Oktopost

APRIL 2, 2020

Social media marketing analytics is big business. Helping people make sense of the data that social media managers (SMM) have access to is no easy feat. Luckily, for those struggling with this, a good social media reporting strategy can help you make sense of all this. It’s projected to grow by almost $9.4

Report 126

Report Social Media Tools ROI 126

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. ” Social media messaging during a crisis. ” Social media strategy during a crisis.

Social Media 199

Social Media Social Media Management Issues Team 199

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. Although popular, TikTok and Reddit do not have verification processes like the other social media platforms, yet.

Social Media 98

Social Media UGC Reddit YouTube 98

The Realtime Report

APRIL 30, 2024

Its straightforward dashboard provides all the necessary information about your business at a glance, and its comprehensive help center offers extensive documentation and learning resources. Vibrant Community and Resources Shopify has a large and active community of users and Shopify Experts.

Features 91

Features Startup SEO Resources 91

Buffer Social

JUNE 16, 2022

Social media plays a big role in how we exist on and offline. From the platforms we are active on to the type of content we engage with, it’s not unusual for people to form (and break) connections based on the platforms they have in common. How can social media impact your career?

Social Media 118

Social Media How To LinkedIn Authentication 118

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. This makes it the ideal platform for B2B marketers on social media.

ROI 52

ROI B2B Social Media How To 52

Rebekah Radice

JANUARY 7, 2019

It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance. How to Measure Social Media Performance. So how do you get started?

Social Media 145

Social Media How To Metrics URL 145

Later

NOVEMBER 5, 2020

Have you ever struggled to create a social media post? Using content pillars for social media is a great way to stay organized, be consistent, and create high-quality content your audience will love. . How to Use Content Pillars for Social Media. We’ve been there. Choose Your Content Pillars.

Social Media 112

Social Media Strategy Hotels Content 112

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

Communities 221

Communities Collaboration Statistics Lurker 221

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills.

Social Media 168

Social Media How To Marketing Syndication 168

Sprout Social

APRIL 3, 2024

Fashion influencers are indispensable partners for businesses because they influence purchase decisions, extend brand reach and connect with niche communities. And to get you inspired for your next social media marketing campaign, we’ll share our list of some of the top UK influencers. The TLDR version?

Fashion 90

Fashion Influencer Ensembli Instagram 90

Social Media Strategery

MARCH 8, 2011

When someone in the communications industry refers to a “ community manager ,&# they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. The Internal Community Manager wears many hats. With the growing ubiquity of Enterprise 2.0

Communities 137

Communities Wiki Yammer Forums 137

Hootsuite

OCTOBER 8, 2019

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

Education 111

Education Social Media Tips Policies 111

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community. Let’s get started!

Groups 111

Groups Groups Communities Organization 111

Oktopost

JUNE 6, 2022

She breaks down step by step the importance of the voice of your customers, the role of community, and best practices for social media managers. Throughout the episode, Bev stresses the importance of meeting your customers and community where they are and letting them facilitate the conversation.

Social Media Management 69

Social Media Management Apple B2B Meeting 69

Hootsuite

JUNE 27, 2022

If you work in social media, you may be wondering, “ What is Discord — and wait, why should I care?” ” Discord may not be on your radar as a social media marketing tool. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Build community.

Template 98

Template Templates Eventful Hosting 98

Socialmedia.biz

JUNE 27, 2016

Your business probably already has a social media presence. Surely you’re using social media for marketing and branding purposes. Did you know that you can leverage social media to improve customer satisfaction and increase repeat business? Make sure your social media channels are doing just that.

Social Media 66

Social Media Geotagging Small Business Hashtag 66

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. YouTube engagement refers to the level of activity associated with your channel and videos. This activity includes views, shares, “Likes,” comments and new subscribers. Here is a strong list for starters: Account activity.

YouTube 92

YouTube Engagement Metrics Analytics 92

Pixlee

SEPTEMBER 20, 2017

The ways in which fitness brands engage with audiences has evolved at warp speed in recent years thanks, in part, to rampant social media adoption. Intensely passionate communities have formed around types of exercise and activities, and members share details of every training session and achievement across all forms of social media.

Communities 62

Communities Brands Class Community building 62

Buffer Social

JUNE 30, 2017

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

Social Media 111

Social Media MySpace Hashtag News 111

Oktopost

MARCH 20, 2021

Document new tactics and share your findings with multiple teams in your company. This process will help you determine where you need to improve, what successful activities you can double-down on, and what you may have missed. Activation: this means activating customers to start using your product. Be a Pirate.

Strategy 144

Strategy Metrics Process B2B 144

Sprout Social

SEPTEMBER 11, 2023

Natural language generation Natural language generation (NLG) is a technique that analyzes thousands of documents to produce descriptions, summaries and explanations. NLP in optical character recognition NLP algorithms detect and process data in scanned documents that have been converted to text by optical character recognition (OCR).

