Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 165

Social Media Tumblr Authentication comScore 165

Buzz Marketing for Technology

OCTOBER 5, 2011

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! I presented at Advertising Week and that is the exact topic I wanted to drill into – How to be relevant by using real-time data about your audience!

Quantcast 188

Quantcast Data comScore Microblogging 188

Adam Sherk

DECEMBER 12, 2011

But many still find it lacking so a number of companies have stepped in to try to fulfill this need. Their Analytics offering provides advanced data for Page owners, and they recently partnered with ComScore to provide additional data and analysis. Clickable is a good solution for advertisers. Socialbakers. Please let me know.

Analytics 253

Analytics Tools Lithium Facebook 253

Proactive Report

FEBRUARY 23, 2011

Interview with Brian Solis: How Businesses Adapt to Social Media. If a company wants to move beyond intelligence and actually be engaging on a social network, it has to do two things. Read the Interview >> Tips for Getting the Most From Social Media Interns. Internet sites and advertising networks.

Social Media 75

Social Media News comScore Strategy 75

The Social Media Incubator

NOVEMBER 8, 2012

The Internet research marketing company, comScore, announced their data for the most visited websites and Pinterest attracted approximately 25.3 million visitors while breaking through to join the top 49 in ranks this past September, continuing on in this online social media marketing frenzy. Why Pinterest?

comScore 132

comScore Crowdsourcing Loyalty Fashion 132

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. Social networking sites now account for one out of every five ads people view online. Much more so than advertising. We are immune to advertising.

Social Media 58

Social Media comScore Brands Loyalty 58

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. Social networking sites now account for one out of every five ads people view online. Much more so than advertising. We are immune to advertising.

Social Media 53

Social Media comScore Brands Loyalty 53

Sprout Social

OCTOBER 5, 2016

One of the better avenues to help personalize your brand is social media. With audiences becoming more hyper-focused, brands are seeing success on social by providing user-generated content. For marketers who aren’t seeing much interaction or social media engagement , it might be time to consider user-generated content.

Content 111

Content comScore Wiki Social Networking 111

Proactive Report

MAY 6, 2010

Q1 of 2010 shows an even bigger jump Newspaper companies drew unprecedented 74.4 Small wonder then that the media outlets are pushing their journalists to provide content for their websites. Does it have links to all your social media content? I’m leading the a workshop on social media and PR strategies.

Press Release 109

Press Release comScore Case Study Nielsen 109

Sprout Social

MAY 10, 2019

According to Alexa rankings of the top 500 sites on the web, YouTube is second only to its parent company, Google, which is perhaps not surprising, but even more impressive when you consider the fact that it’s beating out Facebook, top Chinese search engine Baidu and Wikipedia, just to name a few. 3. Millennials prefer YouTube over TV.

YouTube 111

YouTube Strategy B2B Marketing 111

Proactive Report

MAY 6, 2010

Q1 of 2010 shows an even bigger jump Newspaper companies drew unprecedented 74.4 Small wonder then that the media outlets are pushing their journalists to provide content for their websites. Does it have links to all your social media content? Images and video web-ready and search optimized?

Web 2.0 101

Web 2.0 Press Release comScore Nielsen 101

Convince & Convert

MARCH 17, 2016

They provide another voice for your company with no agenda or ulterior motive. When it comes to social media, user-generated videos offer tremendous potential for shareability. Social media also provides the perfect platform for creating fun competitions and contests. Here’s where user-generated videos come in.

Video 60

Video UGC Content comScore 60

Akamai Marketing

FEBRUARY 9, 2011

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. While the report doesn’t directly address much about social media, it does make a case for some strategic choices that may impact your social media campaigns.

comScore 156

comScore Review Klout Marketing 156

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Really, the biggest unfortunate investment of social media is that it’s often a thankless job. There was only one occasion when the users were able to make a lasting impression on the social news site. However, I’ve been concerned about paid social media services corrupting the integrity of this type of medium.

Digg 100

Digg Social Media Upcoming Ustream 100

Buffer Social

JULY 27, 2016

Snapchat, a platform built on short ephemeral messages, seems destined to become a long-lasting social media powerhouse. I’ve done some thinking about what this new addition means to Snapchat content and the future of the social network. These days, content on social media has a very low shelf life.

