Buzz Marketing for Technology

JUNE 27, 2008

conference. Luis’ main Twitter account is @elsua ; the summary is on his conference specific account @elsuacon ). In the interview: Laurence Lock Lee explains how social network analysis reveals the connections between people and the resulting knowledge distribution network. Buy the book | Learn More.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Pam Moore

OCTOBER 16, 2019

Audience Analysis Worksheet. Social Profit Factor Training Academy and Marketing Nutz Strategic Digital Brand Storytelling Services Can Help! We can help you quickly help you streamline your marketing programs and obtain the needed support, buy-in and earn the budgets you need to succeed. Stomp Random Acts of Marketing.

Social Media 60

Social Media Consultant How To Training 60

Pam Moore

SEPTEMBER 7, 2016

Too often they are chasing shiny objects, have a deep rooted fear of missing out and end up wasting cycle after cycle on social networks, technology and tactics that simply are not even appropriate for their business. Supporting Resources: How to Prioritize Your Social Networks for Business.

Social Media 60

Social Media Tips Marketing Social Networking 60

Laurel Papworth

FEBRUARY 12, 2010

I did some background research, which was time consuming and indepth then presented the vidoes and research and my original analysis of what I thought was happening. A few months later, I was sitting at a conference (in the audience) and the creative director of a well known Sydney agency presented my presentation. Related posts.

Social Media 94

Social Media Crowdsourcing Social Networking Creative Commons 94

Razor Social

MAY 15, 2019

Here’s another way to do event activation: You can leverage influencers to promote a conference or an event. At this stage of the funnel, you should see if the influencer campaign is moving people one step closer to buying your product. This way you can focus more campaign effort on the social networks that drive more leads.

Influencer 104

Influencer Social Media How To Campaign 104

Laurel Papworth

APRIL 28, 2011

Here’s some statistics for you: Eventbrite – Online Ticketing, Social Conference Organiser. ChompOn Daily Deals Group Buying. This is based on an analysis of several factors, but the following 4 things really drive it: 1) 130 = average friends/user. What is the $$ figure for a Facebook Fan? From TechCrunch.

Facebook 110

Facebook Directory Statistics Review 110

Waxing UnLyrical

DECEMBER 4, 2010

Blink The thing with social networks, particularly one such as Twitter, is that the streams move so fast, you barely notice someone’s absence. Buying whose life back, exactly? They might spread some awareness, but can they get someone to buy, do, click, act? Now you see it, now you don’t. Rachel Kay.

Class 233

Class Campaign Klout Influencer 233

Bill Hartzer

NOVEMBER 2, 2021

Trademark number 97097363. Goods and Services Description.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Convince & Convert

MAY 25, 2010

I was there speaking at the Counselor’s Academy PRSA annual conference. Thanks for bringing it to CA conference! Counselor’s Academy is the section of PRSA for owner’s of small and medium independent agencies). link] Jose Huitron Jay, thanks for sharing these outstanding keys. If you missed it, read the recap.

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

SEPTEMBER 22, 2010

The new Interactive Marketing Hub that ExactTarget previewed at their conference last week is going to enable companies to sort all of this out for the first time. Or “Throw ‘stuff’ up on the wall and see what sticks,&# versus strategy and planning and metrics analysis. Social rounds it out, helps to expand reach.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Buzz Marketing for Technology

JUNE 27, 2008

Len Edgerly said: This is brilliant and makes me eager to buy the book, Anne! krsnaKhandelwal said: A very good analysis, the web actually connects people in a beautiful way. A very good analysis, the web actually connects people in a beautiful way. with Information Analysis for Automobile Purchase in Web 2.0 4:06 AM PT.

Web 2.0 263

Web 2.0 Microsoft Startup Adsense 263

Convince & Convert

APRIL 1, 2010

I totally agree that repurposing content across social networking platforms is a necessity, and that saying what you mean and meaning what you say across every channel is very important. link] Opinion@Large Great topic/analysis. link] Opinion@Large Great topic/analysis. link] [link] nateriggs Killer analysis, Jay.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

SEPTEMBER 14, 2010

Is it good enough to just say “here is our product, go buy it?&# Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0 link] Mark Tamis Not at all Jay – I fully support the use of CRM platforms & datamining and analysis. and hope for a.02

Social Media 123

Social Media Social CRM Strategy Consultant 123

Buzz Marketing for Technology

JULY 21, 2008

just got back from a two-day conference in Ottawa on Knowledge Management, sponsored by the Conference Board of Canada. I heard this a lot, too, which is why Im such a fan of expertise-finders and other social networking applications, even though the first generation of such tools fall short. How to Save the World.

Aggregator 100

Aggregator Repository Directory Meme 100

Hootsuite

JULY 15, 2020

You’ll understand their goals, pain points, and buying patterns. Your buyer persona will guide everything from product development to your brand voice to the social channels you use. Since different groups of people may buy your products for different reasons, you might need to create more than one buyer persona.

Template 145

Template Templates How To Tourism 145

Convince & Convert

AUGUST 2, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Facebook Page Have a Pulse?

Facebook 122

Facebook Social CRM Consultant MySpace 122

Convince & Convert

JULY 20, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S. How can I help you?

