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How to use YouTube Analytics to optimize your video performance

Sprout Social

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Engagement Reports.

Analytics 142
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How Short-Form Video Alters Marketing Evaluations

Jon Loomer

I had to overcome so much of what I thought I knew about marketing and advertising to do it. Throughout this pivot, it’s become obvious to me that there are so many “old school” marketers and advertisers who just don’t get it. They were inspired to buy something from me because of my videos.

Video 200
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7 Top B2B Social Media Trends

Oktopost

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs.

B2B 117
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Are You About To Lose Your YouTube Presence?

Small Business Mavericks

» Are You About To Lose Your YouTube Presence? A nasty rumor is spreading, according to WebProNews , that YouTube is considering paying celebrities to provide video content channels. A nasty rumor is spreading, according to WebProNews , that YouTube is considering paying celebrities to provide video content channels.

YouTube 79
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How to Make Money on Social Media: Tips for Brands and Creators

Hootsuite

Affiliate marketers share links to products or services and earn commissions when someone buys through that link (or via unique coupon code). When posting content that features affiliate products, be honest and let your audience know you’ll earn a commission if they buy. YouTube Partner Program. sponcon. ). Snapchat Store.

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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. Buying a bag of apples at the grocery store is an expense; planting an apple tree is an investment. Photo credit: DIY Marketers. Like a blog, each social media account is an appreciating asset.

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Paid Social Media for B2B: Strategies that Get Results

Oktopost

Once you know what your audience is looking for online, you can help them find it easier by tailoring your ads to entice them to buy your products. The Google Display Network (GDN) is the largest advertising network on the internet. Seven out of 10 B2B buyers watch YouTube videos before purchasing.

B2B 136