Sprout Social

FEBRUARY 20, 2020

Follow these six steps and this cheatsheet to build a listening strategy that positions you as a competitive, in-touch, holistic and data-driven business. . Find influencers to partner with. Don’t overlook “secondary” social conversations. Listening can crawl data from Youtube, Reddit, blogs and forums too!

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Techipedia: Tamar Weinberg

FEBRUARY 11, 2015

Is there a point in putting sharing buttons on my e-commerce website if I don’t know how that translates to actionable data regarding revenue? Everyone is doing things with respect to social, but in e-commerce, what is the point? Can I even truly attribute social data to return on investment? on average.

Social Media 100

Social Media Retail Apparel ROI 100

Convince & Convert

APRIL 25, 2014

jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. Today, despite the fractured social media landscape, their community still has one central home on the web: the VMware Community site. ” It’s becoming a skill rather than a job. Stewart Brand.

Communities 136

Communities B2B How To Forums 136

The Realtime Report

AUGUST 1, 2014

The ubiquitous access to information turns many employees into instant business influencers. Influencers can provide needed input at certain stages of a purchase cycle, but they are a difficult and inefficient target when nearly everyone is an influencer. The solution? Billion Monthly Active Users, #RLTM Scoreboard.

Strategy 178

Strategy B2B Marketing Research 178

Keyhole.co

MARCH 7, 2022

Of course, counting the number of likes and comments will give you a vague idea of your social media progress. But there are too many social media business accounts with too much data to track. According to Google and Forrester’s research , half of the marketers struggle with managing loads of data.

Report 52

Report Social Media Metrics How To 52

Convince & Convert

OCTOBER 19, 2010

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. Brands have realized that social networks offer an opportunity to interact directly with consumers. Influencer identification. She also blogs at [link].

Alterian 128

Alterian SM2 Social Networking Aggregator 128

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison.

Social CRM 135

Social CRM Influencer Klout Social Media 135

Harp Interactive

OCTOBER 9, 2009

Help companies participate in existing social networks, and build relationships on their turf. Learn how to measure their influence. Download the Social Media Press Release (pdf) and at least see what parts you want to take into your traditional press releases. Example: what Jeremiah Owyang did for Hitachi Data Systems.

Social Media 232

Social Media Press Release Marketing Widget 232

Convince & Convert

JUNE 24, 2014

For the user of these social networks, the question is how much time do you want to spend posting, tweeting, pinning, creating or following? Pepsi Co actually does have separate Pepsi product social handles, as it does also for Diet Pepsi, Mountain Dew, and other specific brands. Pepsi and Mountain Dew continuing to lead.

How To 168

How To B2B Social Networking Apple 168

Sprout Social

MARCH 11, 2020

If you’re interested in building a social media marketing funnel , tracking link clicks is crucial. Doing so allows you to attribute everything from web traffic to purchases to specific social networks and posts. Also, Sprout is capable of showcasing data that is beyond a month old. New followers.

Social Media 124

Social Media How To Metrics Analytics 124

Sprout Social

AUGUST 25, 2020

But just like any social network, you can’t just dump a bunch of links on people and expect traction. Another way to zero in on these conversations on Reddit (and beyond) is through social listening tools like Sprout Social. The challenge of marketing on Reddit. And sure, it can be.

Reddit 131

Reddit How To Marketing Banking 131

Webbiquity SMM

JUNE 20, 2011

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?

Social Media 205

Social Media ROI Social Networking Foursquare 205

Sprout Social

JANUARY 27, 2021

But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. This report shows you an estimate of view count data for your most recent videos, including people-watching in real-time. You can also compare watch time data for individual videos. Browse features.

Analytics 139

Analytics YouTube Video Embedding 139

Sprout Social

FEBRUARY 5, 2020

Read on to learn what aspects of your business can benefit most from social listening tools. Social listening tools contribute to sales and customer success. For sales teams, it pays to be on social media—literally. Tools like Sprout Social save time by crawling listening data for you.

Tools 89

Tools Sentiment How To Team 89

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Convince & Convert

MAY 17, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. How does social influence work ?

Social Media 162

Social Media Study Statistics Aggregator 162

Bill Hartzer

MAY 26, 2010

This is one of the best tools around because it allows you to smoothly, and discreetly uncover the most prominent opinions of top influencers in the social media arena. are having a major influence towards the online perception of your brand.

Cymfony 152

Cymfony Social Media Tools SM2 152

Razor Social

MARCH 30, 2016

Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media. Your monitoring tool should help track a variety of things in this area: The partner influencer – You may actively work with influencers to promote your campaigns on a paid/unpaid capacity.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Hootsuite

FEBRUARY 16, 2021

Source free photos & crop them to social network dimensions. It doesn’t matter how many people you have on your social team, if you’re trying to keep track of private and public conversations from multiple platforms you need an organizational tool. (In Are your influencers pulling as much engagement this quarter?

HootSuite 140

HootSuite Features URL Template 140

Sprout Social

JULY 6, 2023

Virtually all business leaders believe social media data and insights have a profound impact on top business priorities, according to The 2023 State of Social Media report. But raw data points without context don’t tell the full story. What is social media data? How does analyzing social media data work?

