Techipedia: Tamar Weinberg

JANUARY 17, 2012

If consumers complain about your business, your money won’t be green enough to buy advertising online. I once worked for a company that had been kicked off eBay and Amazon for bad customer service (not my fault, honest!). As seen in the screenshot below, the store is called out as a “Smart Buy!” and is listed first.

Adwords 171

Adwords Price Review Privacy 171

Viper Chill

AUGUST 27, 2014

As a result of so much of my time being spent focused on building an SEO company and ranking websites, I’ve been fortunate to come across a number of people who are on a similar journey. I had been in sales my entire life and knew I could sell internet marketing to local business owners. I respectfully disagree.

SEO 79

SEO Company Hotels Marketing 79

Kikolani

MAY 26, 2016

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Big brands don’t seem to like SMS as a marketing media.

SMS 87

SMS Marketing ROI API 87

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Small Business Mavericks

APRIL 23, 2011

» Let The Grocer Teach You E-mail Marketing What can a grocer possibly know about e-mail marketing? While it’s technically true that groceries are something that everyone has to buy, it’s also true that they have plenty of choices in where to get their groceries. And that’s why marketing is important.

Marketing 173

Marketing Case Study Press Release Small Business 173

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

MegaBytee

JULY 22, 2021

This seamless design site will cut: – Length of the buying cycle – Customer churn – Lead nurturing time & money – Acquisition costs. The other 80% will favor checking the audits for your image before making any buy from your site, regardless of whether you offer the precise help they are looking for.

SEO 98

SEO Adwords Cost Aggregator 98

Kikolani

JUNE 18, 2016

As you may have noticed, there are lots of certification opportunities popping up in the online marketing landscape. So when Simplilearn reached out to me about their Digital Marketing Certified Associate (DMCA) Training Program , I wondered where they fit in. Would digital marketers be able to learn something from them?

Adwords 60

Adwords Marketing Training Module 60

Small Business Mavericks

JUNE 2, 2014

In regard to AdWords — here are my thoughts on that portion of the article: If you are going to run an AdWords campaign but not manage it properly, you should not be surprised that it does not work. eBay created a major AdWords campaign that was by all accounts completely spammy. Moral: don’t be spammy.

Adwords 93

Adwords Paid Search Small Business Google 93

agora pulse

JANUARY 9, 2020

So, is your social media marketing budget ready to go? After all, creating a marketing budget is essential for your success. Whether you’re a small business or part of a large marketing team, you need to know what you’re spending and what you need to get back. Influencer marketing. per $1 spent. Social media stories.

Social Media 96

Social Media CPM ROI Marketing 96

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. 5 Lessons Fortune 500 Companies Can Teach You About Blogging : Some Fortune 500 blogs are really great.

Marketing 264

Marketing SEO Case Study Small Business 264

Buffer Social

FEBRUARY 5, 2019

This post is part of our Instagram Marketing Strategy series. Next up, Remi Silva shares how his company, Blank Tag Co., After returning home for the trip, Remi and Alondra decided to build a sticker company of their own, and Black Tag Co. More than just a sticker company: Why brand is a key ingredient to success.

Instagram 107

Instagram Adwords Advertising Feed 107

Harp Interactive

NOVEMBER 2, 2010

When BP was confronted with the daunting challenge of managing the PR crisis after the oil-spill they didn’t just buy expensive TV spots and full page newspaper ads. That is why companies big and small are embracing social media and quickly diving head-first into the (deep, unfathomable) ocean of search engine optimization.

Press Release 219

Press Release Communities Badge Real Estate 219

Twist Image

JUNE 1, 2012

There is a massive and missed opportunity happening in the marketing industry. This culture collision starts to explain why marketers are facing tech fatigue and why Facebook's IPO languished. Here's the truth: the majority of marketing professionals are scared of technology. " It's not about adults versus startups.

Radian6 100

Radian6 Startup Marketing Adwords 100

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. Marketing Charts ). Marketing Charts ).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

JULY 24, 2013

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the newly launched Foursquare ads , and whether they are a viable option for marketers, an annoyance for users, both or neither. This sets up the same dynamic as Google has with its AdWords. Companies that are smart and targeted, reap rewards.

Foursquare 121

Foursquare Adwords Mobile Advertising 121

Later

APRIL 9, 2020

Thinking about jumping into affiliate marketing on Instagram? In this blog post, we’re explaining what affiliate marketing is, how to get started, and how you can use an affiliate program to fast-track your brand’s growth and success! Table of Contents: What is Affiliate Marketing? What Are the Benefits of Affiliate Marketing?

Affiliate marketing 97

Affiliate marketing Affiliate network Instagram Marketing 97

Convince & Convert

JULY 31, 2012

Now, we vote with tweets and +1s and likes and shares, and Google doesn’t have a good source for that information (until now), which puts the mothership of search result accuracy (and thus, Google Adwords) at peril. Launch Adwords for Social. Undercover Brother. Google and Facebook aren’t exactly pals.

Google 164

Google Adwords Software Social Media Management 164

Webbiquity SMM

APRIL 11, 2011

The better tools not only show who’s talking about your company and where, but also display sentiment analysis, trends over time, competitive share-of-voice, measures of influence, engagement and more. Put another way, it’s the opposite of search engine marketing (smart companies use both).

Metrics 176

Metrics Social Media Adwords ROI 176

Twist Image

JULY 18, 2012

If your brand can post your commercial to YouTube and generate tens of millions of views (which is common for ads that are remarkable) for free, what does that say when you have to do a media buy with a guarantee that you will generate fewer impressions? One of the things I loved about Google AdWords happened with the advent of AdSense.

