yMarketingMatters

OCTOBER 22, 2014

I provide social media and marketing strategy sessions , ongoing consulting , as well as set up and execution on all social media channels. Follow me on Twitter , Facebook , Linkedin , Google+ , and Pinterest. Would love to connect with you!

Social Media 252

Social Media Small Business Compete Mobile 252

Bill Hartzer

MAY 13, 2014

This week, I’m doing “double duty” at the ClickZ Live Toronto conference, being held at the Eaton Centre from May 14 to May 16, 2014 in Toronto, Canada. Here are 34 people that I want to meet at this year’s ClickZ Live Toronto 2014 conference: Andrew Goodman – Page Zero Media. Benjamin Spiegel – Sr.

Meeting 133

Meeting Banking Yahoo Conference 133

Writtent Blog

FEBRUARY 12, 2014

57% of marketers report custom content is their top marketing priority for 2014. 44% of marketers have a documented content strategy. 48% of smaller organizations have a documented strategy, compared to only 41% of larger organizations. B2B marketers with a documented strategy are more likely to consider themselves effective.

Content 110

Content B2B Hubspot Marketing 110

Convince & Convert

JANUARY 17, 2014

The Big 3 Heading into 2014. To celebrate, we brought back our former co-host Eric Boggs together with half a dozen of our esteemed past guests into a Google Hangout and then asked you to join. Shannon Paul , VP of Social Media Strategy at Fifth Third Bank. Sheryl Sandberg , of Lean In and Google/Facebook fame.

Questions 137

Questions Aggregator Banking Hosting 137

Proactive Report

OCTOBER 14, 2013

According Forbes the top new marketing job recruited and hire in 2014 will be a Director of Content. Develop an effective content strategy – planned content with an editorial calendar. You probably have people in your organization who could wear this hat if they had some content strategy training. Google Plus.

Tips 100

Tips Content Training Marketing 100

Firebelly

NOVEMBER 29, 2013

We’ve mentioned a few moustache sites that can help you find inspiration, but a quick google image search can also help you find a motherload of moustache images. We’ve covered tracking your moustache in the past, but tracking doesn’t do a lot of good unless you are analyzing and refining your strategy based on the data.

Tips 151

Tips Campaign Sites Strategy 151

Writtent Blog

MAY 7, 2014

We’ve listed 25 of the best practices of 2014 below. In 2014, SEO copywriting is about quality – well-written optimized content that appeals to humans. Since Google replaced their old tool with the new Planner , many copywriters are finding this harder to do. A/B testing should be part of every copywriter’s content strategy.

SEO 110

SEO Engineering Guidelines Industry 110

Convince & Convert

DECEMBER 23, 2014

As 2014 comes to a close, we reflect on the incredible knowledge shared on the Social Pros Podcast. He saw potential for MarketingProfs in Google Plus, so he threw his hat in that ring and quickly found a very engaged audience. She covers content and strategy, while the other half (Anna Samuels) handles analytics and paid ad spending.

Social Media 151

Social Media Strategy Apple Analytics 151

Bill Hartzer

JANUARY 14, 2014

Jennifer wrote a book called Domain Names Rewired, and is a keynote speaker here at NamesCon 2014 in Las Vegas, Nevada. Google and Amazon has applied for a lot of new TLDs and it scares the brands. If it connects with your digital strategy, then it will work. Digital Leaders – Google, Amazon, Microsoft. big pharma.

Domain Name 86

Domain Name Airlines Insurance Microsoft 86

Convince & Convert

MAY 2, 2014

Tweetable Moments They’re not going to take away the aspects of the social layer; Google+ is Google. The world’s foremost Google+ authority will give us his thoughts on the strangely unsubstantiated Techcrunch article that prematurely announces Google+’s demise in the wake of Vic Gundotra’s departure.

Google 147

Google Content Marketing Adwords 147

Twist Image

AUGUST 1, 2014

You can pick a brand (any brand) and benchmark them against these 7 deadly sins of digital marketing in 2014, and you will see where the real gaps truly lie. Here are the 7 deadly sins of digital marketing in 2014. Sadly, the time I spend in most corporate boardrooms revolves around strategies to suddenly monetize the audience.

Marketing 105

Marketing Analytics Mobile Paid Search 105

Proactive Report

MARCH 1, 2014

The Chartered Institute of Public Relations in the UK has released their 2014 State of the Profession report. Social Media Strategy' You can see the full report here. One of the areas I was particularly interested in is how the profession sees their skill level. Follow me on Twitter.

