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8 Social Media Questions Publishers Should Be Asking Themselves

Adam Sherk

For most publishers social media has earned itself a prominent seat at the audience development table. To provide a strategic overview and set a framework for the discussion I came up with a list of questions that summarizes the types of issues we frequently encounter in helping publishers with social media.

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Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

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Create a Meta Pixel Event that Fires After Scrolling 70% Down a Page

Jon Loomer

This is all about finding a way to show Facebook what a quality website visitor is. I’d name it “Facebook – 70% Scroll,” but name it whatever you want. Then publish your new tag and trigger. Quick Tip: You may want to rank these events in your top eight for Aggregated Event Measurement if you have room.

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Create a Meta Custom Event That Combines Time Spent and Scroll Depth

Jon Loomer

Quality traffic with Facebook ads is the Holy Grail. I’m not going to go into it here, but Meta’s ignorance of quality traffic activity is maddening. Otherwise, publish it and you’re ready to go. But I have a solution for you: A custom event that combines time spent and scroll depth.

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How Buffer Has Changed: Unpacking Every Feature We Built in 2023

Buffer Social

Revamped Zapier Integration 🙌 We added support for Pinterest, publishing multiple images and video, creating Ideas and Drafts in Buffer, and support for Alt-text—all via Zapier. With Buffer, you can plan, schedule, and auto publish your Shorts directly to YouTube.   Facebook Reels Scheduling📱 With  2.9

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How to Do a Facebook Audit in 30 Minutes or Less

Sprout Social

When was the last time you looked at your Facebook Page’s settings? Facebook is constantly adding and removing features for businesses. Spending half an hour or less to complete an annual Facebook audit will ensure you’re still on-brand despite all the changes happening on the platform. Facebook profile and branding audit.

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10 YouTube tools to help you grow your audience faster

Sprout Social

According to the most recent Sprout Social Index , 51% of consumers plan to increase their activity on the platform this year… But only 35% of brands say they’re going to meet them there. For brands already producing social video, publishing to YouTube is a no-brainer. Translation? YouTube thumbnail and graphics tools.

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