Ignite Social Media

APRIL 17, 2017

For more context with analysis, they are incorporating comparisons between current video metrics and historical benchmarks. Twitter Expands Measurement Partners. In efforts to help marketers measure video viewability and verify audiences, Twitter announced new and expanded partnerships this week. We call that #ButtonedUp.

Metrics 84

Metrics Instagram Video comScore 84

Mindjumpers

FEBRUARY 2, 2011

Lise Haar Nielsen Account & Project Assistant. Loa supports the copywriters with target group and culture research and analysis. As Social Designer, Christina will be developing concepts and bring them to life through good design and user-friendly online solutions. Loa Tejmers Research and Analyst Assistant.

Nielsen 231

Nielsen Project Study Engineering 231

Laurel Papworth

FEBRUARY 19, 2013

I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. And how totally outdated, outmoded and antique they seem compared to Big Data of social media. Nielsen, Gallop, Newspoll, I don’t care, you all suck.

Research 107

Research Nielsen Sentiment Facebook 107

Audiense

SEPTEMBER 2, 2016

Kronenbourg’s Bronze Lions winning campaign proved one big thing, people will get involved in your social media strategy if they care about the content. Harriet Harrison, Ogilvy & Mather UK The results were astounding, according to Nielsen/Headstream it was the #1 UK social FMCG campaign of 2015, and purchasing increased 14.5%

Engagement 106

Engagement Nielsen Delicious Campaign 106

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. First – What are the objectives? What about you?

Social Media 155

Social Media Radian6 Strategy SM2 155

Twist Image

OCTOBER 18, 2011

There is no doubt that brands and their media reps are getting smarter and better at capturing attention, but the format of TV advertising must adjust to this. What about Social Media and those who do turn TV into a more active media? active media. media company. media convergence. media hacker.

iPad 104

iPad Nielsen Advertising Activities 104

Proactive Report

MAY 6, 2010

million unique visitors per month — more than one-third of all Internet users, according to a custom analysis provided by Nielsen Online for the Newspaper Association of America. Does it have links to all your social media content? Follow me on Twitter. Embed codes added to images and video? Details here.

Web 2.0 101

Web 2.0 Press Release comScore Nielsen 101

Diva Marketing Blog

FEBRUARY 23, 2009

With the rapid increase of digital conversations the importance of not only listening to consumer generated content (CGC) but the analysis of this new data set is finally taking its place at the marketing research table. Joel's Blog CRO-ing About Research @joelrubinson on Twitter. Toby/Diva Marketing : Let’s take it from the top.

Research 40

Research Social Media Cymfony Sample 40

Buffer Social

JUNE 12, 2016

I’ve had my fair share of ego tied to that golden number on Twitter, Facebook, Instagram, and LinkedIn—one day I’ll point out my follower growth to a friend and the next I’ll feel all insecure about the number not being big enough. Place a Facebook/Twitter/Instagram logo on your blog. I can relate. Use hashtags.

Twitter 81

Twitter Strategy Instagram Facebook 81

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Social Media Tips, Tactics and Techniques.

Social Media 198

Social Media Tools Tips ROI 198

Mindjumpers

AUGUST 9, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 5 Tips To Great Blogging The Business Behind Facebook » Mapping the Social Internet – what part of the world is the most developed? Mapping the Social Internet | The social citizen says: August 9, 2010 at 7:40 pm [.]

comScore 232

comScore Microblogging Analysis Nielsen 232

Ignite Social Media

SEPTEMBER 26, 2016

Facebook, Twitter and Instagram all made moves last week in the ad space that social media marketers will want to be up to speed on, in this week’s Social You Should Know. Facebook Announces New Data Analysis Options for Advertisers. Twitter Releases New Study on Multimedia Effectiveness.

Social Networking 60

Social Networking News Nielsen API 60

Oktopost

JUNE 9, 2020

By sharing company-related content to their personal social media profiles, employees amplify a company’s message. And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. Employee advocacy is the promotion of a company by its employees. Building Trust.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

APRIL 22, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

APRIL 14, 2015

You share your content with social media. Teams have told us that consolidating their content marketing tools for ideas, communication, blogging, and social media with CoSchedule has saved them more than 2 hours per post ! Listen to your audience on social media. Piggyback on your previous success.

Process 60

Process How To Team Publishing 60

Buffer Social

AUGUST 9, 2016

Social media has been found to be the most effective digital advertising channel for getting more impressions, clicks, and conversions. Facebook in particular stands out — in some cases, 7x cheaper than the next most affordable social media ads channel (Twitter). Chapter 1: An Introduction to Facebook Ads.

Advertising 40

Advertising Facebook URL Campaign 40

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. In my estimation they are providing good-looking reports that look like they come from my dashboard with some human analysis of why something spiked on a given day.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). I think it’s a shame that an industry which affects so many people gets so little self-analysis and even fewer people trying to uncover where it’s heading. As mentioned, this is a long article.

Sites 96

Sites Industry Blogger News 96

The Realtime Report

SEPTEMBER 18, 2012

Is the political conversation migrating from traditional media to the internet? Nielsen estimated that just over 30 million viewers watched the RNC during Mitt Romney’s acceptance speech – a 23% drop from the same night four years ago, when 39 million viewers watched John McCain’s speech. Social Media Audience Up.

Social Media 150

Social Media Nielsen Social Networking News 150