ordinary retail reality. For example can a mobile be used to enhance the instore experience by.instant reviews, price comparison, how to guides etc. brand Social Media digital world technology retail social media social media customer services customer servicesTechnology is an enhancement for marketers, not a replacement. For me 3 key enhancement areas could be. Speak to ME not the general public. Improving MY real world experience. MORE >>