Data 131

Data Social Media Metrics Analytics 131

Buffer Social

AUGUST 12, 2019

Yet when you hear about strategies for marketing to social networks, you rarely hear about Reddit. That’s how the best social networks thrive! One of the best is Redditlist which aggregates the most popular subreddits and lets you search for keywords. We do this for social media content on our Buffer feeds.

Reddit 65

Reddit Strategy Marketing Authentication 65

Adam Sherk

AUGUST 31, 2010

I compiled the figures by looking at the profile boxes on channel pages and from YouTube’s search results, for example: Not every site shares the same information in its profile but I pulled as much data as I could. Reference to other social media measures of influence here by NewsKnife [link] Thanks for this post again.

Sites 182

Sites News YouTube Press Release 182

Sprout Social

JANUARY 11, 2023

They ask you to quantify your team’s performance across social channels and accounts, and explain how your performance influences company goals. You know raw social data is complex, and sharing it with people who have limited hands-on-the-keyboard social experience is ineffective. What is a social media dashboard?

Template 123

Template Templates Social Media Brands 123

Sprout Social

JANUARY 29, 2024

Online reputation management involves actively monitoring and influencing how your business is perceived online. Whether they’re evangelizing for a brand they love or ripping into a poor business practice, people turn to social to speak their minds. Influencers In a way, influencers are like their own digital publications.

Reputation 116

Reputation Review Sentiment Software 116

Sprout Social

JUNE 7, 2016

The data displayed on your dashboard can help you optimize your performance and inform ongoing content strategy for both paid and organic Tweets. Doing so will pull up a separate window with data specific to that Tweet. This is the same data available in the pop-up we just discussed, except with more visuals. Tweet Activity Tab.

Metrics 40

Metrics Twitter Comparison Report 40

Oktopost

NOVEMBER 12, 2020

Data makes the world go round, and knowledge is indeed power, now more than ever. It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. What are data analysis tools? The rise of data analytics. The problem?

Analysis 139

Analysis B2B Data Tools 139

Hootsuite

APRIL 6, 2023

Hot or Not is rumored to have influenced the creators of Facebook and YouTube and nurtured millions of insecurities. As far as we’re concerned, a year of profitability is but a ‘taste’ of the success we aspire to achieve at LinkedIn,” said social media manager Mario Sundar in a blog post lauding 2006 as LinkedIn’s first year “in the black.”

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Sherrilynne Starkie

JANUARY 8, 2018

Writing A foundational skill required to convey ideas, persuade and build influence. Articles, website content, social media updates, email campaigns. Video Production Social networks are increasingly optimised for video content. Analysis Turns data into actionable insight.

Skills 334

Skills Social Media Sysomos Diagrams 334

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Strategy Statistics Metrics 117

Sprout Social

FEBRUARY 7, 2024

Gathering and analyzing massive amounts of competitive data. How to use competitive intelligence tools to grow your business Competitive intelligence tools make it easier to collect, analyze and distribute competitive research , especially when you’re dealing with astronomical amounts of data and dozens of players in the market.

Tools 91

Tools Sentiment Marketing Reputation 91

Buzz Marketing for Technology

JUNE 27, 2008

As I had been doing a lot of research on social networking, the department head and myself came up with a course named New Communication Technologies in Organizational Life. Finally, who controls, monitors, and supports the technologies will influence the choice of technology. These used to be limited to the managers for access.

Wiki 113

Wiki Class Web 2.0 Skills 113

Hootsuite

JANUARY 24, 2022

just waiting to help you reach your social media goals. Is your Twitter goal to discover influencers, new customers, trends, or sentiments about your brand? Get real-time data about your key Twitter metrics using Hootsuite Analytics. Twitter tools for social listening. Or to get more Twitter followers ? Hootsuite Streams.

Directory 145

Directory Tools HootSuite Twitter 145

Hootsuite

APRIL 2, 2020

Like all business strategies, social media requires reporting and analytics to determine how well it’s working. Social media analytics is about gathering data from your social accounts and campaigns. The information you get from social media analytics tools will help you determine which strategies work best.

Analytics 145

Analytics Social Media Tools HootSuite 145

ProBlogger

AUGUST 12, 2012

One of the best ways to have easy access to your financial data is to use an online accounting program like Xero , Saasu , or Wave Accounting —I use Xero, and it rocks. These programs make it very easy to capture all of your financial data in the one place. RSS subscribers. Let me know in the comments.

RSS 42

RSS How To Blogger Analytics 42

Sprout Social

FEBRUARY 18, 2019

Beyond being a prime place to share content and flex your industry influence, LinkedIn performs 277% better than Facebook or Twitter for generating visitor-to-lead conversions. But growing an engaged following on LinkedIn is apples and oranges compared to any other social network. Articles and industry-specific posts.

LinkedIn 111

LinkedIn Company How To B2B 111

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Simply put, the new mass media helped organize, and influence, large numbers of consumers. The reason is that people didn’t have aggregate power: they were individual voices that a news channel or a company can choose to ignore. Facebook’s plateauing of traffic (data out today) may be explained by such a hypothesis.

Social Media 105

Social Media Marketing Digg MySpace 105