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Does your brand take bloggers seriously?

Sherrilynne Starkie

Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers. Blogs offer direct opportunities for brands including banner, text and native advertisements, sponsored content and product reviews.

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Apple: A Case Study in Why Brands Should Control Their Stories

Waxing UnLyrical

The blogosphere and social media networks would go nuts with rumors and buzz about new products. The iPad was going to save publishing and advertising. Advertisers claimed people would finally interact with ads and Apple would charge a bundle for these. Advertisers forget we like ads on our terms, not theirs.

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The Importance of Guest Blogging

Ari Herzog

Want to discover a whole new dimension to yourself and the way you write/publish content? 3: Advertise yourself. Some bloggers that I met on the blogosphere have a fantastic and unique style, and it’s often through guest posts that I find their blogs. When you guest post on a popular blog, people get to know you.

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Marketing Beyond The Blog Buzz

Diva Marketing Blog

Within the past week three people from three different industries (advertising, internal branding and higher education) asked me to contribute to posts they were writing about blogs. . Easy to maintain, update & publish website. Plus 1 Bonus : If you do nothing else – read blogs & monitor the blogosphere.

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10 Simple Things You Can Do To Improve Your Blog Posts

Kikolani

“Quality over quantity” is one of those sayings that gets thrown around a lot, but when it comes to content publishing and marketing, they are truly words to live by. It’s fairly easy to write out a post, scan over it, and then click “Publish” – especially when you’re busy and short on time. Change Your Design.

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The Yellow Pages Equal Spam

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking The Yellow Pages Equal Spam Written on July 11, 2009 by Justin Levy in advertising , marketing , permission marketing 9 Comments - Leave a comment! Trust me, I get called every year at Caminito whether I want to buy advertising space.

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Busting Facebook’s Most Widespread Myth

Convince & Convert

No need for a lengthy definition here; this is simply reach obtained through paid means, such as promoted posts and advertisements (Sponsored Stories). This metric is relevant if you publish every day and publish the same number of posts every day. Paid Reach. Paid reach can come from fans or non-fans. Total Reach.

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