Process 103

Process Sentiment Analysis Applications 103

Social Media Strategery

JANUARY 23, 2012

Unfortunately, as many have already discovered and many more will continue to discover, successful communities are dependent on many variables, from the accessibility, speed, and reliability of the technology to your community managers. What group/community receives the most visits and/or posts on a particular day? 10% to 49%.

Communities 121

Communities Wiki Microblogging Press Release 121

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Here are ten social media tools that can aid you with crowdsourcing: Twitter It is already being used for many crowdsourcing efforts. Google Docs If you want to share and collaborate in the creation of documents, spreadsheets, and presentations, then Google Docs is the best way to go. Evernote allows you to clip anything (e.g.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Later

SEPTEMBER 2, 2020

But once you’re all set, going live on LinkedIn brings a ton of benefits to the table, from community-building to brand awareness. LinkedIn documents. LinkedIn is constantly releasing new features for its 500M-strong community of users. Only you can also see who has voted and what they voted for.

LinkedIn 103

LinkedIn Features Newsletter Communities 103

Social Media Strategies Summit

JANUARY 30, 2024

Higher education marketers and communications teams are constantly grappling with the sheer number of social media accounts across campus. And creating a holistic social media strategy becomes a serious headache. It makes it hard for students to know where to turn for information. But where to draw the line?

Social Media 205

Social Media Strategy Case Study Education 205

Buffer Social

NOVEMBER 16, 2023

Prioritized Rankings in Replies Boosts visibility of user interactions Increases engagement and reach Effectiveness varies with audience activity No – this isn’t a priority for most people and if you’re trying to get visibility, it would be better to message the creator or quote the tweet. Just subscribed to Twitter?

Twitter 101

Twitter Price Features Analytics 101

Firebelly

DECEMBER 19, 2012

There has been plenty of that – with many in the traditional and social media spaces speculating the consequences these changes may bring. The new policy sparked a huge protest on social media. This week Instagram announced changes to its terms of service that will go into effect on January 16, 2013.

Policies 199

Policies Instagram Notification Privacy 199

ProBlogger

MAY 18, 2017

When it comes to creating your social media strategy, it’s always good to keep things fresh and evolving. Whether you are just starting a blog or have been blogging for years and traffic and engagement (or even sales) have reached a halt, it’s time for you to transform your social media marketing strategy. Ask Questions.

Engagement 54

Engagement Social Media Tips GPS 54

Oktopost

NOVEMBER 18, 2021

Currently the VP of Marketing for PandaDoc , a fast-growing and leading all-in-one document automation software company, Shawn oversees the demand generation, product marketing, brand, communication, and go-to-market efforts – leading all intertwined efforts to scale the company to its next inflection point. Episode Summary.

B2B 62

B2B Apple Marketing Startup 62

Sprout Social

OCTOBER 25, 2021

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. There is no dedicated social media manager behind Orkney’s online presence—existing library and archival staff have shaped the strategy since day one, which contributes to its charm. .

Library 117

Library Team Social Media Feed 117

Social Media Strategies Summit

NOVEMBER 30, 2020

Typically, people on Instagram are engrossed in documenting and peacocking every aspect of their lives — and watching others do the same. Retail activity through this channel will only increase. Brands can maximize revenue by incorporating sales campaigns into their social media marketing strategies. billion U.S.

Products 163

Products Instagram Brands How To 163

Sprout Social

MARCH 8, 2023

When I was a social media manager, I was asked the question many of us know oh-so well: “Do you want to be the face of our social channels?” There’s a new pressure on social media teams to not only make more videos, but to also star in them. Some social practitioners are all about it.

Video 87

Video Film Content How To 87

Laurel Papworth

FEBRUARY 11, 2015

Shares SOCIAL MEDIA COURSE: How to do a social media strategy online course with homework and writing content calendars, setting goals, target audience and key influencers. For the students of my new Social Media Strategy course here’s a little competition for you around Engagement, conversation diary/calendars etc.

Course 40

Course Social Media Strategy Exercises 40

Social Media Strategery

OCTOBER 9, 2010

As most of you know, the topic of using social media and education is one that I’m very interested in – whether that means using social media in the classroom or teaching social media, I believe that there is a lot of opportunity to use technology to improve the ways the next generation learns.

Education 123

Education Social Media Project Study 123

Adam Cohen

SEPTEMBER 2, 2010

Ed Boches wrote a great post yesterday about labels in creative and digital – and that got me thinking it was time to document these thoughts. Understanding the Community. Social media is providing new tools, technologies and techniques to identify, engage and activate. Social Media Does Not Exist (17).

Tools 247

Tools Posterous SEO StumbleUpon 247

Sprout Social

DECEMBER 6, 2023

However, influencer marketing is not only viable for B2B brands; it can play a crucial role in B2B social media strategies. Most social platforms have their own professional communities, both formal and informal. There’s even the WorkTok community on TikTok, if you want to experiment with short-form video.

B2B 111

B2B Influencer Brands Marketing 111