Sprout Social

APRIL 7, 2021

However, these engagements paint an incomplete picture. Engagement is only a small fraction of the whole picture. How do you know what your silent fan base is into if they’re not engaging with your content? Look for keywords or themes your competitors use to engage their audience. Organized downloads. ??

Social Media 135

Social Media Content Lurker Metrics 135

Hootsuite

APRIL 14, 2021

Bonus: Download a free guide that reveals how to increase social media engagement with better audience research, sharper customer targeting, and Hootsuite’s easy-to-use social media software. WhatsApp was an independent messenger company when it launched in 2009, but Facebook acquired it in 2014. What is WhatsApp? It’s reliable.

Tools 140

Tools Tips How To HootSuite 140

The Realtime Report

JULY 29, 2014

The number of downloads is a useful metric, but it’s just a starting point: of those who download the app, how many are retained, and how often are they opening the app? So how should brands engage users during those app sessions? So how can brands measure the success of their app?

Statistics 178

Statistics Mobile Notification Study 178

Proactive Report

DECEMBER 9, 2014

Download the PDF of the Social Media Strategy Template here. In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. Engage and facilitate conversations.

Template 111

Template Templates Social Media Strategy 111

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. B2B marketing budgets are shifting to digital and social. B2B messaging gets personal.

B2B 110

B2B Social Media Marketing Survey 110

ProBlogger

DECEMBER 23, 2013

31 Days to Build a Better Blog is a downloadable ebook designed to help you revitalize your blog. The Bloggers Guide To Online Marketing now $24.99. So if you’re wanting to make your blog more profitable in 2014 – this one is for you. Start 2014 with a bang! 31 Days To Build A Better Blog just $14.99!

eBook 47

eBook Library Blogger Engineering 47

Sprout Social

FEBRUARY 5, 2020

In many ways, it’s both the starting point and the end goal of Facebook marketing. In short, your Facebook reach is simply the number of unique users who see your post or page , regardless of whether they engaged with it. Reach vs. engagement. Increasing your Facebook reach can be a challenging and time-consuming task.

Facebook 145

Facebook How To Metrics Organization 145

Proactive Report

OCTOBER 2, 2013

A recent study commission by Adobe showed that new digital technologies and social media are keeping marketers up at night. Less than half (48%) of the 1000 marketers surveyed feel they understand digital marketing and can get results. PLANNING YOUR DIGITAL MARKETING. IMPLEMENTING THE DIGITAL MARKETING PROGRAM.

Marketing 66

Marketing Syndication Sentiment Survey 66

Convince & Convert

FEBRUARY 12, 2015

Marketers have become very focused on measuring the effects of their work—which is both good and bad. According to Salesforce’s 2014 State of Marketing Leadership report , 48% of senior-level marketers rate “quantifying marketing’s ROI” as a major challenge, second only to “budgetary constraints.”

Metrics 60

Metrics Marketing ROI Mobile 60

Devumi

NOVEMBER 12, 2014

The goal of the Twitter Small Business Planner app is to help small to medium sized businesses (SMBs) improve their Twitter marketing. Success stories from other small businesses that can inspire your own Twitter marketing. The download was quick, even on my notoriously slow 2GBPS line. Expect to find: Cutting edge research.

Small Business 108

Small Business Twitter iPad FAQ 108

Writtent Blog

DECEMBER 20, 2013

If you’re in need of some inspiration on new tactics and forms of measurement to elevate your content marketing strategy, look no further. While it’s anyone’s guess whether these predictions will turn into content marketing news in the next 12 months, it’s certainly a thought-provoking report that’s well worth the download!

News 58

News Content Marketing Metrics 58

Buffer Social

NOVEMBER 20, 2018

When Tommy Williams was growing up in Austin Texas, he probably didn’t think his love for cooking and local farmers markets would lead to starting a nationally-recognized food brand. In 2014, Tommy’s Superfoods was born. We made it a ‘movement’ that people could engage with and participate in,” said Amber.

Hashtag 100

Hashtag Campaign Brands Retail 100

Hootsuite

JUNE 25, 2019

And to make things easier, we’ve sorted them by objective, from increasing engagement to generating leads. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. 7 Social media contest ideas to increase engagement. Like and/or comment to win. To enter: 1.

Examples 111

Examples Social Media Instagram Hashtag 111

Ignite Social Media

FEBRUARY 9, 2017

Back in 2014, everyone from brand marketers to local musicians started freaking out about the decreasing reach posts received following drastic changes to the News Feed algorithm. Facebook made adjustments in an effort to curb the volume of content that members could see and focus on engaging content. in November and December.

Metrics 60

Metrics Brands Facebook Sample 60

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

Small Business 56

Small Business Influencer Template Templates 56

Proactive Report

MAY 8, 2017

Download the PDF of the Social Media Strategy Template here. 92% of marketers claim that social media marketing is important for their business. That grew to 45 companies (9%) in 2013 and 2014 saw a massive jump to 178 (36%). Engage and facilitate conversations. Measure results and adjust the program if needed.

Template 56

Template Templates Social Media Strategy 56

Unmetric

JULY 17, 2016

The numbers for Reach and Impressions will be displayed along with other engagement metrics for Posts published starting July 1, 2016, onwards. When Marshall Manson of Social@Ogilvy published a whitepaper in 2014 that showed how Reach hit rock bottom, for some it was an eye opener, for others it was proof of what they already suspected.

Data 60

Data Facebook Metrics Social Media Management 60

The Realtime Report

NOVEMBER 1, 2017

Steve Jobs originally unveiled his vision of apps as a new way of delivering software via download in 1983, foreshadowing the launching of Apple’s App Store in 2008. By 2014, smartphone users were spending 89 percent of their device time using apps and just 11 percent using the mobile web.

