Dave Fleet

JULY 18, 2011

Companies like AT&T (rated highly for social support by Forrester ) and BlackBerry (disclosure: client) have been successful at developing highly active support forums where customers interact with and help each other. Your social media activities will naturally let you identify your most active users and your biggest fans.

Tips 353

Tips Social CRM Reputation Knowledge Base 353

Dave Fleet

JULY 5, 2010

In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. They’ve also made some interesting moves towards drawing a line between social media activity and business results with the introduction of their Audience product. Acquired by. Jive Software.

Sysomos 334

Sysomos Alterian Filtrbox Attensity 334

Hootsuite

SEPTEMBER 7, 2021

Social CRM (customer relationship management) is becoming the expected standard for businesses of all sizes. Brands can no longer afford to use social media in isolation. The valuable insights gleaned from social interactions need to be available to all departments. What is social CRM? 5 social CRM tools.

Social CRM 128

Social CRM Strategy HootSuite Microsoft 128

SocialFish

APRIL 5, 2011

Avectra –We’re working with Avectra on an ambitious project to explore the implications of Social CRM for associations. We’ve been consulting with them on Social CRM trends and applications, we held an in-person group discussion with association executives who are on the front lines of these changes.

Review 150

Review Social CRM Module Consultant 150

Sprout Social

AUGUST 25, 2022

Manage up to five social profiles. Scale engagement with tasking and social CRM tools. Manage up to 10 social profiles. Paid social reporting for Facebook, Instagram, Twitter and LinkedIn. Message spike alerts for increased activity. . $89 per user/month billed annually (or $99 month-to-month).

Social Media Management 124

Social Media Management Cost Social Media Price 124

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Marketing Charts ).

Social Media 245

Social Media B2B Marketing SEO 245

agora pulse

MAY 8, 2019

In 2016, a study by SocialFlow analyzed over 3000+ Facebook pages and their activities. Also, find out when your followers are most active and post your content at those times. . You can leverage AgoraPulse’s Social CRM feature to find them. Accordingly, create more posts similar to those. Post Video Content.

Organization 128

Organization How To Hubspot Feed 128

Janet Fouts

JANUARY 28, 2018

Why social media scheduling is necessary – and what to look for: The most obvious reason why you need scheduling is that it saves you quite a bit of time – but also the fact that you can’t always be online, posting updates around the clock. But, not just any social media scheduling tool will do. Monitoring/ social media listening.

Social Media 217

Social Media Tools Marketing Collaboration 217

Social Media Network Marketing

OCTOBER 15, 2010

Tying this invaluable data into a CRM solution generates sales leads, ideas for product direction and strengthens a company's image and brand. Opinionated social networking users become a virtual focus group, praising or complaining about a company's offerings, and coming up with suggestions for improvements or new products or brands.

Social Media 101

Social Media Social CRM Repository Wiki 101

Convince & Convert

JULY 31, 2012

This gives Google an end-run way to get Facebook and Twitter and Pinterest and Linkedin activity signal into the Google search algorithm, since they’ve been unable to keep that stream alive via biz dev deals.

Google 164

Google Adwords Software Social Media Management 164

Akamai Marketing

DECEMBER 22, 2011

I’m putting my Carnack hat on and writing down the trends I see in social media for 2012. Social CRM: I predict in 2012, I think we’re going to see an increasing attempt to translate digital profiles back to a customer. What should businesses plan for in 2012 and what should they be looking for?

Social Media 217

Social Media Trends Smart Phone ROI 217

SocialFish

SEPTEMBER 9, 2010

Personalized corporate website based on social data. Thriving advocacy program: customers are actively selling on your behalf. Anticipation of prospects and customers using Social CRM technology. Supply chain is influenced by social data in real time.

Social CRM 176

Social CRM ROI Collaboration Social Media Management 176

Buffer Social

NOVEMBER 14, 2018

“It means we don’t have to start from scratch with every conversation on social. .” We even have a mechanism for surprising and delighting our followers that anyone on our social team can activate as they see fit.” “We treasure this information,” Whitney said.

Social Media 111

Social Media Hotels Marketing Social CRM 111

Razor Social

JUNE 1, 2017

Unlike other social networks, LinkedIn doesn’t support a lot of third party tools but there are still ways to speed up some of your key activities, such as finding the right leads, gathering customer data, building connections, and kickstarting your sales process. I can export them and do other things for a small monthly fee.

LinkedIn 111

LinkedIn Tools Social CRM Widget 111

Twist Image

FEBRUARY 18, 2012

makes sense as a sort of mini-platform (a quick contest or to test out a new product innovation), but ownership of the direct relationship will become an increasingly important element to maintain as Social CRM becomes a much more prevalent part of the marketing equation. online social network. social crm.

Social Media 108

Social Media Yahoo Social CRM Data 108

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0

Social Media 123

Social Media Social CRM Strategy Consultant 123

Firebelly

NOVEMBER 15, 2012

Of course, this didn’t work on an audience of people who do social media for a living (ice to eskimos, people), especially from a company that sells social CRM software. . So going for activity is just one measure. Happy Endings & Lessons Learned. You can’t PR-spin your way out of problem.

Social Media 241

Social Media Hotels Retail Airlines 241

Sprout Social

APRIL 20, 2017

Access to contact details, message history and social CRM tools within the Facebook Contact Views enable teams to engage personally. This gives teams visibility into the activity on their paid social efforts so they can quickly respond to customers who engage with their ads. Getting Started with Ad Comments Inside Sprout.

Comments 53

Comments Facebook Social CRM Collaboration 53

Twist Image

APRIL 17, 2012

A social business is a sharing business. The bigger consulting firms are getting all hot and bothered by the notion of social business. We've gone from social media to social CRM and then straight to social business. Move from social media tactics to a philosophy of sharing. social business.

