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Chanel’s Social Media Strategy: Fashioning Engagement Via Online Platforms

Keyhole.co

Analysis of Chanel’s social media accounts If you look at Chanel’s social media platforms, you’ll notice the brand has retained their traditional luxurious appeal while simultaneously being very modern in their engagement with audiences. Here are some features of Chanel’s marketing strategy: 1. Here are some of them: Chanel Beauty: 6.1

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Swipe-up no more! Say Hello to Link Stickers

Ignite Social Media

The Swipe Up feature was clearly designed so that with Instagram stories, business organizations and communities could leverage it to drive traffic, engage with their community and advertise their businesses more efficiently. It must be verified. And at least 10,000 followers. AFTER: Link Stickers.

Posterous 155
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Social Media Marketing 101: What Every Smart Social Media Manager Needs to Know

agora pulse

New to the world of social media marketing or just need to ensure you’ve got the basics down? Here’s your informative walk-through of social media marketing. There are so many platforms to use—Facebook, Instagram, LinkedIn, Pinterest, Twitter, YouTube, and so on. Which social media platforms will you be using?

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Social Networking Stats: Twitter’s US Mobile Ad Revenues Top Facebook’s, #RLTM Scoreboard

The Realtime Report

Posterous: 3.9 Twitter takes the lead over Facebook in US mobile advertising revenues in 2012, according to the latest eMarketer forecast. .” ” Both companies earn significantly less mobile revenue than those with more established mobile platforms, like Google and Pandora. million in the US market.

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What the Elimination of Facebook’s 20% Text Rule Really Means

Ignite Social Media

On June 8, Facebook eliminated a long-standing rule that prevented ads with more than 20% text to run through their platform. Advertisers used a grid tool to test images in a 5×5 grid. Keep in mind, the following examples are exceptions to the policy: Movie posters. Then we read the fine print…. Book covers. Album covers.

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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Big brands don’t seem to like SMS as a marketing media.

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Swipe-up no more! Say Hello to Link Stickers

Ignite Social Media

The Swipe Up feature was clearly designed so that with Instagram stories, business organizations and communities could leverage it to drive traffic, engage with their community and advertise their businesses more efficiently. AFTER: Link Stickers.