API 40

API Marketing comScore Video 40

Hootsuite

SEPTEMBER 10, 2019

Great social media research skills can help boost your reputation as an expert in your field. In this guide, you’ll learn seven effective ways to conduct social media research for professional, accurate content. Social media research tips and best practices. Search for embeddable social media posts.

Research 111

Research Social Media HootSuite Tips 111

Koka Sexton

NOVEMBER 2, 2008

A Top 10 online newspaper destination (comScore, March 2008), the site links news from 50,000 sources to 360,000 lively user-generated forums. Topix also works with the nation’s major media companies to grow and engage their online audiences through forums, classifieds, publishing platforms and RSS feeds.

Foursquare 40

Foursquare comScore CoTweet CoTweet 40

Diva Marketing Blog

JUNE 17, 2009

girlfriend you might be thinking not another social media thing to add to my running list. Held weekly, Tuesdays from noon - 1p, #socialmedia explores issues about social media marketing. The focus this week was on the "hidden demographics" of social media like bebe boomers, women etc. TweetChats.

comScore 40

comScore Social Networking Social Media Flickr 40

Koka Sexton

JANUARY 24, 2009

A Top 10 online newspaper destination (comScore, March 2008), the site links news from 50,000 sources to 360,000 lively user-generated forums. Topix also works with the nation’s major media companies to grow and engage their online audiences through forums, classifieds, publishing platforms and RSS feeds.

Web 2.0 45

Web 2.0 Foursquare WordPress RSS 45

Hootsuite

MARCH 2, 2020

Together, they’ll give you a sense of how Pinterest’s user stats compare with other platforms, which advertising tools drive the best ROI, and what’s trending in search. See how Pinterest stats measure up against other social media networks and beyond. It’s the only social platform to crack the top ten. contenupgrade].

Statistics 145

Statistics Marketing HootSuite Advertising 145

Koka Sexton

JANUARY 24, 2009

A Top 10 online newspaper destination (comScore, March 2008), the site links news from 50,000 sources to 360,000 lively user-generated forums. Topix also works with the nation’s major media companies to grow and engage their online audiences through forums, classifieds, publishing platforms and RSS feeds.

Web 2.0 40

Web 2.0 Foursquare WordPress RSS 40

Bill Hartzer

FEBRUARY 8, 2010

Across the Internet, in news, blogs, tweets and other social media , millions of people are talking about major brands. The volume and character of this buzz are predictors and influencers of brand performance; these exposures “count” in the real world, sometimes even more than the advertising-derived exposure typically measured.

News 110

News Report Social Media Reputation 110

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” 500 companies use at least one major social media platform.

Social Media 207

Social Media ROI B2B Marketing 207

Convince & Convert

APRIL 26, 2012

date was yesterday, called Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing. Lee: Yeah, that’s from Comscore. space is not only competing against other companies that are creating. strategy consulting practice in the last company that I was in.

Social Media 134

Social Media SEO Retail Conference 134

The Realtime Report

AUGUST 20, 2012

In July 2012, 85% of Americans with online access watched online videos, according to new research from comScore. According to comScore, over 20% of all videos viewed online in July were ads, totaling 9.6 Is your company advertising via online video? online population of 184 million watched a total of 36.9

comScore 175

comScore Video YouTube Research 175

Convince & Convert

MAY 29, 2018

Are you thinking about marketing with video in social media, but not sure which platform will get you the best results? comScore ]. ” You’ll begin to realize that serious weekly or monthly reach goals are hard to achieve without advertising. 3 Reasons Video Advertising Rocks. Wordstream ].

Platform 150

Platform Campaign Video YouTube 150

Bill Hartzer

DECEMBER 14, 2009

But many have criticized Goldman Sachs CEO and spokesperson Lloyd Blankfein for statements published in the November 8 edition of the UK’s Sunday Times in which Blankfein claimed the company was “doing God’s work.” According to BusinessWeek, Domino’s had become “the latest company to learn how quickly a brand can be tainted in a Web 2.0

comScore 151

comScore Real Estate Banking Handbook 151

Webbiquity SMM

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. 71% of companies now have a presence on Facebook.

Statistics 190

Statistics Research Social Media B2B 190

Atom Thought

APRIL 22, 2010

Comscore 2009). Candidates do not restrict their job search to job portals but also social media. Showcase your company through a multimedia enabled microsite Free. Brand Advertising with engagement and performance parameters(cannot reveal more as of now) and. is still number 3 in terms of traffic share.

Repository 145

Repository comScore Price LinkedIn 145