Wiki 102

Wiki Hotels Social CRM Retail 102

Techipedia: Tamar Weinberg

JANUARY 26, 2011

The background of their site indicates that their Twitter presence alone is being manned by 5 employees (more seem to be active on their Twitter account, so their background may need to be updated), but they’re lost about how to really reply at all. Social media is about real engagement and truly connecting with people.

Findability 201

Findability Domain Name Policies Social CRM 201

Sprout Social

DECEMBER 8, 2016

For consumers, Instagram enables them to tag their location, join a communal conversation through hashtags and visually share their daily activities and interests. When responding to users on social media, context is everything. Instagram empowers brands to distribute compelling media in a way that tells a story and engages consumers.

Engagement 40

Engagement Instagram Avatar Social CRM 40

Net-Savvy Executive

MARCH 15, 2011

This is perhaps the least consistently applied label, but whatever you call it, measuring and analyzing online content looks increasingly distinct from measuring online activity (the analytics view). But wait, there's more! We're inventing new terms faster than old terms fade away, and the boundaries are anything but clear.

Analysis 75

Analysis Social Media Radian6 Social CRM 75

Social Media Network Marketing

MAY 31, 2010

Tying this invaluable data into a CRM solution generates sales leads, ideas for product direction and strengthens a company's image and brand. Opinionated social networking users become a virtual focus group, praising or complaining about a company's offerings, and coming up with suggestions for improvements or new products or brands.

Social Media 62

Social Media Social CRM Reputation Widget 62

Koka Sexton

JANUARY 14, 2013

I started connecting the dots between the early adopters of Twitter and my LinkedIn network and seeing that instead of just building a bunch of connections I was able to follow the real time activities of my friends and prospects/customers through their social streams. ” Wais Asefi, CEO, Textmunication.

B2B 92

B2B Social CRM LinkedIn Class 92

Pixlee

JANUARY 19, 2017

64% of customers will not only value online reviews, but will actively seek them out before making a purchasing decision. 39% of professionals use social media monitoring tools (like Pixlee’s Social CRM ) to find influencers. UGC-based ads get 4x higher click-through rates and a 50% drop in cost-per-click than average.

UGC 41

UGC Content Loyalty Travel 41

Convince & Convert

MAY 13, 2010

Social media isn’t inexpensive, it’s different expensive. (I I think Charlene Li may have coined this one) The goal of social media is to turn customers into a volunteer marketing army. Activate your fans, don’t just collect them like baseball cards. Social media allows big companies to act small again.

Social Media 151

Social Media Strategy Social CRM Consultant 151

Convince & Convert

AUGUST 2, 2010

I’ll be talking about brand community strategy and how to activate your audience. &# The Facebook Success Summit Answers That Question, And A Lot More For one ridiculously low price of $297 (for now) , you get access to 22 Webinars about every facet of Facebook success.

Facebook 121

Facebook Social CRM Consultant MySpace 121

Convince & Convert

FEBRUARY 24, 2010

I developed 6 new requirements that all social media savvy, marketing-centric organizations need to have. Why Social Media Makes Everything About Marketing View more presentations from Jay Baer. Active Listening Social media doesn’t create negativity about your brand, it puts a magnifying glass to it.

Compete 115

Compete Conference Organization Social CRM 115

Webbiquity SMM

MAY 10, 2011

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. Integrate social media activities with your CRM system. An active and helpful support forum?

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

FEBRUARY 23, 2010

But, figuring out which of these is the primary reason you’re active in social media, and how to allocate resources accordingly is going to be a major issue, as norms, software, and staffing around each approach are starting to diverge. link] > @jaybaer [link] Stephanie Wonderlin Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Strategy Social CRM Company 117

Bare Feet Studios

AUGUST 31, 2011

90% of active podcast listeners have taken an action (40% made a purchase) subsequent to podcast advertising #podstudy via Tom Webster. The really interesting apps these days are the ones that are integrating into CRM services , directly enabling a deeper understanding of what the customer wants and when and how to deliver it.

Social Media 71

Social Media Foursquare Discount Social CRM 71

Convince & Convert

FEBRUARY 10, 2010

Seems to me the better bet would be to get people to tell you if they are Facebook/Twitter users and if they want to hear from you there, rather than using a tool like this to essentially spy on people to see where they're active and then message them. link] Michael A.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Mindjumpers

JUNE 19, 2014

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. They offered exceptional concrete value to practitioners of social business intelligence: 1.

Research 194

Research Data Social CRM Wikipedia 194

Convince & Convert

FEBRUARY 5, 2010

link] Social Business Bank Option 1. What a great, active fan base ! Thought about putting the search box on your head, allowing users to search your brain!? No question! link] Warren Fick Wow. Let me add my couple cents: if you like your photo (I do, too) I think you should avoid #3. It makes your head look confined.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. How does social CRM differ from traditional CRM? Market interest has remained fairly strong since then. 1) Infusionsoft. .

Social CRM 195

Social CRM Tools Sample Samples 195

Convince & Convert

MAY 27, 2010

Flowtown Just Keeps on Getting Better Flowtown , the uber-awesome social anthropology tool that allows you to enter customers’ email addresses, and find out where they’re active on the social Web, has rolled out an amazing new integration with Wufo0 – the easy-to-use online form builder.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Convince & Convert

JULY 6, 2010

Most recently, Target partnered with Search Institute® to develop the ‘ Turn Summer Play into Summer Learning ’ series on its Facebook page, which provides parents with fun, weekly tips to help their child’s mind stay active during the summer with research on how it makes a positive impact on child development.

CSR 137

CSR Social Media Strategy Consultant 137