Techipedia: Tamar Weinberg

JANUARY 26, 2011

The background of their site indicates that their Twitter presence alone is being manned by 5 employees (more seem to be active on their Twitter account, so their background may need to be updated), but they’re lost about how to really reply at all. Of course, shared links on social networks also drive traffic.

Findability 201

Findability Domain Name Policies Social CRM 201

Koka Sexton

JANUARY 14, 2013

As a geek, I welcomed the idea that I could find a way to blend tech into my sales efforts and the first and easiest way was to leverage social media. Social networks open up an entirely new game for you to play and it’s a very profitable one. Another article asks Should your business invest in social CRM tools ?

B2B 92

B2B Social CRM LinkedIn Class 92

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0

Social Media 123

Social Media Social CRM Strategy Consultant 123

Social Media Network Marketing

MAY 31, 2010

As a result, those companies that use the strongest social CRM integrations should increase revenue; expand market share; improve their corporate image and, maybe, even fine-tune product development to offer items with the most wished-for features or capabilities. Reactions: Email This BlogThis!

Social Media 62

Social Media Social CRM Reputation Widget 62

Pixlee

JANUARY 19, 2017

65% of social media users from ages 18 - 24 evaluate information that is shared on social networks when making a purchasing decision. 64% of customers will not only value online reviews, but will actively seek them out before making a purchasing decision.

UGC 41

UGC Content Loyalty Travel 41

Bare Feet Studios

AUGUST 31, 2011

It summarizes a number of my social media friends and peers who have weaned themselves off this geo-location social network also known as a check-in service. We now have lots of data about how people behave on social networks and lots of good examples of campaigns and strategies that produce positive results.

Social Media 71

Social Media Foursquare Discount Social CRM 71

Convince & Convert

AUGUST 2, 2010

I’ll be talking about brand community strategy and how to activate your audience. &# The Facebook Success Summit Answers That Question, And A Lot More For one ridiculously low price of $297 (for now) , you get access to 22 Webinars about every facet of Facebook success.

Facebook 121

Facebook Social CRM Consultant MySpace 121

Webbiquity SMM

MAY 10, 2011

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. Integrate social media activities with your CRM system. An active and helpful support forum?

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

MAY 13, 2010

Social media isn’t inexpensive, it’s different expensive. (I I think Charlene Li may have coined this one) The goal of social media is to turn customers into a volunteer marketing army. Activate your fans, don’t just collect them like baseball cards. Social media allows big companies to act small again.

Social Media 151

Social Media Strategy Social CRM Consultant 151

Convince & Convert

FEBRUARY 24, 2010

I developed 6 new requirements that all social media savvy, marketing-centric organizations need to have. Why Social Media Makes Everything About Marketing View more presentations from Jay Baer. Active Listening Social media doesn’t create negativity about your brand, it puts a magnifying glass to it.

Compete 115

Compete Conference Organization Social CRM 115

Convince & Convert

SEPTEMBER 20, 2010

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 159

Social Media Statistics Strategy Research 159

Mindjumpers

JUNE 19, 2014

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. They offered exceptional concrete value to practitioners of social business intelligence: 1.

Research 194

Research Data Social CRM Wikipedia 194

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

FEBRUARY 10, 2010

Seems to me the better bet would be to get people to tell you if they are Facebook/Twitter users and if they want to hear from you there, rather than using a tool like this to essentially spy on people to see where they're active and then message them. link] Michael A.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

FEBRUARY 23, 2010

But, figuring out which of these is the primary reason you’re active in social media, and how to allocate resources accordingly is going to be a major issue, as norms, software, and staffing around each approach are starting to diverge. link] > @jaybaer [link] Stephanie Wonderlin Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

MARCH 28, 2012

According to a report focusing on online casual and social games from market research firm Newzoo , 126 million Americans, or 87% of the 145 million U.S. gamers ages 10 to 65, play games on social networks or casual game websites. 3 Ideas for Gamifying Customer Service.

CSR 127

CSR Airlines Loyalty Hashtag 127

Convince & Convert

MARCH 28, 2012

According to a report focusing on online casual and social games from market research firm Newzoo , 126 million Americans, or 87% of the 145 million U.S. gamers ages 10 to 65, play games on social networks or casual game websites. 3 Ideas for Gamifying Customer Service.

CSR 126

CSR Airlines Loyalty Hashtag 126

Convince & Convert

MAY 18, 2011

Most of us who are digitally savvy know that we are being served online ads based on information that Google, Facebook, and others collect about our online activities. This effect is even worse on social networks. Customer Stalking. Many of us accept it as the price we pay for so much free content.