Skills 66

Skills Conference Report Data 66

Kikolani

JUNE 18, 2013

As exciting as it is for him, it is even more exciting for me as an Internet marketer as I get to embark on a full-fledged promotion strategy. I’m planning on employing several strategies during this Kickstarter marketing campaign that include the following. Social Following on Twitter, Facebook, and Google+. Photo Books.

Strategy 139

Strategy Film Marketing Press Release 139

Writtent Blog

MARCH 4, 2014

While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program. For a sneak peek into how we approach our keyword research process from start to finish at Writtent, I recommend Keyword Strategy the Right Way. Here’s How to Do it. The WordPress App.

Tools 111

Tools Content Marketing WordPress 111

Waxing UnLyrical

AUGUST 8, 2014

2014 is clearly my year to be in Florida. ” - @rolandsmartin #C2Miami ”  Alayna Middleton (@LoveLivePurpose) August 8, 2014. On balance: Key takeaway from Edelman’s “Balancing Act” panel at #C2Miami : Recharge, Be Present, and Communicate.  Edelman Talent (@EdelmanTalent) August 8, 2014.

Conference 237

Conference Consultant Energy Meeting 237

Twist Image

APRIL 16, 2014

If you''re in the marketing profession, you have to be scratching your head at the moves that Google has made over the past little while. If Google''s main form of revenue is advertising and licensing software, where will the ads be going on all of these robots and drones? Google''s first wave of innovation.

Google 92

Google comScore iPad Mobile 92

Rebekah Radice

APRIL 13, 2015

Simply posting or tweeting a random thought without a strategy behind it is a recipe for disaster. In order to make an impact, you must be willing to commit to a long-term strategy. Kickstart a Social Media Strategy. Before you pull the trigger on your social media strategy, know the how, what and why behind each social network.

Social Media 130

Social Media Strategy How To Real Estate 130

Buffer Social

AUGUST 16, 2023

We shared a post about where your money went when buying a $10 Buffer plan back in 2014 — but it was well time for an update. Since 2014 our team has grown from 34 to 78 team members. Our Average Sale Price (ASP) in 2014 was $13, while our total Operating Costs were $3,575,897. Google and Apple payments make up 2.5%

Price 70

Price Buy Insurance Cost 70

Laurel Papworth

NOVEMBER 3, 2014

A very practical course with small group (about 10 people) – bring your laptop to set up tools for improving Facebook, Twitter, blogs, social media press releases, measurement, strategy, campaigns and so on. Nine Steps of a Social Media Strategy. Before you build a social media campaign, you need a strategy.

Social Media 69

Social Media Press Release Class Course 69

Oktopost

SEPTEMBER 8, 2022

After sending his condolences to all former Vine and Google+ specialists, who became specialists in a trend, Matt then challenges marketers to focus more on becoming marketing generalists, and hone their skills of media literacy. Wired to be Wowed, 2014. He has authored: Internet Marketing an Hour a Day (Wiley/Sybex) 2011. Background.

Engagement 131

Engagement Training Apple Conference 131

Janet Fouts

JULY 7, 2014

.” — Josh William Evans (@JoshEvans_) July 1, 2014. CLIT Fest Austin (@CLITFestAustin) February 26, 2014. Claire OT (@claireOT) July 3, 2014. SciFriLive — Science Friday (@scifri) July 4, 2014. audi #wantanR8 pic.twitter.com/qkUik9N3nS — Audi Tulsa (@AudiTulsa) April 24, 2014. BET (@BET) July 7, 2014.

Hashtag 156

Hashtag Proposal Open Source Twitter 156

Jeff Esposito

JANUARY 21, 2014

Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. 1. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. This is a guest post from Alicia Lawrence. .

Trends 37

Trends Content Marketing Press Release 37

Small Business Mavericks

AUGUST 13, 2014

It’s no secret that Facebook changes its algorithm, just like Google does. And they will tell you that the reason they make their changes is an attempt to keep quality content high in newsfeeds, just like Google tries to do for the SERPs. It won’t be put in place until November 5, 2014 so there is time to make adjustments.

Facebook 150

Facebook Policies Social Media Google 150

Webbiquity SMM

FEBRUARY 13, 2018

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). Copyright (C) 2014 Media.net Advertising FZ-LLC All Rights Reserved -->. Copyright (C) 2014 Media.net Advertising FZ-LLC All Rights Reserved -->.

