Ignite Social Media

MARCH 23, 2020

We also sampled some of our clients’ costs for paid advertising and we’re finding that cost is down and efficiency up. If this is a good time for you to learn about TikTok, join our free 30-minute TikTok for Marketers webinar on March 24 th at 1:00 Eastern. Turn off your media buys if you’re not sure. This is happening a lot.

Social Media 175

Social Media CPM CPC Sample 175

Oktopost

MARCH 10, 2022

I believe in the power of brand, I know that familiarity and consistency breeds trust, and I don’t buy into the notion of awareness being of lower strategic importance than demand as an objective. How to Measure ROI in Social Media. How to Calculate Social Media (Formula). Why Measure Social ROI.

ROI 174

ROI B2B Social Media Brands 174

Sprout Social

FEBRUARY 7, 2024

In this article, we’ll provide an overview of the TikTok promotion advertising tool, review the pros and cons and guide you on leveraging it in your TikTok marketing strategy. First launched in 2021, TikTok Promote is an in-app advertising feature that allows users to quickly boost their content and turn their organic videos into ads.

Overview 115

Overview Cost Campaign Organization 115

Pam Moore

AUGUST 31, 2018

However, you just can't seem to get the budget approval nor the buy-in you need to be successful? Replay of a webinar I recently hosted with 3 Easy Steps to Get Your Social Media Budget Approved and Boss on Board with Your Plan ( grab a seat to the replay ). Ever feel as if your boss, c-suite and colleagues just don't “get it?”

Social Media 147

Social Media Training Startup Team 147

Jon Loomer

FEBRUARY 16, 2017

I care more about building a long-term relationship with people who will buy later to squeezing every last dollar out of my audience for a current promotion (potentially at the expense of sales later). But you, as a hypothetical potentical customer, may not be ready to buy right now. Free Webinar. It’s not my style.

Products 143

Products Training Groups Groups 143

Jon Loomer

MAY 5, 2016

Not everyone who knows you is ready to buy. I write only about advanced Facebook advertising topics for advanced Facebook advertisers. My content shouldn’t be particularly helpful to new advertisers or those not interested in spending money on ads. Not everyone in your audience knows you. And they do!

Strategy 126

Strategy Facebook How To Advertising 126

Jon Loomer

SEPTEMBER 30, 2020

Let’s take a closer look at what this means, how it will impact your advertising, and what you can do to prepare. Historically, Facebook reports conversions attributed to advertising that occur within 28 days of clicking or 1 day of viewing (and not clicking) your ad. How Will This Impact Your Advertising?

Facebook 146

Facebook Privacy Advertising Report 146

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs.

B2B 117

B2B Trends Social Media UGC 117

Ignite Social Media

JULY 15, 2022

But this year, it’s working towards improving the overall experience for both users and brands or advertisers. . In March of this year, eMarketer hosted a TikTok Commerce 2022: Strategies for Success webinar. Users who click on an item in a card will be shown a swipeable instant gallery page through which they can browse and buy items.

Affiliate marketing 91

Affiliate marketing Instagram Platform Feed 91

Ignite Social Media

MARCH 25, 2021

I didn’t really know what it was, what it would sell exactly, or who would buy it, but the concept felt right. Paid advertising on social media was still 4 years away. I sat down with a friend to flesh it out and then brought it to my business partners in the advertising agency for which I worked. So we were very early.

Social Media 172

Social Media Advertising Team Hubspot 172

Jon Loomer

FEBRUARY 16, 2017

I care more about building a long-term relationship with people who will buy later to squeezing every last dollar out of my audience for a current promotion (potentially at the expense of sales later). But you, as a hypothetical potentical customer, may not be ready to buy right now. Free Webinar. It’s not my style.

Products 102

Products Training Groups Groups 102

Pam Moore

AUGUST 22, 2018

Let’s get together and let me show you or your social media team on a FREE WEBINAR ” Three Easy Steps to Get Your Social Media Budget Approved and Your Boss OFF Your Back! On this webinar I will teach you: 3 easy steps to create a plan that earns the approval and buy-in fast. Sign up for the live webinar here.

Social Media 94

Social Media Startup Training Team 94

Oktopost

MARCH 15, 2021

Social Advertising and Video. Year after year, social advertising keeps growing. Virtual events, webinars, and live streams can bring audiences together to learn about your products and how to use them. As a result, you might see your campaigns shift more and more toward top-of-the-funnel content.