Mobile 111

Mobile GPS Wireless Compete 111

Convince & Convert

JANUARY 24, 2014

Lauren Salazar , Director of Social Media for Weight Watchers , joins the Social Pros Podcast this week to discuss empowering the customer service team to embrace social as a tool, gamification as a way to engage customers socially, and how Weight Watchers has already embraced wearable technology. Download the audio file: [link].

Brands 129

Brands Message Boards Training Exercises 129

Talkwalker SM

MARCH 17, 2016

In our latest report , we take a look at how marketing, PR and product departments in the household and personal care sectors can use social media analytics to create valuable insights in crisis management, product development, influencer marketing and more. Understand how a crisis spreads online to stay in control.

Data 60

Data Social Media Brands Forums 60

Convince & Convert

OCTOBER 29, 2013

Tim Washer , Senior Marketing Manager in Social Media at Cisco , joins the Social Pros Podcast this week to discuss the value in making your customers laugh, how to spend less and storytell more, and bringing ridiculousness to big corporations. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Committee 137

Committee Aggregator Social Media Film 137

Sprout Social

JULY 19, 2016

Popular Facebook features like Pages, News Feed and a suite of advertising tools have made this network a must-have for marketers and advertisers. This feature gives you the ability to quickly compare the activity, engagement and audience growth of up to 100 different brand Pages. Compare paid and organic engagement to calculate ROI.

Features 40

Features Facebook Marketing Notification 40

Proactive Report

DECEMBER 2, 2013

2014 will see more emphasis on reporting PR results. The areas where PR can show ROI are: Revenue generation – One example is Rosetta Stone’s discovery of the over-50 market and their partnership with AARP. This new market is driving revenue 3x faster than their old business model. Build an engaged community.

ROI 69

ROI Case Study Health Care Insurance 69

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Curation 139

Curation Web 2.0 Case Study Social Media 139

The Social Media Hat

MAY 21, 2016

Businesses and marketers and broadcasters have been using Blab to stream live video broadcasts. More importantly, any blab session can be recorded and downloaded. Prominent influencers have been developing weekly shows and dedicated followings on the network, just as we saw with Google Hangouts On Air throughout 2013 and 2014.

Social Networking 113

Social Networking YouTube Platform Hosting 113

Writtent Blog

MAY 5, 2021

There are hundreds of websites online that offer Tenancy agreement templates you just need to download one and fill it in like a regular form. In other words, if a public entity is engaged in an economic activity, its conduct would be subject to scrutiny under the Competition Act. To what extent is private enforcement possible?

Insurance 40

Insurance Real Estate Cost Patterns 40

ProBlogger

JUNE 28, 2016

billion podcast downloads in 2014, 63% were requested from mobile devices,” a number which rose from 43% back in 2012. Super convenient apps not only download episodes for them, but make it easy to keep up when they’re on-the-go. Engaging, informative show notes are the first (and easiest!) They claim that “of their 2.6

How To 33

How To Mobile Social Media Sites 33

Sprout Social

NOVEMBER 15, 2016

In fact, social media’s influence runs deeper than customer engagement. Departments like sales, human resources, product development and market research are launching successful campaigns. These objectives should align with your broader marketing strategy and business goals. Downloads of a whitepaper or app.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

Analytics 93

Analytics Twitter How To Embedding 93

Buffer Social

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Metrics 98

Metrics Content Marketing Newsletter 98

Webbiquity SMM

DECEMBER 30, 2014

Content marketing is a hot topic. According to Google Trends , searches for “content marketing” have increased 150% in the past two years. 90% of companies now use content marketing , and collectively they will spent $135 million on digital marketing content this year. by The Marketing Nut. ** 5 STARS.

Content 193

Content Tips Marketing B2B 193

Hootsuite

APRIL 27, 2022

A marketing solution that drives community and commerce? Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Messenger has been downloaded 5.4 billion times since 2014. So, what does Meta’s domination mean for social media marketing?

Facebook 99

Facebook HootSuite Marketing Instant Messaging 99

ProBlogger

JUNE 28, 2016

billion podcast downloads in 2014, 63% were requested from mobile devices,” a number which rose from 43% back in 2012. Super convenient apps not only download episodes for them, but make it easy to keep up when they’re on-the-go. Engaging, informative show notes are the first (and easiest!) They claim that “of their 2.6

How To 23

How To Mobile Social Media Sites 23

Socially Sorted

FEBRUARY 27, 2017

Are you looking for easy ways to Revive Your Facebook Page reach, attention and engagement? For most small business owners it’s frustrating, watching their marketing efforts result in diminishing reach and results. Some of them take only minutes to give you more chance of getting more attention, reach and engagement.

Facebook 40

Facebook Video Eventful Engagement 40

Buffer Social

JANUARY 10, 2017

Thankfully, Facebook Marketing Partners like AdEspresso , SalesForce , and Nanigans regularly analyze social media advertising spend. Estimated action rates – calculated by how likely Facebook thinks a person will take the action you are optimizing for with your ad (for example visiting your website or downloading your app).

Cost 40

Cost Advertising Price Facebook 40

Sprout Social

AUGUST 23, 2016

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. One of the biggest advantages of social media marketing is it’s less reliant on a large budget. Marketers spent more than $8.3 Social Media for Business by the Numbers.

Social Media 40

Social Media Avatar Social Networking Compete 40

Pam Moore

DECEMBER 11, 2016

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. If you are interested in how you can best prepare your content marketing for success then you have landed on the right blog post and podcast today.

Template 167

Template Templates Content NewsCred 167