Social Media 178

Social Media Marketing Hubspot Trends 178

Waxing UnLyrical

JULY 14, 2014

In this guest post for Jay Baer ‘s Convince and Convert, Greg Hickman explores why major brands and SMB’s can benefit from this affordable marketing strategy. 12 B2B Content Marketing Examples and Case Studies for 2014. Lee Odden showcases the best campaigns of 2014 thus far. Based in the Washington, D.C.,

Campaign 194

Campaign SMS B2B Case Study 194

Proactive Report

DECEMBER 16, 2014

That means you have to learn how Google operates and keep up with their constant tweaking of the algorithm. So Google counts links from other sites to your content and weights the value of those links. Use these insights to craft your content strategy. Content Marketing Online PR digital PR google online PR Penguin SEO'

Google 61

Google SEO Skills Engineering 61

yMarketingMatters

JUNE 4, 2013

You need to leverage this with a strong presence on major social channels like Facebook, Twitter, Linkedin and Google+ for real-time communication and service with your customers. Mobile users are primed to outpace desktop users by 2014. This should be the year that your small business becomes confident and adept at social media.

Trends 277

Trends Smart Phone Marketing Mobile 277

Convince & Convert

JANUARY 6, 2016

When it comes to niche products and services, you will need customized marketing strategies. With help from retargeting techniques and Google Display Network , they were able to increase their number of qualified leads and CTR. Today’s strategies are no longer reliant on rules. User-Generated Content. Partnerships.

Strategy 60

Strategy Marketing Real Estate Campaign 60

Waxing UnLyrical

JANUARY 13, 2014

Content Shock: Why content marketing is not a sustainable strategy. Blogging goals for 2014. How do you plan to step out of your comfort zone in 2014? Twitter Facebook Google+ LinkedIn Monday Roundup: Step Out of Your Comfort Zone. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.

Consultant 196

Consultant Flickr Resources LinkedIn 196

Convince & Convert

APRIL 10, 2015

These days, mobile strategy is an imperative for marketing departments across every industry. Developing an app isn’t the right solution for everyone, so how do you determine what mobile strategy makes sense for your business? Mobile payments are on their way to becoming mainstream, outpacing website payments in growth for 2014.

Mobile 60

Mobile Strategy Loyalty SMS 60

yMarketingMatters

APRIL 15, 2013

Mobile marketing should definately be an integral part of your overall marketing strategy. There are many ways to go mobile: Sending out mobile-optimized emails , enabling your website for mobile visitors, undertaking mobile advertising, Google Adwords for mobile and mobile SEO. Here are some facts and stats to consider.

Mobile 231

Mobile Smart Phone Marketing Adwords 231

ProBlogger

DECEMBER 23, 2013

One step at a time, it will transform your blog into the page view powerhouse you’ve always dreamed of — because we all love seven digit numbers on google analytics! So if you’re wanting to make your blog more profitable in 2014 – this one is for you. Start 2014 with a bang! Pick up a copy now.

eBook 47

eBook Library Blogger Engineering 47

Waxing UnLyrical

JULY 28, 2014

Why: The right mix of SEO in your or your client’s blog and other online content can create the perfect strategy for boosting online visability. Does Blogging Still Matter in 2014? What strategies have worked best for you? Twitter Facebook Google+ LinkedIn Monday Roundup: Blogging. Based in the Washington, D.C.,

Consultant 191

Consultant SEO Flickr Blogger 191

Writtent Blog

DECEMBER 21, 2014

2014 was another fast-paced year in the world of SEO. From the new preference towards SSL-encrypted (HTTP) websites to the destruction of Google authorship , there was no end to the surprises. In case it isn’t clear, last year’s SEO strategy can’t be recycled for the year to come.

SEO 111

SEO Yahoo Engineering Research 111

Small Business Mavericks

AUGUST 27, 2014

” He has written A Guide to Optimal Campaign Settings for AdWords in 2014 for Savvy Advertisers over on Search Engine Journal to explain the way he approaches this foundational topic. Work smart and let Google worry about misspellings, plurals, and close variants. I think the most important tip to keep in mind is #10.

Adwords 121

Adwords Campaign Tips CPC 121

Hootsuite

APRIL 14, 2021

While you’ve probably already included platforms like Twitter and Facebook in your social media strategy , WhatsApp could be equally as important to your brand. If you’ve never considered adding a WhatsApp Business account into your brand’s social strategy, we’ll explore why that might be a good idea. Source: Google Play.

Tools 140

Tools Tips How To HootSuite 140

Mindjumpers

DECEMBER 4, 2015

Internet Users: 350 million, +44% since July 2014. Mobile Social Media Users: 97 million, +5% since July 2014. Here in India, Facebook is the most commonly used social media platform followed by Whatsapp, Google+ and Twitter. The Company was forced to make a speedy apology and promise a detailed review of their content strategy.

Activities 100

Activities Social Media Film Mobile 100