Adsense 105

Adsense Yahoo Social Graph Adwords 105

agora pulse

DECEMBER 13, 2018

Organic social media marketing remains largely unaffected by GDPR but paid social media marketing methods will continue to evolve. Marketers relying heavily on paid ads will need to keep an eye on the latest rules regarding customer consent and data protection. Takeaway: Embrace authenticity (and do it live). I know it’s tough.

Social Media 132

Social Media UGC Adwords Influencer 132

Webbiquity SMM

APRIL 11, 2011

The better tools not only show who’s talking about your company and where, but also display sentiment analysis, trends over time, competitive share-of-voice, measures of influence, engagement and more. Put another way, it’s the opposite of search engine marketing (smart companies use both).

Metrics 167

Metrics Social Media Adwords ROI 167

Social Media Strategies Summit

APRIL 15, 2021

Given two brands with the exact same product, people tend to buy from the one they feel connected to. Here are some similar articles you might enjoy: Best Practices for Using Social Media Listening to Improve Your Marketing Strategy. About the Author: Gaurav Sharma is the Founder of Attrock , a digital marketing company.

Process 161

Process Communities Brands How To 161

Buffer Social

FEBRUARY 5, 2019

This post is part of our Instagram Marketing Strategy series. Next up, Remi Silva shares how his company, Blank Tag Co., After returning home for the trip, Remi and Alondra decided to build a sticker company of their own, and Black Tag Co. More than just a sticker company: Why brand is a key ingredient to success.

Instagram 74

Instagram Adwords Advertising Feed 74

Idaconcpts

AUGUST 20, 2010

Although Google's stock has been an underperformer, I strongly believe that the market has gotten this one wrong and that Google's stock has its best days ahead of it. The fact that 90% of their revenue is still based on the AdWords and AdSense business model and the web is becoming increasingly social, which Google has not been a player in.

Google 131

Google Adsense Adwords Flipboard 131

Writtent Blog

MAY 31, 2013

This week’s content marketing strategy guide from the most popular blogs concentrates on advanced content techniques. There are some secrets on how to produce even more than your content marketing strategy requires. 10 Questions to Ask Before Setting Up a Company YouTube Channel. 5 Ways to Reach Your Target Market Online.

Curation 80

Curation YouTube Products Crowdsourcing 80

Idaconcpts

JANUARY 14, 2013

Competition is good for the market – and your wallet. Every year Google increases its share of the search engine market, and every year Google adds more products to strengthen their grip. We have already seen that preference is given to Google products, most especially Adwords. Expect more Google products. Count on it.

SEO 140

SEO Adwords Smart Phone Mobile 140

Socialmedia.biz

JUNE 17, 2018

Whether you’re a bootstrapping entrepreneur, a product owner testing a new market, or just a savvy marketer, Facebook ads provide a golden opportunity for advertisers to reach a highly targeted audience at a fraction of the cost of other marketing efforts. Facebook has your answer. Step 1 – Find your target.

Campaign 71

Campaign How To Facebook Adwords 71

Webbiquity SMM

SEPTEMBER 9, 2013

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. So in order to maintain and grow website traffic, online marketing practices have to change as well. Image credit: Young Digital Lab.

Directory 196

Directory SEO B2B Real Estate 196

Navolutions

DECEMBER 11, 2014

We’ve talked with a few frustrated business owners who are convinced that the move is a plot by Facebook to force more businesses into buying ads for posts that would have previously earned free exposure. Do I have to buy a Facebook Ad for my fans to see my posts? What is a promotional post? Will these new rules hurt entrepreneurs?

Small Business 162

Small Business News Adwords Buy 162

Convince & Convert

MARCH 8, 2012

This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I’m B-to-B.

Company 120

Company Instagram B2B Survey 120

Twist Image

FEBRUARY 13, 2013

If you're looking for marketing jargon in 2013, look no further than "native advertising." " Brands, media companies and marketing agencies are jumping on the native advertising bandwagon faster than you can say, "what ever happened to Pinterest being the next big thing?"

Advertising 80

Advertising Adwords Publishing Guidelines 80

Twist Image

DECEMBER 27, 2016

On one had, the smart advertisers are finding a tremendous amount of value in certain online/digital advertising channels (think about search engine marketing, affiliate marketing, email marketing, specific targeting capabilities on Facebook , being smart with YouTube pre-rolls, etc.). Affiliate marketing works great too.".

Advertising 68

Advertising Adwords Affiliate marketing Publishing 68

Twist Image

FEBRUARY 19, 2013

You can look at all of the innovations that digital brought - from the Internet to social media and beyond - and while many media pundits are excited about the opportunities that could happen in places like native advertising or content marketing, the form, function and factor of advertising still does the exact same thing hat it has always done.

Adwords 104

Adwords Apple iPhone Loyalty 104

Small Business Mavericks

APRIL 21, 2011

Marketing today is a far cry different than it was in 1950, or 1980, or even in 2000. It’s the best search engine marketing money can buy. Article marketing – Article marketing is not dead. Press releases – Write and publish a press release online every time your company does something remarkable.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Sprout Social

APRIL 19, 2017

ROI has always been one of the most debated topics in the marketing department. The direct link between social media and a new customer might not always be as direct as a Google Adwords or media buying campaign. The problem is some marketers aren’t sure how or where to start when it comes to proving the value of social.

Social Media 106

Social Media How To ROI Hashtag 106

Small Business Mavericks

APRIL 28, 2011

So I suppose they had the money to buy the struggling social bookmarking website. They’ve already been a big part of two other Internet companies that achieved superstar status – PayPal and YouTube. Unloads Delicious Yesterday, the Internet’s largest has been – Yahoo! How about YouTube? a long, long time ago.

Delicious 156

Delicious Yahoo Social Bookmarking Case Study 156