Convince & Convert

JUNE 24, 2014

For the user of these social networks, the question is how much time do you want to spend posting, tweeting, pinning, creating or following? For businesses marketing to these users, the dilemma is how to optimize your marketing investment, content, and business impact by reaching the right prospective customers in the right channels.

How To 168

How To B2B Social Networking Apple 168

Convince & Convert

MAY 10, 2016

It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. But this, of course, makes social community more expensive and less efficient as brands are forced to pay for Reliable Reach.

Communities 60

Communities Aggregator Social Networking Organization 60

Social Media Marketing

APRIL 22, 2011

It sits squarely in the social networking space, but it has a different twist - one from which I think businesses may be able to gain valuable insights, all while allowing people to enjoy themselves. But like the other sites, it's also a social network itself. What is it?

Social Media 167

Social Media Klout Flickr Radian6 167

Buffer Social

OCTOBER 1, 2018

In our in-depth analysis of how the Facebook News Feed works in 2018 , we realized that signals are what we marketers and brands can focus on to increase our organic reach. You definitely should reach out to the original creator and ask for permission to re-post their photo on your profile before reposting their work. Or Tik Tok?

Organization 108

Organization Flipboard Social Media Company 108

Twist Image

JANUARY 29, 2011

Being a Chief Marketing Officer is no easy gig. So, what do CMOs really want out of Social Media (and do they think it's going to save them)? report titled, CMOs On Social Marketing Plans For 2011. When you add the word "marketing" to "social media" its about business. chief marketing officer.

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

agora pulse

DECEMBER 23, 2019

Yet, without realizing the long term impact, both consumers and businesses allow Amazon to collect, aggregate and utilize their detailed information including customer details, shopping intent, financial information, and intellectual property. Golden opportunity knocking for us as marketers! ” website | Twitter.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Convince & Convert

APRIL 11, 2011

The 5 Dangerous Realities of Social Media. summary of my keynote at Get Social PRSSA ). The Crossroads: Social or Media? As social networking has soared to become the largest voluntary behavior this side of teeth brushing , the money guys have shown up on the scene – right on cue. billion in the U.S.

Social Media 153

Social Media Press Release Metrics Aggregator 153

Hootsuite

FEBRUARY 16, 2021

Source free photos & crop them to social network dimensions. Two things in marketing have remained true through the years: excellent photography requires skill and money; and image licensing is confusing. Manual tagging is definitely useful, but it can be time-consuming and messages or posts might be missed.

HootSuite 140

HootSuite Features URL Template 140

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Sprout Social

JANUARY 27, 2021

In short, YouTube Analytics can provide a detailed roadmap to guide your video marketing strategy. This report aggregates data from all view sources to create a comprehensive breakdown of viewer retention. Content themes relevant to your target audience (think: how-tos, tutorials, vlogs, webinars). YouTube Analytics: General Reports.

Analytics 138

Analytics YouTube Video Embedding 138

The Marketing Blog

SEPTEMBER 28, 2009

Having said that the ripples in the social media wave created by many Indians involved are ensuring that Social Media is taken to the next level. Top Blogs Directory – The marketing & social media section in the directory of top Indian blogs. But your aggregation and your PoV is quite refreshing IMO.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

Laurel Papworth

MARCH 22, 2010

I’d had shocking service from Optus (the guy told me “yeah I know how to fix it but I’m not going to tell you&# ) and was in the mood to shine some social media spotlight on to poor customer service in Australia. There is no Optus branding, my site aggregates all discussions re: Optus on social networking sites.

Domain Name 85

Domain Name Policies Web 2.0 Social Networking 85

Net-Savvy Executive

OCTOBER 12, 2010

Think about the different functional roles where you might find companies using social media data: Market research Market researchers have strong ethical standards that come from social science research. Do they apply if the data is aggregated, and no personally identifiable information is preserved?

Social Media 75

Social Media Privacy Aggregator Open Source 75

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? There is no re-invention of marketing or public relations.

Social Media 105

Social Media Marketing Digg MySpace 105

Bill Hartzer

MAY 26, 2010

From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources. Buzzlogic’s contextual insight boosting tools and meters are a definite added bonus to an already robust repertoire.

Cymfony 152

Cymfony Social Media Tools SM2 152

Jason Yormark

AUGUST 30, 2009

I recommend The Social Media Bible or The New Community Rules: Marketing On The Social Web if you are looking for a resource like that. Jason Yormark Says: August 31st, 2009 at 2:23 pm Definitely worth the time. It's a quick read too. Thanks for stopping by, and sharing. You've got another interested reader.

Review 209

Review Case Study Postrank Study 209

Buzz Marketing for Technology

OCTOBER 4, 2008

Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. lend a voice to the market on the work culture at a particular company.â?? Comments (5). |.

