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Twitter Advertising Review: Not Ready For Primetime

Jason Yormark

I have had the luxury of having quite a bit of experience watching an ad platform evolve from the ground up having been at Microsoft Advertising in the launch days of adCenter. It’s not an easy task to build a platform to accomodate that much data and users.

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A Beginner’s Guide to Microsoft (Bing) Ads in 2023

Hootsuite

Well, they go by Microsoft Ads now and they definitely shouldn’t be an afterthought. While Google remains king of search with the vast majority of the market share (it’s become a verb, after all), Microsoft Ads are in second place. Why use Microsoft Advertising (formerly Bing Ads)? Remember Bing Ads?

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The Time Is Now For Small Businesses To Grab More Customers

Jason Yormark

To succeed at building small business marketing strategies , you have to find a reliable way to bring in low-cost leads. Online marketing strategies are an excellent avenue for small businesses because they’re cost-effective and easy to measure. For many small businesses, the barrier to entry is cost.

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Could AT&T kill the iPhone Brand?

Buzz Marketing for Technology

As a result, the sales of the Google Android OS-based smartphones have surpassed the sales of the Microsoft Windows Mobile-based handsets around the world. which cost a Best Buy employee his job for posting it. Tags: Advertising Buzz Marketing Innovation Mobile. But I don’t care either.

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10 Best in Class Brands on LinkedIn

Social Media Strategies Summit

7 Microsoft Customers Share Their Journey with Gaming. Gaming gets a bad reputation, but Microsoft used the video above to shift that perspective. The video depicts how children with limited mobility have used Microsoft games as an educational and social building tool. 9 Toyota Shares a Feel-Good Holiday Video.

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Apple: A Case Study in Why Brands Should Control Their Stories

Waxing UnLyrical

The iPad was going to save publishing and advertising. Advertisers claimed people would finally interact with ads and Apple would charge a bundle for these. Advertisers forget we like ads on our terms, not theirs. For example, it costs only $14 to buy $1 of profits from Apple. And recently Apple has been striking out.

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4 Reasons Google Bought Wildfire

Convince & Convert

You may recall that Facebook never signed a deal with Google to incorporate behind-the-password activity into Google, which is why Facebook activity doesn’t show up in Google much, and also why the Facebook/Microsoft (Bing) alliance was theoretically a counter-balance. Why let an entire, parallel industry spring up?”

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