B2B 139

B2B Social Media Strategy LinkedIn 139

Waxing UnLyrical

JUNE 5, 2018

By attending webinars, reading blogs & staying up on best practices, youll be armed w/ info you need #measurepr. In April, Kami Huyse joined as the guest host to discuss measuring the success of paid advertising for nonprofits with Jasmine Cordew of Whole Whale. You just have to start at the beginning and learn as you go.

Hosting 140

Hosting Creative Commons Analytics Case Study 140

Jon Loomer

MARCH 23, 2017

Use Case: Promoting a Webinar. So when promoting a webinar, for example, I’ll focus only on those people who visit my website most frequently. First, the obvious reason: People who know me best are most likely to buy. I also host a near-monthly free webinar called Keys to Success. Target Those Who Messaged a Page.

Facebook 156

Facebook Training Video URL 156

Jon Loomer

APRIL 27, 2017

You worry that no one will buy. This was a big pivot for me, after focusing exclusively on Facebook advertising for the past several years. And when I wrote about Facebook, it could be about personal use, privacy settings, basic marketing or advertising. I conducted my weekly PHC – Elite webinar at 2pm.

Communities 133

Communities Price Groups Groups 133

Pam Moore

AUGUST 22, 2018

Let’s get together and let me show you or your social media team on a FREE on-demand WEBINAR ” Three Easy Steps to Get Your Social Media Budget Approved and Your Boss OFF Your Back! On this webinar I will teach you: 3 easy steps to create a plan that earns the approval and buy-in fast. Watch the webinar replay here.

Social Media 60

Social Media Startup Training Team 60

Convince & Convert

MARCH 6, 2017

They’ll be joining Talkwalker on Thursday, March 16th at 8am PT/11am ET for a webinar that you do not want to miss! Samantha and Jonny are going to dive DEEP in this webinar, but here are a few reasons why measurement remains elusive for many social media marketers: 1. Buying something? We Don’t Know What to Measure.

Social Media 117

Social Media NGO ROI Sentiment 117

Pam Moore

DECEMBER 7, 2017

It is content that delivers value, context and inspires the reader, viewer or listener to open, click, read, listen, share and even buy from you. Content that Converts to Sales On-Demand Webinar. 2018 Influencer Marketing Trends and Best Practices On-Demand Webinar . Content Marketing Editorial Calendar Template for 2018.

Template 167

Template Templates Trends Content 167

Pam Moore

AUGUST 3, 2016

You can’t argue with the fact that Facebook owns Instagram and features such as the advertising platform are integrated. Marketers don’t have to go to a 2nd platform for advertising on Instagram. Facebook advertising platform. Facebook Advertising Foundations: Do These 5 Things Before Spending a Dime .

Instagram 60

Instagram Advertising Comparison Training 60

Webbiquity SMM

JUNE 25, 2012

online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. Buying a bag of apples at the grocery store is an expense; planting an apple tree is an investment. Photo credit: DIY Marketers.

Social Media 170

Social Media Vimeo Content Hubspot 170

Pam Moore

AUGUST 31, 2018

However, you just can't seem to get the budget approval nor the buy-in you need to be successful? Replay of a webinar I recently hosted with 3 Easy Steps to Get Your Social Media Budget Approved and Boss on Board with Your Plan ( grab a seat to the replay ). Ever feel as if your boss, c-suite and colleagues just don't “get it?”

Social Media 60

Social Media Training Startup Team 60

Ignite Social Media

JULY 18, 2016

Twitter actually wanted $1M for them but didn’t provide advertisers with any information on impressions or engagement. Adweek tracked 14 brands buying these lenses in these last 5 weeks, which sell for $275,000 to $750,000 each, depending on the day. If Not, We’ve Got a Free Webinar for You. Are You Chatbot Literate?

Hosting 60

Hosting Conversation Social Media Twitter 60

Pam Moore

FEBRUARY 24, 2018

I covered Mark’s announcement and what you can do about it in these two blog posts and webinars: Facebook News Feed Changes 101: What You Need to Know For Your Business. I didn’t need to buy into the fake Instagram followers, fake comments or engagement. You don’t expect free advertising. Chances are you would not.