Project 265

Project Web 2.0 Module Wiki 265

Direct Marketing Observations

JULY 19, 2010

A lot of the apps and web services that come across the desk lately have to do with consolidation and aggregation. In fact, back in April there was a pretty good post in Social Media Today on 7 social media aggregation tools that you should use that caught my eye. Yoono connects you to your social networks and messengers.

Social Networking 162

Social Networking Aggregator MySpace Yahoo 162

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > The Great Social Media Traffic Debate: Niche or General Networks? The Great Social Media Traffic Debate: Niche or General Networks?

Social Media 100

Social Media StumbleUpon SEO ROI 100

Sprout Social

JUNE 7, 2016

Mention : See above definition. Tweet Impressions : See above definition. It calculates aggregate Tweet counts for any keyword or phrase on Twitter across any time period. Content is a huge piece of your social media marketing strategy , but creating powerful content that deliver results require data.

Metrics 40

Metrics Twitter Comparison Report 40

Firebelly

JANUARY 13, 2010

Social technologies make syndication and aggregation simple. I will definitely look into that "selective tweets" application on Facebook. Keep your #s, @s and RTs where they belong - on Twitter. Much appreciated. As a final step before posting your comment, enter the letters and numbers you see in the image below.

Syndication 101

Syndication MySpace Paid Search Social Media 101

Sprout Social

JANUARY 8, 2024

Without a social media-specific record keeping process in place, your organization may be unable to comply with FOIA requests for that information. FOIA may have been enacted in 1966, but its applications are broad enough to apply to modern day technology through their definition of the term “record”.

Social Media 86

Social Media Guidelines Policies API 86

Convince & Convert

MARCH 25, 2010

At the most granular, day-to-day level, this necessitates visiting your various outposts and your social media hub , determining your progress on each, and graphing it out over time. Or, you could just use Swix, the super slick new social media scoreboard that just works. Need to see the increase in Twitter followers over time?

Social Media 117

Social Media Strategy Statistics Metrics 117

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s 2007.

Marketing 265

Marketing SEO Journal Engineering 265

Oktopost

NOVEMBER 12, 2020

It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. An overwhelming 92% are only using data analysis tools provided with their current marketing stack, and nearly half aren’t even using advanced functionalities. . The problem?

Analysis 136

Analysis B2B Data Tools 136

Bare Feet Studios

DECEMBER 3, 2007

But the way that Facebook’s Beacon is setting cookies and sending my very specific online behavior (at selected sites) back to it’s databases not in the aggregate but assigned to my personal data, is going too far. Definitely something to think about. I am in favor of business relationships with independent media creators.

Sites 44

Sites Facebook Privacy Xanga 44

Techipedia: Tamar Weinberg

MAY 5, 2010

Let’s just take a look at the potential of Facebook for business for a moment here and review the various options business owners have in order to be effective with Facebook business marketing. Aggregate Your Other Social Streams If you’re only on Facebook, this step isn’t for you. I am one of those users.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. The FTC encourages social media policies be in place and reviewed. All that stuff?

Social Media 155

Social Media Policies Consultant Social CRM 155

Social Media Strategery

JANUARY 21, 2010

After seeing how government was beginning to use social media, it dawned on me that I could create my own set of aggregated feeds and effectively build my own news site. I do Web, marketing and social media consulting ( [link] ), but put a lot of effort into GovFresh. I thought about how best to execute it quickly.

Gov 2.0 89

Gov 2.0 Web 2.0 Forums Wiki 89

Bare Feet Studios

AUGUST 23, 2008

Tom Webster August 26, 2008 at 7:23 am Rox: You and Shane are DEFINITELY A-listers. I hope the NME continues on in order to provide resources, networking and access to important vendors for those podcasters hoping to monetize their content. The reason they don’t is that the medium is still so new.

Viddler 40

Viddler Conference Upcoming Eventful 40

The Way of the Web

AUGUST 9, 2010

This is likely, because the search content is often on sites which have no focus on owning an area with quality content – which is the sort of thing which is more likely to be shared on social networks (It should have also been the sort of content more likely to be highlighted by Google – maybe in 2011?).

Content 28

Content Adwords Adsense Advertising 28

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Hootsuite

APRIL 2, 2020

Hootsuite Analytics provides a full picture of all your social media efforts in one central dashboard. This simplifies your social media analytics work. It saves time and makes it easy to compare aggregate results across networks. You’ll see key metrics for each of your social posts, including: Clicks. Video views.

Analytics 145

Analytics Social Media Tools HootSuite 145

Social Media Marketing

MAY 29, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 164

Social Media Yahoo Storify Flipboard 164

Techipedia: Tamar Weinberg

MAY 9, 2008

I know many are already in the process of trying out other social networks, so the phenomenon of social news won’t die down anytime soon. Why is Digg allowing third-party sites to aggregate the statistics? As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Digg 100

Digg Sites News API 100