Twitter 123

Twitter Price Travel Buy 123

Convince & Convert

FEBRUARY 5, 2010

link] Social Business Bank Option 1. What a great, active fan base ! Thought about putting the search box on your head, allowing users to search your brain!? No question! link] Warren Fick Wow. Let me add my couple cents: if you like your photo (I do, too) I think you should avoid #3. It makes your head look confined.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

MAY 27, 2010

Flowtown Just Keeps on Getting Better Flowtown , the uber-awesome social anthropology tool that allows you to enter customers’ email addresses, and find out where they’re active on the social Web, has rolled out an amazing new integration with Wufo0 – the easy-to-use online form builder.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. How does social CRM differ from traditional CRM? Market interest has remained fairly strong since then. 1) Infusionsoft. .

Social CRM 195

Social CRM Tools Sample Samples 195

Visually SM

JULY 27, 2020

Like many of the other social media tools on this list, Sprout Social allows you to schedule updates to your social media accounts. However, there are a couple of unique features that set Sprout Social apart. You can even turn your messages into action items to create workflows or reminders around your social activity.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Convince & Convert

MARCH 25, 2010

But this looks very cool and if they're able to resolve the Facebook page thing it would be awesome and something I'd definitely use.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

APRIL 1, 2010

In the team’s defense, they do have a nicely executed Events tab, and the Wall seems to be pretty active, with a variety of contests for fans. But, it’s widely disparate content usage across social outposts that’s the real mystery. They need to snap up that Facebook name pronto.

Social Media 120

Social Media Content Analysis Sports 120

SocMed Sean

DECEMBER 9, 2011

5) Social CRM – CRM is social…we don’t need to add “social” to the front of every term to make it sound cool and new. I wrote a full article on why the phrase social CRM is just stupid. The tool can do 70% of the work, the analyst needs to do the other 30%.

Social Media 255

Social Media Social CRM Creative Commons Sentiment 255

Convince & Convert

APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. That’s a good starter list for Mass Influencers. Good stuff.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

APRIL 6, 2010

You may have some overlap (especially with Facebook and Twitter), but consumption of status updates and consumption of blog posts and email newsletters are meaningfully different activities, and attract different groups of fans. What do you think? Worth a try?

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

JULY 15, 2010

As Jay preaches, social media is not about collecting names, it is about activating your fans. It can get complex depending on the size of your social media program, but here are some tips to help make sure you’re managing social operations appropriately: If you are blogging, create an editorial calendar.

Social Media 140

Social Media Consultant Strategy Organization 140

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

APRIL 13, 2010

Tons of applicability for social networking. You sound a lot more active and attentive. Listening to him (and Jack) this week put that into sharp relief. link] jaybaer You might want to republish as a blog post! link] jaybaer Brilliant! You've just written the recipe for Twitter success, too. link] jaybaer Great advice!

Social Media 112

Social Media Strategy Influencer Education 112

The Realtime Report

DECEMBER 10, 2012

Nearly all (95%) of top brands are active on Twitter, and 23% of top brands have Twitter handles dedicated to customer service, according to a Simply Measured study. A new study by CRM analyst Ashley Verrill revealed that many of these tweets go unanswered — over the course of 4 weeks, brands responded to only 14% of the tweets sent.

Brands 193

Brands Twitter Study Social CRM 193

Convince & Convert

SEPTEMBER 20, 2010

The MarketingProfs research bears this out, as usage of primary social outposts is almost identical, regardless of budget. Whether you’re spending millions per year on marketing, or less than $50,000, your proclivity toward being active on Facebook, Twitter, Linkedin and YouTube is strikingly similar. power to the people ?

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. An active agency social media presence will lead to expertise in the agency. Its great to see this conversation so relevant active! What do you think? It's best to demonstrate by doing.

Questions 160

Questions Social Media Consultant Education 160

Convince & Convert

SEPTEMBER 21, 2010

Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&#

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JULY 14, 2010

Years ago, they were created over time through news stories and ad placements and customer activity. It has been said that perception is reality and that is true not only for people, but for organizations as well. The change has come from how people create their perceptions.

Social Media 134

Social Media Strategy Metrics Organization 134

Hootsuite

OCTOBER 19, 2021

In their new interface for business, Facebook has provided a more unified tool designed to handle all business activity for Facebook and Instagram. For Facebook, you can also add a feeling or activity. You can add notes and labels, so this functions like a very basic social CRM. So what’s changed? Try it free today.

Facebook 132

Facebook HootSuite Marketing Comparison 132

Webbiquity SMM

SEPTEMBER 10, 2019

The top two social networks for B2B software-as-a-service (SaaS) companies are LinkedIn and Twitter. Fortunately, as noted in the post How B2B Tech Marketing on Twitter is Changing (Research) , the majority of SaaS tool providers profiled in The Comprehensive Guide to Content Marketing Software maintain an active Twitter presence.

Company 38

Company Twitter Content B2B 38