Feed 167

Feed Feedly Metrics News 167

Razor Social

MARCH 14, 2016

S for subscribers and social retargeting – Most people arriving on your site won’t buy your products or services immediately, so you need to capture their details. If they buy this, they may be offered another product. If they don’t buy it, then they are retargeted with ads on Facebook.

Conversation 72

Conversation Content How To Buy 72

Akamai Marketing

SEPTEMBER 10, 2013

And it sounds so much easier than say, simply buying an ad. If you’re interested in hearing more about motivations in marketing, I’m holding a free webinar on September 19 at 9AM PST. Today, your tribe, you’re most excited and passionate supporters can be inspired to do your marketing for you.

Cost 161

Cost Crowdsourcing Smart Phone Apple 161

yMarketingMatters

FEBRUARY 8, 2018

I have read nearly every blog and article out there, and attended Facebook discussions and webinars by so many experts in the industry from John Loomer , Josh Constine (Techrunch), Fortune , Mari Smith , to Mike Stelzner from Social Media Examiner , and many more. And if you haven’t invested in Facebook advertising, START NOW!

Feed 145

Feed Feedly News Facebook 145

Kikolani

FEBRUARY 23, 2016

If you’re selling an information product about optimizing Facebook Ads and you’re trying to get people to sign up for your webinar or lead magnet, make sure your audience spends money online and invests in business purchases (ideally, they buy business marketing products). If you buy their core product they.

Facebook 72

Facebook Template Templates How To 72

Webbiquity SMM

JUNE 25, 2012

online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. Buying a bag of apples at the grocery store is an expense; planting an apple tree is an investment. Photo credit: DIY Marketers.

Social Media 176

Social Media Content Vimeo Marketing 176

Jon Loomer

MAY 18, 2017

They haven’t attended a webinar. They’ve attended my webinars. I never want you to buy something you can’t afford. Have you checked out my free webinar? PHC – Elite is my community specifically for advanced Facebook advertisers. And the webinars with slides keep me organized and on task.

Discount 156

Discount Price Training Communities 156

Pam Moore

JULY 18, 2016

” The days of hiring an SEO company to simply throw up some text on a virtual page, buy some junk links and watch the sales come in, are over and done. Free webinars: We are also launching a series of webinars and training opportunities to dig even deeper. You Are the Media: 10 Reasons You Need a Blog (episode 111).

Template 60

Template Templates Policies Advertising 60

Hootsuite

NOVEMBER 14, 2022

Affiliate marketers share links to products or services and earn commissions when someone buys through that link (or via unique coupon code). When posting content that features affiliate products, be honest and let your audience know you’ll earn a commission if they buy. An online webinar or livestream presentation. sponcon. ).

Social Media 112

Social Media Brands Tips Affiliate marketing 112

Webbiquity SMM

MAY 10, 2011

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase. Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Pam Moore

NOVEMBER 21, 2018

Why do advertisers love engagement? I asked them a simple question… “How many of you are engaging with content from brands you want to buy from on a regular basis on Facebook.” Register for and listen / watch our free webinars? Think about it. The more content that gets seen, the more ads that can display.

Metrics 60

Metrics Engagement Social Media Training 60

Pam Moore

NOVEMBER 21, 2018

Why do advertisers love engagement? I asked them a simple question… “How many of you are engaging with content from brands you want to buy from on a regular basis on Facebook.” Register for and listen / watch our free webinars? Think about it. The more content that gets seen, the more ads that can display.

Metrics 60

Metrics Engagement Social Media Training 60

Hootsuite

MAY 15, 2023

Over half (53%) are more likely to buy from brands who offer customer service via chat. And, unsurprisingly, 94% of people say positive customer service makes them more likely to buy from you again. Plus: Drafts, a visual calendar planner, built in advertising options, and more. It can be as simple as a Google Drive folder.

Social Media 92

Social Media HootSuite Guidelines Marketing 92

Small Business Mavericks

APRIL 21, 2011

It’s the best search engine marketing money can buy. Pay per click advertising – For a quick response, spend your money on PPC. 3 Ways A Blog Helps You SEO-Wise » How To Promote Your Business In 2011 When it comes to promoting a small business, you have to prepare for changes. Update your blog daily.

Small Business 161

Small Business Press Release Social Bookmarking How To 161