Oktopost

MARCH 20, 2022

As part of the platform, the new module will provide our customers with best-in-class tools to tap into social conversations that impact their businesses. By using Themes within your social listening query to layer brands or campaigns, you can understand the share of voice, comparative sentiment, geographical distribution, and more.

Conversation 118

Conversation Sentiment B2B Module 118

Sprout Social

FEBRUARY 5, 2020

But given the volume of conversations on social, it’s important to have the right social listening tools in place so that your entire business can get the insights they need. It’s time to start getting other departments jazzed about the power of social listening tools. . Is sentiment trending up or down?

Tools 94

Tools Sentiment How To Team 94

Keyhole.co

JANUARY 17, 2024

So, when we delve into social listening, we’re exploring the “why” – the motivations and sentiments that drive the online discourse. You need to gauge and analyze the overall sentiment of online conversations related to your brand. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

Aggregator 151

Aggregator Content Digg Posterous 151

Sprout Social

JANUARY 3, 2022

The first step you should take is to get a handle on your existing audience by aggregating social media data across your active social networks (Facebook, Instagram, Twitter, etc.) With the right tool, you can easily determine the attributes of your most engaged followers. by product line, sentiment, question type, etc.).

Data 141

Data Social Media Sentiment Team 141

Sprout Social

JULY 6, 2022

Social media intelligence is the result of pulling these disparate points together into something measurable, whether you’re looking at volume, sentiment, content or demographics. One Tweet might not mean a lot, but the aggregation of every post on a topic that’s relevant to your business can be magical. React in real time.

Social Media 116

Social Media Sentiment Survey Marketing 116

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 114

Brands Sentiment How To Analysis 114

Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. Leverage Twitter’s “Explore” tab or third-party hashtag analytics tools like Keyhole for real-time insights. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Mindjumpers

JANUARY 10, 2013

Monitoring brand mentions, share of voice, sentiment etc. The monitoring tool allows brand to tap into a world of formerly unseen social data thus providing brands with new and valuable insights. With all the various monitoring and social data aggregations tools combined, brands are increasingly able to collect true insights.

Brands 264

Brands Aggregator Curation Hashtag 264

Sprout Social

JANUARY 21, 2021

Start with sentiment analysis to assess your current brand health. This is where conducting sentiment analysis comes in handy. Using context from comments, questions and conversations via social media, tools like Sprout can translate your mentions into messaging data. Dig into messages from your fans, followers and customers.

Sentiment 135

Sentiment How To Marketing Analysis 135

Webbiquity SMM

JANUARY 24, 2011

Discover how to accomplish all of the tasks above and more using some of the coolest free and modestly priced social media and web tools released in the past year or so. Cool Social Media Tools. This tool makes unfollowing non-followers easy. A free tool for finding the relative influence of any Twitter user.

Tools 206

Tools Social Media Lithium Sysomos 206

Harp Interactive

MARCH 31, 2010

Granted, it is a relatively new game with the rules of engagement (sorry couldn’t resist it) still evolving, but there is a sizable number of reliable tools in form of plugins and apps that can be used in combination to measure different features of social media channels. SocialToo : Creates social surveys and manage Twitter Follower.

Analytics 350

Analytics Social Media Trendrr Digg 350

Sprout Social

SEPTEMBER 9, 2020

It’s about casting a wider net to find and analyze conversations for powerful, qualitative insights like competitive analysis , sentiment analysis and brand health. Sprout’s Listening tool can help social managers surface relevant themes and emerging keywords to ensure their content resonates with their target audience. For instance….

Organization 126

Organization Sentiment Social Media Management Analysis 126

Keyhole.co

FEBRUARY 23, 2024

Brand awareness: Track mentions, sentiment analysis , and reach. Many social media analytics tools offer dashboards that aggregate data from multiple platforms, allowing you to compare metrics side-by-side and identify platform-specific strengths and weaknesses. Likes are great, but conversions are the ultimate win.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

Brand awareness: Track mentions, sentiment analysis , and reach. Many social media analytics tools offer dashboards that aggregate data from multiple platforms, allowing you to compare metrics side-by-side and identify platform-specific strengths and weaknesses. Likes are great, but conversions are the ultimate win.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

JUNE 27, 2023

To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously. Only then will you get the most comprehensive view of your audience.

Review 128

Review Brands How To Analysis 128

Bill Hartzer

MAY 26, 2010

What is needed are powerful methods, and tools to track your brand in the social media paradigm. While there are many more tools available out there, here is a list of some of the best monitoring tools and sites available that you can use to monitor your brand across the social media landscape.

Cymfony 152

Cymfony Social Media Tools SM2 152

Ignite Social Media

JANUARY 25, 2018

This tool will help you better understand your audience and what people are talking about outside of your existing fan base to drive better marketing campaign results. Post sentiment- aggregated feelings about your topic. Bacon has an 84% positive sentiment. What is Audience Insights? people on Facebook.

Facebook 107

Facebook Sample Samples Sentiment 107

Sprout Social

FEBRUARY 20, 2020

While your brand’s social media team will most likely drive your organization’s listening efforts in a tool like Sprout Social, building a listening strategy that works org-wide requires collaboration. Tools are rated on ease of use, setup, and more. ??. Improve sentiment around customer service. Product and R&D.

Strategy 119

Strategy Sentiment Social Media Management Analysis 119

Sprout Social

JUNE 1, 2021

Sprout users can leverage the Profile Performance Report, which provides a high-level aggregate of performance data across multiple channels, to frame renewal conversations. Using social listening tools to go beyond traditional monitoring practices demonstrates the value of your services and partnership. Brand sentiment.