Social Media 141

Social Media Strategy Consultant Blogger 141

Convince & Convert

FEBRUARY 10, 2010

. “We want to give SMB a complete tool to allow them to move the needle on the 20% of social media that matters.&# Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Social Media 128

Social Media Marketing Social CRM Consultant 128

Hootsuite

DECEMBER 9, 2020

Our 2021 Social Trends report—based on a survey of over 11,100 marketers and in-depth interviews with top experts at agencies, brands, and social platforms—uncovered strategies and tactics that are setting top organizations apart on social. Are you using social to recreate lost customer experiences? Buy this product.

Questions 142

Questions Social Media Strategy Survey 142

Convince & Convert

APRIL 20, 2010

Which is closer to buying, a consumer searching for “flat panel TV&# or a consumer searching for “26 inch 720p flat panel TV.&# ? I need to do some serious analysis to see how those 3,126 terms fit together, and dramatically expand my keyword usage. That would be a interesting exercise, wouldn’t it?

Hitwise 117

Hitwise Content Blogger Consultant 117

Hootsuite

FEBRUARY 5, 2020

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. At the annual F8 Developer conference last year, Mark Zuckerberg shared “ A Privacy-Focused Vision for Social Networking.” 9 of the most important Facebook trends to watch in 2020.

Trends 145

Trends Facebook Groups Groups 145

Convince & Convert

SEPTEMBER 21, 2010

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. s to ask before buying, ESP!

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Remember, the most important customer of EVERY company is Google.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

JANUARY 16, 2017

They’re not in the buying cycle— research from Vorsight suggests that only three percent of your market is actively buying at any given moment—and marketers must use data to prioritize the leads they send to sales in order to avoid wasting effort and losing potential revenue. Drill Down into Details.

B2B 60

B2B System Team Buy 60

Convince & Convert

APRIL 28, 2010

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. Some just buy. Others buy AND influence other customers [link] @jaybaer [link] Josh Gordon Not all customers are created equal.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Social Media Strategery

AUGUST 30, 2011

From the player (Gilbert Arenas’ landmark blogging in 2006) to the team (the Red Sox using Twitter to give away free tickets during a rain delay) to the league (the NHL’s tweetups ), social media has gone from being an innovative marketing tactic to a must-have component of any marketing strategy.

Compete 102

Compete Sports Collaboration Loyalty 102

Convince & Convert

MARCH 25, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000. How can I help you?

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

AUGUST 26, 2010

If you’re an agency that’s providing social media listening or analysis services for clients, this is even more critical of a distinction. The disheartening truth is that there is very little “standardized&# reporting available if you’re going to do social listening and analysis at the highest level.

Social Media 120

Social Media Strategy Analysis Reputation 120

Convince & Convert

JULY 22, 2010

Let’s look at a few examples of companies that have done this successfully: Yelp’s Elite Squad: Yelp operates a social networking, user review, and local search website for members to post reviews and get user feedback on local businesses and restaurants.

Social Media 129

Social Media Strategy Influencer Case Study 129

Buzz Marketing for Technology

JUNE 27, 2008

Branding is a result of many things including your blog, your social network profile, your online resume, and how good you are at reputation management, to name a few. blog , maintained by Peter Friedman and the students in his Legal Analysis & Writing classes at Case Western Reserve University of Law.

Class 274

Class Social Media Web 2.0 Wiki 274

Convince & Convert

SEPTEMBER 21, 2010

Last week, I was on a content marketing discussion panel (moderated by Jeff Rohrs ) at the ExactTarget Connections conference. At one point we discussed headline writing and what draws clicks within the social media content universe. I may run a similar analysis and rank my top posts by page views coming from search engines.

Social Media 142

Social Media Strategy Social CRM Consultant 142

Webbiquity SMM

SEPTEMBER 10, 2012

Based in Minneapolis, Abby is Senior Manager Creative Services at Best Buy, and also Board President at FamilyWise, a non-profit organization that provides programs for families that encourage self-determination, self-sufficiency, and healthy family lifestyles. Cindy Bates. Cindy_Bates. Marissa Mayer. marissamayer. Janine Popick. Kathy Sacks.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Convince & Convert

SEPTEMBER 20, 2010

Creating and calibrating a social media strategy for any company should follow the same process. You need to determine why your company should be social, for whom your efforts are intended and where your audience is in the buying cycle, and how you’ll measure success. Up 50% over last year. Up 50% over last year.

Social Media 149

Social Media B2B Strategy Consultant 149

Convince & Convert

AUGUST 10, 2010

Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink. Customers could tell everyone about your product face to face, as they have for centuries, but it's more efficient through social media and we, as marketers, can measure the result.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Kikolani

OCTOBER 8, 2010

40 super-cool infographics you have to see – a variety covering social media, search, communication, money, the environment, and more. A map of online communities – a comparison of the 2007 to 2010 map of what social networks would look like if they were countries. Social Media / Social Networking.

Mashup 141

Mashup Resources Directory Affiliate marketing 141

Convince & Convert

APRIL 7, 2010

It’s never going to be Facebook (unless Facebook buys them), but don’t ignore geo-location apps. link] Niek Vugteveen Ignore Foursquare at Your Peril – An Analysis of Potential [link] #mobile #socialcrm [link] dM Coles Johnson Ignoring #FourSquare means ignoring who's been at your store, what they said, etc.

Foursquare 152

Foursquare Analysis Consultant Mobile 152