Sentiment 90

Sentiment Proposal How To Metrics 90

Sprout Social

JUNE 23, 2021

By using a powerful social listening tool to aggregate and parse all of that conversational data, smart brands can formulate and test hypotheses quickly and then pressure test those assumptions through qualitative research. In short: Be scrappier, and see innovation differently. Go deeper with your audience.

Social Media 95

Social Media Focus Group Aggregator Research 95

agora pulse

JANUARY 6, 2021

Then select curated content that appeals to your audience and add it to your publishing queue: Use tools like BuzzSumo or Quuu to find high-performing content in your niche. Set aside a few minutes to check over engagement stats and sentiment for recent posts. Bonus Material: Free Social Content Calendar. Curate & Queue Content.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Sprout Social

FEBRUARY 22, 2019

Determine your overall brand health and sentiment. More robust monitoring through tools such as Sprout can help you pick up on such conversations to understand what customers are saying beyond your mentions. Sprout’s social media listening features help do the legwork by aggregating those specific conversations. Complaints?

Instagram 107

Instagram Sentiment Hashtag Analysis 107

Sprout Social

MAY 3, 2023

For example, with the right platform, we can review audience sentiment and perception compared to our competitors—all in real time. How to quantify the ROI of social media to your CFO Maximizing the impact social media can have on an organization requires investments in people and the tools.

ROI 97

ROI Cost B2B Organization 97

Sprout Social

FEBRUARY 7, 2024

This is where competitive intelligence tools can help. In this post, we’ll introduce you to 12 of the best competitive intelligence tools for marketers. We’ll also discuss the benefits of using these tools and how to make the most of them. What is a competitive intelligence tool? Do you need to post more engaging content?

Tools 95

Tools Sentiment Marketing Reputation 95

Keyhole.co

JUNE 19, 2023

It includes an analysis of context, sentiment, and the overall customer experience. Often, social media managers leverage social listening tools like Keyhole to track certain #hashtags, @mentions, and much more. Tools such as Keyhole allow brands to track and analyze keywords, URLs, topics, and hashtags related to their business.

Social Media 52

Social Media UGC Content Loyalty 52

Harp Interactive

DECEMBER 1, 2009

Online Reputation Management or counter-SEO is a specialized area that requires professional skills and tools. 24 TECHNIQUES FOR COUNTER-SEO CAMPAIGNS: Create systems to monitor conversations, aggregate the results and identify common themes. Conduct keyword research and optimize your domains for negative, highly searched keywords.

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Reputation Directory Press Release Real Estate 249

Sprout Social

JANUARY 26, 2021

With tools like social listening , marketers can better understand what their audience cares about and develop social content that directly addresses consumers’ expectations. Tracking your social content performance in aggregate may sound like a timesaver, but in actuality it can make reporting more complicated than necessary.

Social Media 143

Social Media Metrics Data Team 143

Hootsuite

APRIL 12, 2021

Before diving in, I wanted to begin by outlining where we’re focusing our efforts this year: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. And, with both customers and reps working remotely, brands suddenly need more out of their customer service tools.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Likeable

SEPTEMBER 24, 2019

There are some things that the platform does very well, and playing to its strengths will ensure your brand is not leaving a valuable awareness tool on the table. Since many of these interactions are spurred by complaints, this is an enormous opportunity for brands to right wrongs, build consumer trust, and change sentiment.

Twitter 80

Twitter Airlines Aggregator Meme 80

Razor Social

MARCH 30, 2016

There are many things to consider when looking for monitoring tools but the most important thing is that you are monitoring conversations! The same can be said for monitoring tools. We have broken down the functionality that is likely to be found in monitoring tools. Sentiment Analysis. Keyword/Topic Monitoring.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

FEBRUARY 22, 2024

In this article, we’ve compiled a list of 8 outstanding influencer analytics tools to help you discover niche influencers and optimize your campaign strategy in 2024. What is an influencer analytics tool? What to look for in an influencer analytics tool Influencer data analytics isn’t just about a creator’s engagement rate.

ROI 105

ROI Analytics Influencer Campaign 105

Convince & Convert

MARCH 30, 2016

If brands could harness that data around moms, they’d be better equipped to market to them, learning what campaigns are causing negative sentiment and what potential initiatives they could take. With this data overload, brands have the ability to pull key characteristics, sentiment, topics, and conversations from social data.

Research 60

Research Engagement How To Sentiment 60

Sprout Social

DECEMBER 5, 2023

Reputation management software is a tool that allows businesses to promote their brand positively and respond promptly to negative customer experiences before they spiral out of control. Podium Another tool that simplifies online reputation management for local businesses is Podium. What are your customer’s opinions about your product?

Reputation 100

Reputation Software Tools Sentiment 100

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog. Don’t NOT go.

Social Media 232

Social Media Press Release Marketing Widget 232

Janet Fouts

OCTOBER 25, 2010

Rather than go into yet another social media metrics debate let’s pretend for the sake of argument that you’ve already set up one or two social listening tools. Maybe Radian6 , SM2 , Trackur or one of these social media listening tools I mention when I give talks on social media. Pay special attention to negative sentiment.

Social Media 132

Social Media Data SM2 Radian6 132

Net-Savvy Executive

OCTOBER 25, 2012

I've seen many tools that find relevant content and apply some level of automated analysis, but we're not about to replace the analyst. Its sentiment analysis engine provides 120% accuracy in 38 languages, and its graphics are so well designed that whole new awards contests have been created for it to win.

System 79

System Flipboard Crowdsourcing Sentiment 79